Using Data Analytics to Derive Business Intelligence: A Case Study

The data revolution experienced in recent times has thrown up new challenges and opportunities for businesses of all sizes in diverse industries. Big data analytics is already at the forefront of innovations to help make meaningful business decisions from the abundance of raw data available today. Business intelligence and analytics has become a huge trend in todays IT world as companies of all sizes are looking to improve their business processes and scale up using data driven solutions. This paper aims to demonstrate the data analytical process of deriving business intelligence via the historical data of a fictional bike share company seeking to find innovative ways to convert their casual riders to annual paying registered members. The dataset used is freely available as Chicago Divvy Bicycle Sharing Data on Kaggle. The authors used the RTidyverse library in RStudio to analyse the data and followed the six data analysis steps of ask, prepare, process, analyse, share, and act to recommend some actionable approaches the company could adopt to convert casual riders to paying annual members. The findings from this research serve as a valuable case example, of a real world deployment of BIA technologies in the industry, and a demonstration of the data analysis cycle for data practitioners, researchers, and other potential users

The effect of a youth mental health service model on access to secondary mental healthcare for young people aged 14–25 years

Aims and method: The Norfolk Youth Service was created in 2012 in response to calls to redesign mental health services to better meet the needs of young people. The new service model transcends traditional boundaries by creating a single, ‘youth friendly’ service for young people aged 14–25 years. The aim of this study was to investigate the effect of the transition to this new model on patterns of referral, acceptance and service use. We analysed routinely collected data on young people aged 14–25 years referred for secondary mental healthcare in Norfolk before and after implementation of the youth mental health service. The number of referrals, their age and gender, proportion of referrals accepted and average number of service contacts per referral by age pre- and post-implementation were compared. Results: Referrals increased by 68% following implementation of the new service model, but the proportion of referrals accepted fell by 27 percentage points. Before implementation of the youth service, there was a clear discrepancy between the peak age of referral and the age of those seen by services. Following implementation, service contacts were more equitable across ages, with no marked discontinuity at age 18 years. Clinical implications: Our findings suggest that the transformation of services may have succeeded in reducing the ‘cliff edge’ in access to mental health services at the transition to adulthood. However, the sharp rise in referrals and reduction in the proportion of referrals accepted highlights the importance of considering possible unintended consequences of new service models. Declaration of interests: None

Assessing the Knowledge, Practice and Attitudes (KPA) of Traditional Healers in Malaria Control Programme in Nsukka Zone of Enugu State Nigeria

Background: Malaria remains one of the major public health problems as well as the main cause of mortality among young children in sub Saharan Africa and Nigeria in particular. It is endemic throughout Nigeria with about 97% of the population at risk and an estimated 300,000 deaths annually. Malaria is responsible for 60% of outpatient visits and 30% of hospitalizations in children under five years old and contributes to about 11% of maternal mortality in Nigeria. Traditional Healers play an important role in providing health care in Nigeria with a significant proportion of the population patronizing them for treatment of most of their ailments. The aim of this study was to assess the Knowledge, Practice and Attitudes (KPA) of Traditional Healers in malaria control in Enugu state, Nigeria with a view to developing appropriate intervention strategies aimed at improving collaboration and malaria quality of care in rural community settings. Design: This is a qualitative study using ethnographic approach carried out in Nsukka district, a rural community in Enugu North senatorial districts in South-east Nigeria, The study involved in-depth interviews of fifty (50) traditional healers selected out of 68 registered traditional healers in the zone. This was complemented by observations of service delivery to determine the quality of care each traditional healer gave to their patients. The fifty (50) selected partici