Język angielski na stronach internetowych polskich muzeów. Reguła czy wyjątek

Artykuł recenzowany / peer-reviewed articleInformacje dostępne na stronach internetowych mają w turystyce ogromne znaczenie. Dzięki nim turysta może szczegółowo zaplanować podróż – przyjazna strona internetowa może wręcz zadecydować o jego wizycie w danym miejscu. Wśród stron, z których korzystają turyści, znajdują się strony internetowe muzeów. Turysta szuka na nich przede wszystkim danych o lokalizacji placówki, mapy dojazdu, cen biletów czy godzin otwarcia, jak również informacji o wystawach. Coraz częściej strony muzeów są jednak czymś więcej niż tylko wirtualnym informatorem. Wiele instytucji umieszcza w internecie multimedialne materiały edukacyjne czy digitalizuje swoje zbiory, co umożliwia zapoznanie się z nimi bez wychodzenia z domu i czyni je dostępnymi dla całego świata. Celem artykułu jest sprawdzenie, czy strony internetowe polskich muzeów są przygotowane na wirtualne wizyty anglojęzycznych internautów. Dla potrzeb artykułu przebadano strony internetowe wybranych muzeów w Polsce pod kątem udostępniania informacji w języku angielskim. Sprawdzono, czy strona ma wersję anglojęzyczną, czy łatwo moż- na przełączyć jej wersję językową oraz czy wersja anglojęzyczna odpowiada treściowo wersji polskojęzycznej, czy przetłumaczono tylko niektóre informacje

Museum lessons as an alternative form of education

Publikacja recenzowana / Peer-reviewed publicationOne of the main functions of the museum is the educational function that can be implemented in diff erent ways. Many museums in Poland have in its off er museum lessons for pupils from primary, middle and secondary schools. For schools, the most attractive are the classes implementing the core curriculum. The aim of the article is to analyze the presence and content of the museum lessons in museum education in museums in Poland. For the purposes of article selected museums in Poland were for the presence off er lessons museum and the compatibility of these lessons of core curriculum. There was examined also whether the museum lessons are conducted with the use of new technologies, including e-learning

Użyteczność, funkcjonalność i dostępność stron internetowych muzeów i instytucji kultury

Ze wstępu: "Niewątpliwie Internet jest jednym z głównych źródeł informacji. Stronę internetową może stworzyć każdy. Służą do tego odpowiednie narzędzia, które bez specjalistycznej wiedzy programistycznej pozwalają na publikowanie treści. Niemniej jednak wraz z rozwojem technologicznym i rosnącym zapotrzebowaniem na realizację dostępnych na co dzień usług z wykorzystaniem sieci Internet, rola witryn ulegała rozbudowaniu. Stąd też strony internetowe, od początkowo jedynie informacyjnych, zaczęły pełnić także funkcje m.in. marketingowe, kontaktowe, komunikacyjne, rezerwacyjne, płatnicze, personalizujące, czy też edukacyjne."(...

M-Art, The Art in Smartphone

Celem artykułu jest przeanalizowanie, czy polskie muzea i galerie są obecne na ekranach smartfonów. Na potrzeby artykułu przebadano strony internetowe wybranych muzeów i galerii pod kątem ich dostosowania do wyświetlania na urządzeniach mobilnych, sprawdzono również, czy wybrane instytucje posiadają w swojej ofercie aplikacje mobilne.This article aims to analyze whether the Polish museums and galleries are present on the screens of smartphones. For the purposes of article there were examined websites of selected museums and galleries, for their adaptation for display on mobile devices, also examined whether the selected institutions have in their offer mobile applications

Social importance of information systems. In management

Introduction: We are pleased to present a monograph addressing key issues in contemporary management – information systems. Nowadays, many organizations face challenges of digital transformation and analysis of the large databases containing billions of records become the necessity of the day and the key factor of success. Organizations not able to cope with the digital world become obsolete and melt away. The publication invokes various aspects of the social importance of information within different organizations. The following issues resound in the monograph: how to exploit Business Intelligent class systems into the efficient management system for decision-making. A key factor in the competitiveness of modern organizations is the ability to transform business data, both in operational and strategic terms, into decision-making knowledge. It is an extremely complex process from the perspective of both the selection of variables, optimization formulas and the quality of data obtained to perform a reliable analysis and diagnosis. Another completely different issue is selecting, acquiring, and implementing technological solutions and providing adequate “know-how” in managing such a project, which significantly affects the outcome. The crucial question is to what extent can modern organizations, regardless of the scale of their activity or sector affiliation, use modern system solutions, with particular emphasis on Business Intelligence solutions, in terms of supporting the process of efficient decision making? The first part of the publication covers the characteristics of BI solutions in the context of knowledge management; analysis of the conditions in the selection of the system and supplier; comments on the implementation methodology of the BI class system, usability assessment of the above solutions, including a description of the advantages and disadvantages of “on-premise” applications, as well as the so-called “Cloud technologies”. The Authors employ the SAP Analytics Cloud system to illustrate BI solutions in the data processing. The second chapter refers to the very broad problem of the materiality and relevance of the information. In today’s online world, there is much more data to be processed and accessible to different parties like entrepreneurs, managers or clients. Companies have never had so much information at their disposal. When segmenting consumer data (cookies), online habits can be read by checking the pages they visit, the information they stop at, and the products they are seeking. It’s easy to find anything online because everyone can create and load data on the Internet. In turn, it shapes the environment in which companies can carefully select and adapt the message to a specific user to be as convincing as possible. All our movements leave a trace on the web, which is later used to define our behaviour, likes, preferences, etc. The second chapter presents the aspect of the possibility of collecting information cookies, as well as the Internet media used in marketing activities. It shows what information can be read from the visited pages and how data analysis supports the decision-making process. Last but not least, it also addresses the issue of the current state of website privacy protection. The next chapter brings closer the problem of museum e-shop. This part presents a qualitative research method on online museum stores on the example of 30 Polish museums with the highest attendance in 2017. The study showed that not all museums have online stores in the online version, and the biggest problem is the low percentage of e-stores enabling electronic payments. The problem is carried forward by the analysis of the usability of museum websites. Another issue invoked in the monograph is the e-learning technique. For example, how simulating programs, knowledge pills, or gamification can enrich the learning experience. Each of these methods is or may be used in education, and each has its advantages and drawbacks. The publication put special emphasis on knowledge pills, which are a relatively new, fast and effective way of communicating small but properly selected pieces of knowledge on a given topic. Due to the method of knowledge sharing is delivered when it is most needed. The last chapter presents considerations on the possibility of using knowledge pills as tools supporting the management of knowledge transfer with the use of materials developed in this form. It also shows the research results on knowledge pills carried out among students of senior high school years. We trust that our publication will attract all readers interested in management, education and computer science. Passionate Authors prepared the monograph, and we do hope that the monograph will be able to infect readers with this passion.Publication is a part of project “KA 2.0 – the development programme of Andrzej Frycz Modrzewski Krakow University” realized as a part of Operational Programme Knowledge Education Development, Axis III Higher Education for economy and development; Measure 3.5. Comprehensive university programmes. The project is co-financed by the European Union within the European Social Fun

Socio-IT aspects of e-learning

Praca recenzowana / Peer-reviewed paperThe monograph presents issues of contemporary e-learning in its broadest sense. Methods, tools, formal and legal aspects of distance learning as well as socio-ethical conditions have been discussed here. The issues raised in the monograph is particularly important in the context of changes that have been taking place in recent years. Increasingly, lots of virtual educational institutions as alternatives to traditional learning have emerged. On the other hand, at currently existing universities and schools there are more and more e-learning courses. We are in the time of transition and therefore a new model of education based on generally available online teaching resources is becoming more and more widespread. The monograph is divided into nine chapters in which the focus is on the issues connected with different aspects of e-learning which collectively point to the multifaceted nature of this form of education