THE ROLES AND POLICIES FOR THE USE OF TELEMEDICINE IN HANDLING COVID-19 SELF-ISOLATION: LITERATURE REVIEW

The current COVID-19 pandemic has had various impacts on the world. The unpredictable spike in cases led to an explosion in patient numbers. The problem of limited treatment facilities forces patients to self-isolate at home. Along with technological advances, various facilities have also been created, one of which is telemedicine. This study aims to look at the role of telemedicine as a strategy for handling COVID-19 self-isolated patients in various countries. This study was conducted descriptively with a literature review. The search was carried out on articles published in Indonesian and English through Google Scholar, Pubmed, and Science Direct searches with the keywords COVID-19, home isolation, self-isolation, telemedicine, and telehealth. The search results obtained that the handling of COVID-19 patients in self-isolation with telemedicine is a solution to the need for monitoring patient health, where hospitals have difficulty being able to serve all patients who need hospitalization. It can be concluded that COVID-19 is a newly emerging disease, clinical symptoms and emergencies of each patient can certainly be different and difficult to predict. Telemedicine as a remote health service can be a means to facilitate clinical monitoring of patients during self-isolation. The implementation of telemedicine ensures the continuity of health services quite effectively and efficiently, the way telemedicine works helps protect patients and health workers from exposure to infection and reduces the burden on hospitals, so it is quite appropriate to be used as a strategy in handling if there is a spike in COVID-19 cases in the future or application to other similar circumstances

Strategi Pemasaran Home Care Rumah Sakit Vania Bogor di Era Pandemi Covid-19

Dewasa ini persaingan bisnis dalam industri jasa rumah sakit semakin ketat. Rumah sakit dituntut untuk memiliki terobosan baru dan strategi yang menarik, bukan hanya berfokus hanya pada pelayanan di dalam rumah sakit saja, tetapi juga layanan diluar rumah sakit seperti home care. Di era pandemi Covid-19 terdapat keterbatasan akses yang dimiliki oleh pasien maka layanan home care merupakan salah satu pilihan bagi pasien agar tetap dapat mengakses kebutuhan layanan kesehatan namun tetap berada di rumah. Oleh karena itu perlu adanya strategi pemasaran yang baik dari rumah sakit untuk mengembangkan home care menjadi suatu layanan unggulan rumah sakit. Penelitian ini dilakukan dengan pola observasi dan partisipasi, dengan cara wawancara mendalam kepada petugas home care, pasien serta manajemen rumah sakit. Berdasarkan hasil studi, didapatkan informasi bahwa peluang dan potensi pengembangan home care dengan strategi pemasaran yang tepat dapat menjadikan home care menjadi salah satu pos pendapatan rumah sakit. Maka dapat disimpulkan bahwa prospek pengembangan pelayanan home care di Rumah Sakit Vania cukup besar