A New Consumerism: The influence of social technologies on product design

Social media has enabled a new style of consumerism. Consumers are no longer passive recipients; instead they are assuming active and participatory roles in product design and production, facilitated by interaction and collaboration in virtual communities. This new participatory culture is blurring the boundaries between the specific roles of designer, consumer and producer, creating entrepreneurial opportunities for designers, and empowering consumers to influence product strategies. Evolving designer-consumer interactions are enabling an enhanced model of co-production, through a value-adding social exchange that is driving changes in consumer behaviour and influencing both product strategies and design practice. The consumer is now a knowledgeable participant, or prosumer, who can contribute to user–centered research through crowd sourcing, collaborate and co-create through open-source or open-innovation platforms, assist creative endeavors by pledging venture capital through crowd funding and advocate the product in blogs and forums. Social media- enabled product implementation strategies working in conjunction with digital production technologies (e.g. additive manufacture), enable consumer-directed adaptive customisation, product personalisation, and self-production, with once passive consumers becoming product produsers. Not only is social media driving unprecedented consumer engagement and significant behavioural change, it is emerging as a major enabler of design entrepreneurship, creating new collaborative opportunities. Innovative processes in design practice are emerging, such as the provision of digital artifacts and customisable product frameworks, rather than standardised manufactured solutions. This paper examines the influence of social media-enabled product strategies on the methodology of the next generation of product designers, and discusses the need for an educational response

Dragon Children: Identifying the Causal Effect of the First Child on Female Labor Supply with the Chinese Lunar Calendar

Instrumental variables (IV) estimates of the effect of fertility on female labor supply have only been able to identify the causal effect of second and higher-parity children. This study uses exogenous variation in fertility caused by the Chinese lunar calendar to identify the effect of the first child. Additionally, weighting formulas are presented to interpret IV estimates as weighted average treatment effects in the case of multiple endogenous variables, which are useful when children vary in intensity by both number and age. The effect of the first child is found to be much greater than that of other children.

Using social engagement to inspire design learning

Social design and ‘design for need’ are important frameworks for establishing ethical understanding amongst novice product designers. Typically, product design is a value-adding activity where normally aesthetics, usability and manufacturability are the key agendas. Howard [1] in his essay “Design beyond commodification” discusses the role of designers in contributing to cultural expressions designed to influence consumer aspirations and desires. He argues that designers are impelled “to participate in the creation of lifestyles that demand the acquisition of goods as a measure of progress and status.” As emerging consumers, student designers tend to reflect this consumer culture in their work, seeking to add ‘marketability’ by focusing on aesthetic development. However value adding can occur in many different manifestations, often outside commercial expectations and the students’ experience. Projects that may be perceived as having limited market potential can often have significant personal impact for both recipient and designer. Social engagement provides a valuable insight for design students into the potential of design to contribute solutions to societal well-being, rather than serve market forces. Working in a local context can enhance this, with unlimited access to end users, their environs and the product context, enabling the development of user empathy and a more intgrated collaborative process. The ‘Fixperts’ social project discussed in this paper has proved to be an effective method of engaging undergraduate students in participatory design within their local community. This model for social engagement has provided an unprecedented learning experience, and established a strong ethical framework amongst Brunel design students

Integrating Econometric Models of Australia's Livestock Industries: Implications for Forecasting and Other Economic Analyses

The perceived value of integrating small partial- equilibrium structural models of individual livestock industries into a comprehensive single-sector model is to take advantage of the interrelationships that are usually expressed by cross elasticities on both the supply and demand sides of these industries. Model integration should provide a more realistic representation of the livestock industries and an improved mechanism for industry analyses. However, model integration could also lead to increased error in model simulation that could reduce the value of the larger model for those purposes. Using forecasting as an example application, this paper investigates how the increased endogenisation of cross-commodity relationships in alternative structural econometric models of the Australian livestock industries affects the simulation performance of the larger model. Forecast accuracy and encompassing tests were used to investigate the value of model integration by comparing the accuracy of the models' forecasts and by testing for differences in the information contained in those forecasts. The general result was that combining the models did not adversely affect the forecasts from the integrated model and the encompassing tests indicated that the forecasts of the integrated and single models contained different information. Because the forecasts of the integrated model were not impaired relative to the single model forecasts, model integration was considered to be useful for forecasting and other types of economic analysis in the livestock industries.Structural econometric models, Model integration, Forecasting, Economic analysis, Livestock Production/Industries,

Research and Extension Capabilities: Program Economists in New South Wales Agriculture

In 1997 the economists in NSW Agriculture conducting applied economics research at its larger research stations were assigned to the Department's major programs of the Department. This report reviews some of their achievements since that time. The report begins with a section describing the role of Program Economists and their management. Then follows a brief review of the main areas of interest of each of the twelve economists. A large section of the report is devoted to outlining major areas of research and extension where program economists, often working cooperatively, have made a significant contribution. These areas include: Analyses of market conditions for agricultural products; Field crop economics; Grazing and pasture economics; Integrated weed and pest management economics; Farming systems economics; Provision of farm management information; Research and extension evaluation and policy. Aspects reviewed in these areas included the key findings from research, research objectives, future directions of research and for each area, a selection of the most significant publications produced by program economists. The final section of the report is a listing of publications by program economists since 1997. Since then they have written 9 book chapters, 57 refereed journal papers, 23 refereed research bulletins, 40 papers in conference proceedings, 94 invited and contributed conference papers, 56 miscellaneous reports and work papers; and 43 farm management papers.Research and Development/Tech Change/Emerging Technologies, Teaching/Communication/Extension/Profession,

Laterality of Eye Use by Bottlenose (Tursiops truncatus) and Rough-toothed (Steno bredanensis) Dolphins While Viewing Predictable and Unpredictable Stimuli

Laterality of eye use has been increasingly studied in cetaceans. Research supports that many cetacean species keep prey on the right side while feeding and preferentially view unfamiliar objects with the right eye. In contrast, the left eye has been used more by calves while in close proximity to their mothers. Despite some discrepancies across and within species, laterality of eye use generally indicates functional specialization of brain hemispheres in cetaceans. The present study aimed to examine laterality of eye use in bottlenose dolphins (Tursiops truncatus) and rough-toothed dolphins (Steno bredanensis) under managed care. Subjects were video-recorded through an underwater window while viewing two different stimuli, one predictable and static and the other unpredictable and moving. Bottlenose dolphins displayed an overall right-eye preference, especially while viewing the unpredictable, moving stimulus. Rough-toothed dolphins did not display eye preference while viewing stimuli. No significant correlations between degree of laterality and behavioral interest in the stimuli were found. Only for bottlenose dolphins were the degree of laterality and curiosity ratings correlated. This study extends research on cetacean lateralization to a species not extensively examined and to stimuli that varied in movement and degree of predictability. Further research is needed to make conclusions regarding lateralization in cetaceans

Great Waters

https://digitalcommons.uri.edu/pd-books/1003/thumbnail.jp

An Economic Evaluation of Research into the Improved Management of the Annual Grass Weed Vulpia in Temperate Pastures in South-Eastern Australia

NSW Agriculture has a history of research investment in managing weed problems in the temperate pasture areas. One focus of that research has been on the development of improved management practices for the major annual grass weed vulpia. Recent surveys have found that weeds comprised up to 80% of pasture biomass in some temperate areas and that typical vulpia contents are between 30 and 40% of pasture biomass. Temperate pasture degradation is recognised as being a major contributor to the wider environmental problems of soil erosion, salinity and acidity. This evaluation related to a project (1996-2002) that focussed on the vulpia problem in the New South Wales temperate pasture areas. The benefits of that research were measured as the difference in the economic returns from the project (the with-research scenario) and those that would have resulted if the project had not been initiated (the without-research scenario). The results indicated high levels of economic benefits from the vulpia project. The annual net project benefit had a mean value of $58 million. The benefit-cost analysis generated a mean NPV of$196.9 million and a mean BCR of 22.2. These results demonstrate that research by NSW Agriculture into the improved management of vulpia has the potential to generate substantial long-term economic benefits. Other socio-economic aspects of the results showed that wool producers outside the New South Wales temperate areas lost economic surplus (from a mean -$21.7 million to -$47.8 million) because they were unable to adopt the cost-reducing technology and faced a reduced wool price. All wool consumers gained from vulpia research because of expanded wool production and lower wool prices. Improved vulpia management is also considered to produce important environmental benefits by encouraging a greater use of deep-rooted perennial grasses and the beneficial effects of these on mitigating soil problems and reducing water table discharges.benefit cost analysis, research evaluation, annual grass weeds, vulpia, Research and Development/Tech Change/Emerging Technologies, Q160,

Economic benefits of public investment in weed management: the case of vulpia in south-eastern Australia’s temperate pasture areas

The present paper reports an economic evaluation of the long-term benefits to Australia of research by the Cooperative Research Centre for Weed Management Systems (CRC) into the improved management of vulpia , the major annual grass weed of temperate pastures in New South Wales and Victoria. Vulpia reduces livestock production by competition with more desirable pasture species, by the production of low quality feed at critical times of the grazing cycle, and by injury to animals. A 20-year stochastic benefit-cost analysis indicated that reducing the impacts of vulpia in these pastures produced a mean net present value of # A58.3 million and a mean benefit-cost ratio of 33:1. Temperate pasture zone wool producers would capture the largest shares of these benefits, Australian consumers would gain, but wool producers in the rest of Australia would suffer welfare losses from vulpia reductions in the temperate pasture zones.Agricultural and Food Policy, Farm Management,