3 research outputs found

    CHANNEL COMMUNICATION STRATEGY INFLUENCE ON THE PERFORMANCE OF CEMENT MANUFACTURING FIRMS IN KENYA

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    This study investigated the influence of channel communication strategy on the performance of cement manufacturing firms in Kenya. The study used survey research design. The target population was 469 comprising of 220 distributors, 60 customers, 35 finance staff, 140 sales and distribution department employees and 14 heads of department. A sample size of 216 was chosen using stratified sampling technique. Data was analysed using both descriptive and inferential statistics. The study found that there existed strong positive relationship between communication (r=0.600) and performance of cement manufacturing firms in Kenya. The study recommends that cement companies should ensure regular provision feedback to their clients.  Article visualizations

    EFFECT OF PUBLIC PARTICIPATION STRATEGIES ON ACHIEVEMENT OF SUSTAINABLE DEVELOPMENT IN BARINGO COUNTY, KENYA

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    The participation of members of the public in government development programmes is enshrined in the Kenyan constitutions. The participation is not just mere appearance in project deliberations meetings but to be involved in all aspects of the project from initiation to completion. Poor achievement of sustainable development agenda in the county of Baringo has resulted to increased poverty level, increased illiteracy level, increased health risks challenges, insecurity, household income per day being below 1 USD, devastating natural occurrences (flooding of Lakes Baringo and Bogoria, famine, hunger) and poor road network access continues to be experienced. The aim of this paper was to determine the effect of public participation strategies towards achievement of sustainable development in Baringo County. The study was conducted in the six sub counties of Baringo involving sampled residents and sub county administrators. The study was anchored on concurrent triangulation design that allowed collection of quantitative and qualitative data. Data was collected through use of questionnaire and interview guide. Analysis of data has been done using descriptive, inferential statistics and thematic content analysis. The research found out that there was minimal participation of Baringo residents in development initiatives. The county government of Baringo at times shared (M=2.61, SD=1.25) information on socio-economic projects being implemented in the county on occasional basis. Correlation statistics computed showed a weak positive relationship (r=0.288) between public participation practices and sustainable development in Baringo County, Kenya. The paper concludes that public participation practices strategies were not regularly used, and this contributed to slow achievement of sustainable developmental targets in the study area. The paper recommends that if the county of Baringo is to realise its county integrated development plans goals, public participation should be the key strategy towards achievement. This means that public participation should be at the core of any sustainable development initiative and hence Baringo county government needs to be keen on this practice. Article visualizations

    INFORMATION DISCLOSURES AND IMPLEMENTATION OF WATER PROJECTS IN MACHAKOS COUNTY, KENYA

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    This study investigated the effects of information disclosure as part of engagement of stakeholders on implementation of water projects in Machakos County, Kenya. The paper is guided by stakeholder theory advanced by Freeman (1984). The study was guided by causal comparative research design. The study targeted 172 water projects being implemented in Machakos County from the year 2016-2018 with the respondents being seven members of project management committees. Simple random sampling technique was used in selecting 17 water projects that was involved in this study. Questionnaires were used to collect data for the research. The collected data was analysed using both descriptive and inferential statistics. Qualitative data from open-ended questions was analysed using thematic content analysis. It was found out that there was an above degree level of correlation (r=0.584) between information disclosure and implementation of water projects. The paper concludes that when all information pertaining project is disclosed to the respondents, implementation goals would be achieved. On recommendations, the research suggests that communication needs to be improved during implementation stages to ensure every information from the project is relayed to all stakeholders.  Article visualizations
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