2 research outputs found

    Peningkatan Mutu Sirup Pala DP Segar Sari dengan Penambahan Kitosan Sebagai Pengawet Alami dan Penjernih

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    Nutmeg syrup is one of the processed nutmeg meat products that has high selling potential. One of the nutmeg syrup producers in the Bogor area is DP Segar Sari. The purpose of this activity is to find out the potential and problems related to the production of Segar Sari DP nutmeg syrup in Bubulak Sub-District, Dramaga Sub-District, Bogor Regency, West Java Province through the Six-Univeristies Iniatitive Japan-Indonesia Service and Learning Program (SUIJI-SLP) 2019. Method used in this activity are field studies and interviews with DP Segar Sari owners to find out the existing problems. The problem solving method is carried out by means of literature study. DP Segar Sari nutmeg syrup requires the addition of natural preservatives and purifiers to improve its quality. Based on literature studies, it is known that chitosan added to nutmeg syrup can influence the nature and characteristics of nutmeg syrup, with the right addition can optimize the selling value of nutmeg syrup. Chitosan is able to prevent the growth of bacteria and mold, thereby extending shelf life. Chitosan is also able to clear up nutmeg syrup so it looks more attractive. Keywords: Chitosan, sale value, preservatives, purifier, nutmeg syru

    Pelatihan Desain Kemasan Produk dan Media Pemasaran Online UMKM di Kelurahan Kukusan, Kota Depok

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    The coronavirus pandemic (COVID-19) is a problem that is being faced by more than 200countries around the world. Depok City is one of the cities in Indonesia that has been the worstaffected by COVID-19. The impact of this pandemic is not only on the health and social sectorsbut also in the economic sector of the community, especially for owners of Micro, Small andMedium Enterprises (MSMEs). Thematic-Based Service Learning Program (SLPT) IPB helpedMSMEs in Kukusan Village, Depok City, which were affected by the pandemic, to increase salesof MSME products by holding training on product packaging design and online marketing.Training on the theme of "Appropriate Use of Packaging", "Packaging Design", and "OnlineMarketing Strategy" was held with an online approach through the Whatsapp Group applicationand an offline approach with interviews and direct practice with selected MSMEs. Overall,Kukusan MSMEs already has good product quality, it just requires stronger branding to increasesales. With this training, MSME players can increase the attractiveness of their packaging andexpand product marketing. The training that has been carried out has provided benefits to MSMEsin Kukusan Village. Keywords: MSMEs, training, design, packaging, marketin
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