How Environmental Attitudes Affect Consumers’ Willingness to Engage in Green Consumption Behaviors: The Moderating Role of “Plastic Restriction”

Consumers’ willingness to engage in green consumption behavior will be guided by internal psychological factors and also influenced by external environmental factors. One of the most common external interventions is the issuance of scientific policies and regulations. The government may introduce policies and regulations that help to increase the willingness of green consumption behavior, such as energy-saving and emission reduction policies and policies to restrict plastic products. In this paper, the authors study the mechanism of the effect of environmental attitudes on consumers’ willingness to engage in green consumption behavior from the perspective of “plastic restriction”, and conclude that the magnitude of the effect of policies and regulations on the willingness to engage in green consumption behavior varies significantly at different levels of environmental attitudes. This study provides scientific implementation ideas and targeted management suggestions for the government to formulate effective external intervention policies for green consumption

Research on Marine Pollution Problems and Solutions in China from the Perspective of Marine Tourism

Based on the perspective of marine tourism, this paper integrates various types of marine pollution, and puts forward high-quality development solutions and future extension direction of marine tourism. Through the research, it is found that the main culprits of marine pollution mainly include the following seven points: human activities produce garbage; white pollution; ship pollution; exploration of marine oil and gas resources and mineral pollution; land reclamation; pollution in mariculture industry and new estrogen pollution. The causes of marine pollution and countermeasures are discussed

Spatial Dislocation Analysis of Tourism Economy and Its Influencing Factors in Jiangsu Province

Taking 13 prefecture-level cities in Jiangsu Province as the research object, based on the theory of spatial dislocation, the gravity model and two-dimensional composite matrix method are used to analyze the spatial dislocation between tourism resources, permanent population and other factors in Jiangsu Province and tourism revenue. The results show that the population center, the center of tourism resources, the center of tourist numbers, the center of economic development, and the center of tourism revenue of Jiangsu Province are all biased toward the southern part of Jiangsu Province. From the analysis of four sets of two-dimensional composite matrixes, 13 prefecture-level cities have synchronized coordination and also have positive and negative dislocation types. Southern Jiangsu has the best synchronization and coordination, and northern Jiangsu has a strong negative dislocation trend; the combination of tourist numbers and tourism revenue is the strongest, but the dislocation is weak; population and tourism revenue have a strong positive dislocation trend; there is a strong negative dislocation trend between economic development and tourism revenue; the matrix combination of Nanjing, Wuxi and Suzhou has good synchronization; the city of Xuzhou in northern Jiangsu has a strong negative dislocation. In view of the results of spatial dislocation analysis, suggestions for improvement and optimization are put forward to promote the high-quality development of tourism in Jiangsu Province

A Study on Brand Personality of Coastal Tourism Destinations: Text Mining Approach

As the core element of the brand, brand personality is closely related to the personality of tourists. Unique and distinctive brand personality has become an important means for tourism destinations to enhance their core competitiveness. Through text analysis, the content of the online review content of three coastal tourist destinations in Yalong Bay, Silver Beach, and Gulangyu Islet were analyzed. The brand personality of coastal tourist destinations was identified from the perspective of tourist perception, and the selected 3 coastal tourist destinations were identified by correspondence analysis. Comparative analysis on a case-by-case basis.The research results show that the brand personality of coastal tourism destinations perceived by tourists is mainly concentrated in the two dimensions of “elegance” and “benevolence”, but different coastal tourism destinations have their own distinct and unique brand personalities. On this basis, directional suggestions for the development of brand personality in coastal tourism destinations are given

Research on the Optimization and Upgrading of Marine Tourism Products in Shanghai

The ocean has become a new theme of the world economic competition. The development of marine industry is an inevitable measure to stabilize the sustainable and healthy development of China’s national economy. As a leading industry of marine economy, marine tourism has great potential for development.Marine tourism products are the foundation and power source of marine tourism development. The optimization of tourism products plays the most direct and key role in the upgrading of tourism industry. Shanghai, located in the center of Yangtze River Delta, is one of the most developed regions in China. However, with the increasing competition in the tourism market, the development of marine tourism is inevitable.This paper analyzes the general situation of marine tourism resources and the development status of tourism products in Shanghai, and probes into the specific countermeasures for the upgrading of its products, so as to promote the high-efficiency development of marine economy in Shanghai

Strategic Scientific Disclosure – Evidence from the Leahy-Smith America Invents Act

We examine the impact of technological competition on voluntary innovation disclosure using changes scientific publications around the enactment of Leahy-Smith America Invents Act of 2011 (AIA). The AIA changes the patent system from first-to-invent to first-inventor-to-file system and induces a patent “race” that increases technological competition. Firms with resource constraints tend to be slow in filing a patent and are disadvantaged in this race. Using a difference-in-differences design, we show that financially constrained firms strategically increase scientific publications in an attempt to block competitors from obtaining a patent and extend the patent race after the enactment of AIA. This effect is more pronounced among firms (1) that are less capital intensive, and whose competitors have a lower cost of entry; (2) that face more patent competition; and (3) whose patents have longer lifecycles. The findings suggest that technological competition is a key determinant of firms’ scientific publications. The positive effect of the AIA on corporate scientific publications is consistent with the policy makers’ goal to promote knowledge spillover in society