9 research outputs found
Factors Influencing the Tendency to Subscribe with Takaful Among Martial Arts Practitioners
The main purpose of this study is to reveal the factors influencing the tendency to subscribe Takaful among martial arts practitioners. Specifically, three objectives established to compare the different in tendency to subscribe Takaful within demographic factors (age, gender, marital status, income, as well as education level). Beside that, this study also tried to clarify the relationship between four factors of knowledge, awareness, performance of Takaful operators, as well as Islamic religious belief with the tendency to subscribe Takaful and sought to determine whether that four factors of knowledge, awareness, performance of operators, as well as Islamic religious belief have a influence or not with the tendency to subscribe Takaful among martial arts practitioners. The study was conducted among 123 martial arts practitioners in
Universiti Utara Malaysia (UUM). The finding of this study suggest that there are have significant different between gender, male and female with the tendency to subscribe
Takaful, but in term of age, marital status, income, and education level there are no significant difference with the tendency to subscribe Takaful. Findings also reveal that
there are have relationship between factors awareness and no relationship between factors of knowledge, performance of Takaful operator, and Islamic religious belief with
the tendency to subscribe Takaful. Finally, the finding also found out that factor of performance of Takaful operator has significant influence with the tendency to subscribe Takaful and the rest did not have significant influence with it. As a conclusion, finding of this study clearly demonstrated that factor of awareness and performance of Takaful operator is the foremost factors that have relationship and influence with respect to
tendency to subscribe Takaful
The Nexus of ‘Cool’ Motivation and Credit Card on Impulse Buying Behavior: A Conceptual Study
The issue of impulse buying behavior has been studied in numerous marketing fields particularly in buying behavior. Impulse buying behavior has been considered as one type of buying behavior frequently exercised among consumers in this modern age. There is a growing stream of research on impulse buying behavior, particularly from the retail purchasing context which revealed factors that contribute to this behavior. Generally, previous studies on impulse buying focused on three perspectives, namely individual factors (e.g. lack of self-control), product factors (e.g. low and high price), and situational factors (e.g. store environment). However, there are scarce conceptual and theoretical knowledge in marketing studies which discusses the influence of ‘cool’ motivation and credit card on impulse buying behavior. Therefore, the purpose of this conceptual paper is to review the relationship between ‘cool’ motivation and credit card on impulse buying behavior which in turn is expected to reveal a new perspective on the study of consumer behavior. It is essential to explore the relationship between ‘cool’ motivation (CM), credit card (CC) and impulse buying behavior (IBB) as less attention has been paid to this matter. Therefore, the results of this study will contribute to the current body of knowledge and provide additional valuable information to marketing practitioners which then will allow them to create effective and efficient marketing strategies
A conceptual paper: the effect of Islamic religiosity on impulse buying behavior
The role of religiosity had been studied in numerous marketing fields particularly in buying behavior. Impulse buying behavior has long been considered as one type of buying behavior, which is frequently exercised among consumers in this modern age. There is a growing stream of research on impulse buying behavior, which is most likely conducted from retail purchasing context and was revealed that there are varieties of factors contributing into this behavior. Generally, previous studies on impulse buying had focused on three perspective, namely personal or individual factors (e.g. lack of self-control), products’ factors (e.g. low and high price), as well as situational factors
(e.g. store environment). However, there is scarce conceptual and theoretical knowledge in
marketing studies discussing religious influence on impulse buying behavior. Therefore, the purpose of this conceptual paper is to review the relationship between religiosity factor and impulse buying behavior, which will be resulted to new perspective on impulse buying behavior
and religious study. It is essential to explore the relationship between religiosity and impulse buying behavior as less attention had been paid to this matter. Therefore, future results of this study definitely will be interesting and contribute towards body of knowledge
Information sources and investment decision among Malaysian investors: Clarifying the role of gender and product knowledge
This study explore the moderation effect of gender and product knowledge (PK) on the relationship between information sources (IS) and Islamic unit trust investment decision (IUTID). Muslim investors in Malaysia was chosen as the respondents for this study. The relationship between the variable was tested using Partial Least Square Structural Equation Modelling (PLS-SEM). Our results show that both variables, gender and product knowledge moderate the relationship between information sources and Islamic unit trust investment decision. The result indicate that information sources strongly influence Islamic unit trust investment decision when the Muslim
investors have low product knowledge. In addition, the finding also reveal that information sources strongly influence Islamic unit trust investment decision more for female investors than male investors
The Impact of Different Level of Education Towards Acceptance of Islamic House Financing
Home ownerships are a necessity to all Malaysians. A natural sequence in life, after completing their studies and getting their „dream jobs?. Often times, following their nuptials, so that they could focus on raising a family in a proper environment, in their own homes. There are many housing developers offering various types of residential properties to cater to the demands from consumers with diverse economic backgrounds. In order to finance their purchases, these consumers would turn to the banks to choose the suitable house financing products. Competitions among financial institutions seeking to win „good? customers provide an opportunity for the consumers to survey for the best deals in house financing. These competitions pose a challenge to the banks to maintain their profit levels. The introduction of Shariah-compliant Islamic house financing products and services is embraced by many Muslim customers as obligatory and as a duty. Now, many Muslim and non-Muslim consumers are beginning to understand and trust Islamic banks and Islamic house financing products and services. Islamic banks perform the same essential functions as the conventional banks, except that Islamic banks are being guided by Shariah principles in their activities as well as products and services. Past studies found that the reasons for selecting Islamic house financing products from Islamic banks are not solely based on religion, but a combination of religious, demographic, age, gender, attitudes, perception, awareness, understanding and other factors such as promotion and service. This paper had focused on the customers? level of education, and the extent of the impact their education have on their acceptance of Islamic house financing. The finding shall enable banks to better understand and recognize this one aspect of the criteria in choosing Islamic house financing, and how these categories of customers should be pursued. This study revealed that the level of education of the customers was a significant factor influencing their decisions to select Islamic banking products and services. Consumers with high level of education tend to have greater knowledge of Islamic banking and the mechanism of Islamic banking products. At the same time, they also tend to be technologically adept and information savvy, and have the competency to grasp the working mechanism of Islamic house financing, and also have the level of knowledge, understanding and awareness to differentiate between Islamic banking products and conventional banking product
Factors influencing Muslim credit card holders' impulse buying behaviour in Malaysia
Studies on impulse buying have been substantially conducted in developing countries by vast researchers. Nevertheless, such studies are in scarcity amidst Asian countries, particularly Malaysia. Besides, studies that have looked into the variables of materialism, sale promotion, money and time availability, and hedonic motivation are also rather sparsely carried out in the light of impulse buying behaviour. As such, this study examined the correlations between situational variables (sale promotion, money and time availability) and individual variable (materialism and hedonic motivation) with impulse buying behaviour among Muslim credit cardholders in Malaysia. In terms of instrument development, this study instrument consisted of 44 items adopted and adapted from prior studies. Questionnaires were distributed to 1,000 Muslim credit cardholders in Malaysia via purposive and snowball sampling techniques and only 635 were usable for final data analysis. The analysis was performed via Partial Least Square (PLS-SEM) analysis. The outcomes revealed that materialism, sale promotion, money and time availability, and hedonic motivation displayed significant positive correlations with impulse buying behaviour. © 2019, Malaysian Consumer and Family Economics Association. All rights reserved