71 research outputs found
Teorie e applicazioni di Business Marketing. Comprendere i processi di mercato e modellare l’azione di management
No full textCooperative and Competitive Content of Producer-Distributor Relations in the Information Technology Industry
No full textL'organizzazione
No full textThe chapter analyzes the main intra and inter-organizational issue characterizing succesfull Italian midsize companies. In particulat the chapter examines the role and dynamics of main business relationships between the mid-siezd companies and their suppliers, customers, intermediaries. Attention is devoted to business relationships with cluster companies
On the Vertical Disaggregation of the large High Tech Firms and the Diffusion of the Entrepreneurial Function
No full textProcessi e competenze di marketing delle medie imprese italiane: opportunità e limiti per la crescita
No full text
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