2 research outputs found
Nilai Tambah, Bauran Pemasaran (Marketing Mix) dan Perilaku Konsumen dalam Pengambilan Keputusan Pembelian Produk Rotan (Kursi Teras Tanggok dan Kursi Teras Pengki) di Kota Bandar Lampung
This research aims to determine: (1) procurement of raw material, (2) value added of rattan product patio seat tanggok and patio seat pengki, (3) the effect of marketing mix and consumer behavior in purchase decision rattan product. This research was conducted in Bandar Lampung City as location of rattan agro-industry. The numbers of manufactures respondent were 10 people. The numbers of consumer respondent were 60 people that consist of 33 people who made a purchased rattan product and 27 people who did not make a purchased rattan product. The data analysis method used were descriptive analysis, Hayami method analysis, and regression logistic analysis. The result showed that: (1) procurement of raw material at rattan agro-industry in Bandar Lampung City already qualified as five element were proper of quantity, proper of quality, proper of time, proper of cost, and proper of organization, (2) ) value added of patio seat tanggok was Rp18.054,32 and value added of patio seat pengki was Rp16.613,02, (3) consumer perception of product, consumer perception of promotion, psychological factor, cultural factor, income, and gender had positive effect while consumer perception of distribution had negative effect on consumer decision to purchased rattan product in Bandar Lampung City
Normalisasi Sungai Dolok Semarang β Demak, Jawa Tengah
Banjir yang sering terjadi di Kabupaten Demak disebabkan oleh meluapnya Sungai Dolok. Kondisi Sungai Dolok yang mengalami penyempitan alur serta pendangkalan menyebabkan berkurangnya kapasitas penampang sungai untuk mengalirkan debit banjir. Akibatnya, pada musim penghujan Kabupaten Demak sering mengalami banjir. Sungai Dolok memiliki panjang sekitar 47 km dan luas daerah aliran sungai sekitar 145 km2. Hidrograf banjir Sungai Dolok dianalisis dengan menggunakan program HEC-HMS dan untuk analisis hidrolika menggunakan program HEC-RAS. Hasil analisis menunjukan kondisi penampang eksisting Sungai Dolok tidak mencukupi untuk mengalirkan debit banjir Q50th sebesar 216 m3/dt. Akibatnya, terjadi bencana banjir di Kabupaten Demak. Dari studi dan perhitungan yang telah dilakukan, pemecahan masalah ini adalah mengadakan normalisasi Sungai Dolok dengan melakukan perbaikan penampang sungai Dolok yang sesuai perencanaan. sehingga Sungai Dolok dapat mengalirkan debit banjir dan mengurangi tingkat bencana banjir di Kabupaten Demak