1,193 research outputs found
The Ethical Perceptions of Salespeople and Sales Managers Concerning the use of Gps Tracking Systems to Monitor Salesperson Activity
Global Positioning Satellite (GPS) tracking systems are starting to be used by sales organizations to monitor salespeople as they drive their company cars in their territories. This paper examines and compares ethical perceptions of salespeople and sales managers regarding the use of GPS tracking technology. The results of a survey of salespeople and sales managers suggest both sales managers and salespeople perceive the use of such systems as ethical, provided the salesperson is aware of the system\u27s installation and use. The results also indicate that while salespeople perceive the personal use of a company car as unethical, most are likely to use a company car for personal reasons anyway. These results offer support for the contention that GPS tracking systems may be needed to reduce unethical use of company cars. Additional results and implications for sales managers are provided
Using Sales Competition Videos in a Principles of Marketing Class to Improve Interest in a Sales Career
Purpose of the Study: This study describes an easily conducted teaching innovation to enhance introductory marketing students’ perception of sales and selling. Sales jobs are plentiful; yet, many marketing students do not pursue sales courses or sales careers. Our purpose is to describe a classroom intervention that improves students’ intent to pursue a sales career.
Method/Design and Sample: This study tests the classroom inclusion of an actual student sales competition video from the National Collegiate Sales Competition (NCSC) to provide visual as well as verbal learning stimuli. Following a 45 minute lecture on sales, students were exposed to the 20-minute final round winning NCSC video. During the video, the instructor stopped the video 12 times to relate specific aspects of the video role-play to the lecture. Students completed a pre- and post-intervention survey of the Intent to Pursue Sales Career Scale (ITPSC).
Results: Results show that the educational intervention positively impacted students’ perceptions of a sales career, salespeople, salesperson ethics, sales knowledge, and intent to pursue a sales career. The largest student perception increases were within the sales knowledge dimension.
Value to Marketing Educators: Graduates with degrees in marketing, business, and other areas often begin their careers in entry level sales positions. Sales skills are transferable and have utility in marketing and other careers. Instructional innovations designed to enhance student interest in a selling career, and that also advance sales training, have tremendous value. The use of an exemplar video from a sales competition is an easy way to accomplish these goals
A Review of Empirical Studies Assessing Ethical Decision Making in Business
This article summarizes the multitude of empirical studies that test ethical decision making in business and suggests additional research necessary to further theory in this area. The studies are categorized and related to current theoretical ethical decision making models. The studies are related to awareness, individual and organizational factors, intent, and the role of moral intensity in ethical decision making. Summary tables provide a quick reference for the sample, findings, and publication outlet. This review provides insights for understanding organizational ethical decision constructs, where ethical decision making theory currently stands, and provides insights for future empirical work on organizational ethical decision making
Collegiate Competition and the Propensity for Gender Bias
Since the dawn of time gender has played a starring role in human behavior. The behavioral implications of an individual’s sex have permeated research findings in a wide variety of academic disciplines. This preliminary investigation will explore the concept and definition of gender, gender bias, and gender stereotype on actions and conduct. Specifically, this inquiry will determine the scope and types of gender bias/stereotypes that exist in the business world with a primary concentration on the area of professional sales. The ultimate objective is to discover the type and level of influence a person’s gender contributes to evaluation, performance and judging in student sales competition
Establishing, Growing, and Running a Sales Program: An Analysis of Certified University Sales Centers
Arkansas Cooperative Beef Bull Performance Test 1991
Performance testing of beef bulls was initiated to improve productivity of Arkansas beef cattle through breeding. This cooperative testing program provides cattlemen with reliable information for identifying animals with superior breeding value for the traits of production measured in the test. By using the information as a basis for herd sire selection, a breeder can greatly increase the chances of obtaining a bull that will sire rapid-gaining, more efficient, highquality calves. Such calves can increase profits for both the breeder and the feeder. This testing program provides information that is useful to financial institutes in arranging their lending programs and to companies in developing their educational, promotional and marketing programs
The effect of MySleeve on fluid restriction adherence in hemodialysis patients
In hemodialysis patients, non-adherence to fluid restriction is associated with high interdialytic weight gain (IDWG) and adverse outcomes. Monitoring drinkingbehaviour and direct feedback to the patient can lead to better adherence. We developed the MySleeve, a device that can be wrapped around a drinking glass to monitor fluid intake throughout the day. The MySleeve will also provide a subtle vibration on the glass when the amount drunk exceeds target. The information about drinking behaviour can be found in the accompanying application on a mobile phone. In this study, we investigate the effect of direct feedback and information to the patient on fluid restriction adherence, measured by the IDW
Temporal Recurrent Networks for Online Action Detection
Most work on temporal action detection is formulated as an offline problem,
in which the start and end times of actions are determined after the entire
video is fully observed. However, important real-time applications including
surveillance and driver assistance systems require identifying actions as soon
as each video frame arrives, based only on current and historical observations.
In this paper, we propose a novel framework, Temporal Recurrent Network (TRN),
to model greater temporal context of a video frame by simultaneously performing
online action detection and anticipation of the immediate future. At each
moment in time, our approach makes use of both accumulated historical evidence
and predicted future information to better recognize the action that is
currently occurring, and integrates both of these into a unified end-to-end
architecture. We evaluate our approach on two popular online action detection
datasets, HDD and TVSeries, as well as another widely used dataset, THUMOS'14.
The results show that TRN significantly outperforms the state-of-the-art
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