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3 research outputs found
A Study on Information Accepter's Understandability and Reliability -Analysis of difference on information provision form, prior knowledge, sex-
Author
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Publication venue
'Korea Design Knowledge Society'
Publication date
Field of study
No full text
Crossref
The Role of Reward Price and Reward Type on Message Framing Effect in Reward Program
Author
Block Lauren G.
Bolton Ruth N.
+28Β more
Chandon Pierre
Dhar Ravi
Dowling Grahame R.
Dr?e Xavier
Edvardsson Bo
Hirschman Elizabeth C.
Kahneman Daniel
Kivetz Ran
Levin Irwin P.
Meyerowitz Beth E.
Nunes Joseph C.
O'Brein Louise
Papatla Purushottam
Putrevu Sanjay
Rothchild Michael L.
Rothman Alexander J.
Sharp Byron
Shiv Baba
Smith Stephen M.
Strahilevitz Michal
Tversky Amos
Zhang Yong
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Publication venue
'Korean Academy of Commodity Science & Technology'
Publication date
Field of study
No full text
Crossref
Effects of Corporate Image, Company-Product Fit and Consumer-Company Identification on Brand Evaluations: Mediation and Moderation Effects
Author
Anderson J. C.
Ashforth Blake E.
+28Β more
Berens Guido
Bergami Massimo
Bhat Sobodh
Bhattacharya C. B.
Boush David
Brewer Marilyn B.
Brown Tom J.
Chaudhuri Arjun
Churchill Gilbert A.
Czellar Sandor
Dacin Peter A.
Dutton Jane E.
Fabrigar Leandre R.
Feldman Jack M.
Fornell Claes
Gerbing David W.
Keller Kervin Lane
Lemmink Jos
Moon Junyean
Moorman Christine
Prahalad C. K.
Sen Sankar
Smith Daniel C.
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Publication venue
'Korean Academy of Commodity Science & Technology'
Publication date
Field of study
No full text
Crossref