Agency Creativity: Teams and Performance: A Conceptual Model Links Agency Teams' Knowledge Utilization, Agency Creativity, and Performance

Agency creativity is a product of team efforts where they interact to share knowledge, skills, and expertise to produce creative campaigns. For an agency, this is an invaluable resource. Using a multi-disciplinary approach, the authors of the current paper propose a conceptual model is proposed that links teams’ knowledge utilization, agency creativity, and performance. By considering incremental and radical creativity, it also builds on the idea that creativity is a multi-dimensional construct. The framework is presented to act as a catalyst upon which to build future empirical research on the nature of team creativity within advertising agencies

Consumption Style Among Young Adults Toward Their Shopping Behavior (An Empirical Study in Pakistan)

The purpose of this study was to substantiate the consumption styles of adolescents as customer. The study was executed in Karachi, Pakistan by applying consumption style inventory scale. The data covered of 1,048 respondents who are young and educated mostly students, which belong to the different universities in Karachi. The data was collected through structured and self administered questionnaire. To test objective Independent sample t test was used. The results show that young females are more shopping influenced, fashion conscious, recreational, and confused over-choice as compare to males whereas males are more reliance on media, perfectionist, brand conscious, and impulsive as compare to females for their consumption style toward shopping behavior. This research provides understanding about adolescents’ decision making style of consumers in Karachi which would enable organizations to make more appropriate strategies to cater youth consumers market

A HERMENEUTIC CRITIQUE OF STRUCTURALIST EXEGESIS, WITH SPECIFIC REFERENCE TO LK 10.29-37

The proper model for biblical studies is both exegetical and hermeneutical, grounded in the sequential unfolding of explanation and interpretation. Karl Rahner\u27s theology provides a convenient framework within which to integrate these different tasks. Rahner\u27s description of the interrelationship between divine transcendence and categorical existence motivates a pattern for biblical theology from which to establish a model for biblical interpretation. This model selectively incorporates insights from the structuralist analytic, and from a phenomenology of language that presumes the discursive operations of narrative texts. Although structuralism and hermeneutics seem to be governed by conflicting presuppositions, they are in practice mutually complementary. Chapter I delineates the frame for this complementarity, summarizing the main principles of Rahner\u27s theology of mystery. A correspondence exists between Rahner\u27s mystagogy, and a bivalent program for biblical hermeneutics. Chapter II presents structuralist theory from historical (e.g., Saussure, Propp, Jakobson), philosophical (e.g., Barthes, Levi-Strauss) and conceptual (e.g., Bremond, Greimas, Todorov) perspectives. Chapter III implements this theory with specific reference to Lk 10.29-37, the Good Samaritan text. This practical application discloses both the benefits and limitations of structural analysis. Structuralism\u27s failure to elucidate the text exhaustively indicates its need for a hermeneutic complement. Chapter IV examines categories from Paul Ricoeur\u27s philosophy that pertain to a correlation between structuralism and hermeneutics. Ricoeur\u27s theories of polyvalence, discourse and metaphor contribute to his model for hermeneutics. This model demands a text exegetical explanation and existential interpretation. Chapter V extends Ricoeur\u27s basic categories by appealing to works by W. Iser (re the phenomenology of reading) and S. Wittig (re plurisignification); and it offers a hermeneutic review of Lk 10.29-37 based on the exegetical data of Chapter III. Structural analysis uncovers the syntagmatic incompletion of the text. Chapter V demonstrates how this incompletion operates as a heuristic device, to engage the reader in the act of interpretation. Thus, the syntagmatic incompletion uncovered by structural analysis becomes the means for the reader\u27s hermeneutic self-discovery. Structural analysis explicates textual meaning, while existential interpretation implicates the reader in this meaning\u27s significance

Kids Voting and Political Knowledge: Narrowing Gaps, Informing Votes-super-

Kids Voting USA is a program designed to educate schoolchildren about the democratic process and foster their political socialization. This article set out to explore the consequences of the Kids Voting program for political knowledge, knowledge gaps, and attitude-behavior consistency. Copyright (c) 2004 by the Southwestern Social Science Association.