Drawing Modelling Canvas For The International Positioning Of Indian Beverage Products

Purpose The objective of this paper is to develop a mechanism for the international positioning of Indian Origin Beverage Products (IOBP) that concatenates four essential segments of globalization, which has not been addressed in the literature yet.   Methodology The paper tailors the information for the international positioning of Indian Origin Beverage Products through certain sequential steps: information development, information validation and information refinement. The information is validated using statistical package R and refined using Principal Component Analysis.  The refined information is used for the development of model for the effective positioning of IOBP in the international market.   Findings The study explores four statistically significant steps for the international positioning of IOBP, which are finally summarized into 18 highly influencing variables in contrast to 91 variables available in literature.   Research Implications The 18 variables explored in this study should be considered as initial set of information for the international positioning of IOBP. It should not be taken as standard paradigm to be followed in all cases.   Practical Implications The model developed in this paper will be useful for the researchers and practitioners related to Indian beverage industry for drawing the strategy canvas to position goods effectively in the international market.   Originality/Value The model developed in this paper will be useful for Beverage Industry oriented business decision makers, in identifying the dimensions that can be considered for formulating the strategy for each stage of international positioning process.   Paper Type Research Paper   Keywords: International business, International positioning, Indian Origin Beverage Products (IOBP

Developing Model for Fuel Consumption Optimization in Aviation Industry

The contribution of aviation to society and economy is undisputedly significant. The aviation industry drives economic and social progress by contributing prominently to tourism, commerce and improved quality of life. Identifying the amount of fuel consumed by an aircraft while moving in both airspace and ground networks is critical to air transport economics. Aviation fuel is a major operating cost parameter of the aviation industry and at the same time it is prone to various constraints. This article aims to develop a model for fuel consumption of aviation product. The paper tailors the information for the fuel consumption optimization in terms of information development, information evaluation and information refinement. The information is evaluated and refined using statistical package R and Factor Analysis which is further validated with neural networking. The study explores three primary dimensions which are finally summarized into 23 influencing variables in contrast to 96 variables available in literature. The 23 variables explored in this study should be considered as highly influencing variables for fuel consumption which will contribute significantly towards fuel optimization. Keywords: Fuel Consumption, Civil Aviation Industry, Neural Networking, Optimizatio

Exploring the Scope of Prognosis Agent Technology in Digital Manufacturing

It is an established fact that the last decade is evident for the advancement in manufacturing sector by the use of various digital manufacturing (DM) techniques. Agent technology has contributed far in the DM by simplifying and adding synergy to the various functionaries in form of static and mobile agents. The agents contribute in the paradigms of designing, diagnosis, production, marketing etc. In the international business market, the agent technology has increased the competence by providing fast, error free, customized services. The paper first reviews the work done in the field of applications of agent technology in digital manufacturing including the role of agent technology in prognosis and then the research object is to develop a framework for the prognosis of digital data feeded to the manufacturing facilities of DM system. The paper focus on the introduction and brief description of the manufacturing prognosis agent in context to Digital manufacturing. Key words: manufacturing prognosis agent, digital manufacturing, prognosis, agent technology, digital dat

Synthesizing the latest Configurational Contents of International Marketing

This study is an effort to attempt and identify the most recent configurational contents developed during 1990 - 2012. Literature of this particular duration is assessed to explore attention captured by each individual configurational content by researchers, publication outlets and in terms of their application in a particular industry. This literature synthesis 1834 research articles published in particular time frame 1990 - 2012, which yield 57 different configurational contents of international marketing with application in 32 different industries. These 57 configurational contents are categorized under 7 derived clusters. Review also focuses on attention of publication outlets in context of specialized volumes published in each research stream of international marketing. This synthesis find that international marketing has made substantial progress in context of concepts, their application. All the configurational contents and research streams successfully captured the attention of researchers and publication outlets. Keywords: International marketing, Configurational Contents, Research Stream

A Classification and Assessment of Research Streams on Low Cost Modeling in Civil Aviation Transportation Industry

This article attempts to identify key research streams in Civil Aviation Transportation Industry during the past decade and highlights the evolution of the literature. Progress in six established research thrusts and a new research stream is discussed. Using content analysis, the existing research is also examined from a methodological point of view. The review provides evidence for an increasingly sophisticated and rich body of knowledge in global Civil Aviation Transportation Industry. Keywords: Civil Aviation Transportation Industry (CATI), Low Cost Strategies (LCS), Low Cost Carriers (LCCs), Classification, Assessment

Exploring Raw Safety Aspects in Aviation Industry

Aviation is the growing industry. Safety in the aviation industry is most important. Safety is affected by many factors such as environmental, economical, technical, and operational and many challenges are in the way of aviation safety to overcome from these hurdles .So this paper tried to explore the different safety aspects for the aviation industry. From the literature different research streams and research issues are discussed which affects the safety of the aviation industry. Keywords: Aviation Safety, Challenges, Safety Aspects, Environmental, Economical, Technica

Modeling the Civil Aircraft Operations for the Optimization of Fuel Consumption in Indian Air Transport Industry

This paper presents a model for the optimization of fuel consumption during the operations of civil aircrafts. Several parameters were identified which effect the aircraft fuel consumption during its operations from the literature. An informational framework was developed. It was evaluated, validated and refined. Average importance rating of decision variables was done. The unimportant variables were discarded and information refinement is done for the important and moderate variables. The information refinement is done by applying the Principal Component Analysis with the help of MS excels and a fuel optimization model was developed. Aviation model specific variables can be selectively simulated to obtain the fuel consumption optimization model for that particular product. Further we hope our work will serve its intended purpose by its industrial implementation and will actually help reduce aviation fuel consumption.   Keyword: Air transport industry, Aircraft operations, Aviation turbine fuel (ATF), Fuel consumption, Fuel optimizatio

Identification of Dimensions of the Optimization of Fuel Consumption in Air Transport Industry: A Literature Review

The objective of this paper is to identify the parameters regarding the fuel consumption optimization in air transport industry. Today due to high oil prices, energy crises, boomed competition, and traffic growth, fuel consumption is becoming a critical aspect in aviation industry. Therefore in such a highly competitive environment optimization of fuel consumption is essential in the airline industry for the survival of an airline. This literature reviews the various journals, articles, conference papers, and thesis work etc. related to fuel consumption in aviation industry after the Arab oil embargo in 1973 to 2010. Literature review identifies the several parameters which effect the fuel consumption in airline. This paper also suggests the importance of research gaps and bridging of research gaps for the optimization of fuel consumption. Current research effort for the optimization of fuel consumption needs a holistic model for customized optimization of fuel consumption. For developing the holistic model the study identifies parameters which effect the fuel consumption in aviation industry. This work develops informational framework of optimization of fuel consumption. The evaluation of informational framework will be done in term of reliability and validity checking. The extracted information will further be subjected to factor analysis. This study would form an input for aviation sector to achieve optimal fuel consumption. Keywords:  Aviation industry, Fuel consumption, Optimizatio

A Survey on Layer-Wise Security Attacks in IoT: Attacks, Countermeasures, and Open-Issues

© 2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (http://creativecommons.org/licenses/by/4.0/).Security is a mandatory issue in any network, where sensitive data are transferred safely in the required direction. Wireless sensor networks (WSNs) are the networks formed in hostile areas for different applications. Whatever the application, the WSNs must gather a large amount of sensitive data and send them to an authorized body, generally a sink. WSN has integrated with Internet-of-Things (IoT) via internet access in sensor nodes along with internet-connected devices. The data gathered with IoT are enormous, which are eventually collected by WSN over the Internet. Due to several resource constraints, it is challenging to design a secure sensor network, and for a secure IoT it is essential to have a secure WSN. Most of the traditional security techniques do not work well for WSN. The merger of IoT and WSN has opened new challenges in designing a secure network. In this paper, we have discussed the challenges of creating a secure WSN. This research reviews the layer-wise security protocols for WSN and IoT in the literature. There are several issues and challenges for a secure WSN and IoT, which we have addressed in this research. This research pinpoints the new research opportunities in the security issues of both WSN and IoT. This survey climaxes in abstruse psychoanalysis of the network layer attacks. Finally, various attacks on the network using Cooja, a simulator of ContikiOS, are simulated.Peer reviewe

Analysis and Implementation of Threat Agents Profiles in Semi-Automated Manner for a Network Traffic in Real-Time Information Environment

© 2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/)Threat assessment is the continuous process of monitoring the threats identified in the network of the real-time informational environment of an organisation and the business of the companies. The sagacity and security assurance for the system of an organisation and company’s business seem to need that information security exercise to unambiguously and effectively handle the threat agent’s attacks. How is this unambiguous and effective way in the present-day state of information security practice working? Given the prevalence of threats in the modern information environment, it is essential to guarantee the security of national information infrastructure. However, the existing models and methodology are not addressing the attributes of threats like motivation, opportunity, and capability (C, M, O), and the critical threat intelligence (CTI) feed to the threat agents during the penetration process is ineffective, due to which security assurance arises for an organisation and the business of companies. This paper proposes a semi-automatic information security model, which can deal with situational awareness data, strategies prevailing information security activities, and protocols monitoring specific types of the network next to the real-time information environment. This paper looks over analyses and implements the threat assessment of network traffic in one particular real-time informational environment. To achieve this, we determined various unique attributes of threat agents from the Packet Capture Application Programming Interface (PCAP files/DataStream) collected from the network between the years 2012 and 2019.Peer reviewe