Commercialization of university innovative developments: a retrospective analysis of theoretical approaches to research

This study discusses a brief summary of a retrospective content analysis of scientific literature related to the commercialization of university scientists innovative development

Network interaction in the tourist and recreational sphere

This article addresses questions on the formation of network structures in the tourism and recreational sphere because most prospective forms of interaction occur during the creation of a regional tourism product. The importance of networks in the solution of questions on the spatial localization of the tourist offer is noted, network designs in formation of tourism products are considered and the need to create substantially flexible networks for development of tourism that takes into account the available resources and the solution to the solution to the issue of redistribution of tourist stream

Project management implementation in governing institutions of Russia: aims and results

The article views applied aspects of an important scientific problem - efficiency improvement of state management based on project management that allows solving complex tasks under the conditions of severe restrictions in time, financial and other resource

Methodological aspects of monitoring implementation in public sector organizations

In this paper the monitoring implementation is considered in systemic and process approaches, in these approaches monitoring is integrated into controlling and planning functions, respectively. It was proved that for indicative management integration with organizing function is required. This statement is based on monitoring place in the overall indicative management system and its methodological basi

Studying sintactic features of advertising texts

The article describes the results of observation and a survey to assess the perception of various headings of advertising text

Virality of medical content in Russian social media

The work objective is to conduct a sociological study aimed at assessing validity (appropriateness) of the traditional characteristics and formation of a pool of specialized characteristics of the viral content, used in the promotion of health services by means of social media marketin