Faktor -Faktor Yang Mempengaruhi Konsumen Dalam Pembelian Makanan Jajan Tradisional Di Kota Malang

This research title is The Buying Factors Considered by Consummers On Traditional Cake inMalang City. Its aim is to learn buying factors considered by Malang residents in traditional cakes'consumption. All respondents are Malang residents who have been ever buying and consummingtraditional cake at market in Malang city. The result of research shows that there are 8 buying factorsconsidered in traditional cake consumption, namely personality (First Factor), price, promotion,javanese culture, knowledge, place, experience and life style. Based on the result, it can beconcluded tha the most buying factors considered is personality, namely education, age, job, gender,motivation, grand mother/fathers' custom and family custom

Kontribusi Wanita dalam Aktivitas Ekonomi dan Rumah Tangga Kabupaten Malang

This study was conducted to discover the women contribution on the dynamics of village economic activities. It was a very interesting topic to discuss since most of women in the village have low educational background and always directed to be workers. The respondents of this project were 51 housemaids who were selected by employing purposive sampling technique. Subsequently, the data which consisted of variables in the form of individual characteristics, earnings, and working hours were analyzed using cross-tabulation. The results showed that the majority of women workers education is elementary school (47.1%), junior high school (37.3%), senior high school (7.8%) and they were mostly less than 45 years old. In conclusion, womens income had contributed well to meet the expectations of family economy with average wage was 350,000 rupiah per month for 8 work hours per day