IMPACT OF CORPORATE IMAGE AND CORPORATE REPUTATION ON CUSTOMER LOYALTY: A REVIEW

How to Boost customer satisfaction and customer loyalty is a golden rule of that business create profit in low profit era. This study aims to describe the relationship between corporate image and corporate reputation, and their impact on the customer’s loyalty. In the end of this paper, a model of evaluation this impact is proposed. Key words: corporate, image, reputation, customer loyalt

Robust Design of Transmit Waveform and Receive Filter For Colocated MIMO Radar

We consider the problem of angle-robust joint transmit waveform and receive filter design for colocated Multiple-Input Multiple-Output (MIMO) radar, in the presence of signal-dependent interferences. The design problem is cast as a max-min optimization problem to maximize the worst-case output signal-to-interference-plus-noise-ratio (SINR) with respect to the unknown angle of the target of interest. Based on rank-one relaxation and semi-definite programming (SDP) representation of a nonnegative trigonometric polynomial, a cyclic optimization algorithm is proposed to tackle this problem. The effectiveness of the proposed method is illustrated via numerical examples.Comment: 6 pages, 13 figures, part of this work was submitted to IEEE Signal Processing Letters; (short introduction; typos corrected; revised statement in section III-B and IV; revised figure labels