Overcoming of Consumers’ Distrust by Means of Color’s Decision in Graphic Design

Цвет — одно из главных выразительных средств в графическом дизайне. Он играет большую роль в дизайне и повседневной жизни. Цвет может привлечь внимание, к какому либо изображению, вызвать определенное настроение или эмоции, либо оповещать о чем-то важном, не используя слов.Color is one of the effective tools in Graphic Design. It plays the crucial role in design and everyday life. Color is able attract the attention to any image as well as produce the specific emotions and mood. Color is able also to inform about something considerable not using words

Interactive Design Options in the Process of Inclusion the Target Audience

Cтатья посвящена изучению и определению возможностей интерактивного дизайна в процессе вовлечения целевой аудитории. Рассматривается дизайн с позиции формообразования, опираясь на гештальтпсихологию, а также проведен анализ существующих примеров графической продукции для городов России. Определены и перечислены возможности интерактивного дизайна в процессах вовлечения целевой аудитории.Аrticle describes studying and estimation interactive design options in the process of inclusion the target audience. Design scrutinized resting on forming, based on gestalt psychology. Also we have made an evaluation of Russian actual marketing materials. Options of interactive design in the process of inclusion the target audience are determined and listed

Lung cancer in patients with tuberculosis

BACKGROUND: Coexistent lung cancer and pulmonary tuberculosis is an urgent problem of thoracic surgery presenting a challenging task for diagnosis and surgical treatment. MATERIALS AND METHODS: From 1990 to 2005, 2218 patients with lung cancer underwent surgical treatment in Department of Thoracic Surgery and Oncology, Institute of Oncology, Vilnius University. In 46 (2.1%) patients coexistence of lung cancer and tuberculosis was found. Central lung cancer was diagnosed in 37 (80.4%) and peripheral – in 9 (19.6%) patients. Epidermoid cancer was diagnosed in 24 (52.2%) patients, adenocarcinoma – in 10 (21.7%) and adenoepidermoid carcinoma – in 12 (26.1%) patients. Stage I cancer was diagnosed in 12 (26.1%), stage II – in 11 (23.9%), and stage IIIA – in 23 (50%) patients. RESULTS: Pneumonectomy was performed in 18 (39.2%), lobectomy in 10 (21.7%), bilobectomy in 10 (21.7%), segmentectomy in 8 (17.4%) patients. Postoperative surgical complications were observed in 9 (19.5%) patients, non-surgical complications occurred in 19 patients (41.3%). Six patients (13.04%) died. Combined treatment was applied to 23 (50%) patients. CONCLUSION: Coexistence of tuberculosis and lung cancer in thoracic surgery is fairly rare. This combination was diagnosed only in 46 cases (2.1%) out of 2218 operated lung cancer patients. Epidermoid carcinoma and stage IIIA disease was diagnosed in 50% of patients. Postoperative surgical complications occurred in 9 patients (19.5%) with lung cancer and tuberculosis. Six patients (13%) died in postoperative period. Surgery is the method of choice in treatment of combination of tuberculosis and lung cancer. Median survival of these patients was 28 ± 2 months