1 research outputs found
Recommended from our members
Agreeing on what? creating joint accounts of strategic change
This paper addresses a fundamental conundrum at the heart of meaning-making: how are multiple meanings accommodated within a joint account, given the plurivocal nature of organizations? While a new strategic initiative introduces new meanings that must coexist within multiple prevailing meanings; studies on meaning-making processes place different emphases on the accommodation of such multiplicity within a joint account. Based on the findings from a longitudinal case study conducted in a university setting, we develop a framework that demonstrates two patterns of meaning-making on the basis of distinct micro processes of expanding, combining and reframing that are involved in the accomplishment of a joint account. Our study offers counter-intuitive insights into the way vested interests enable or constrain the construction of a joint account of meaning. In doing so, we contribute to knowledge about resistance, ambiguity and the role of agreement, or lack of agreement in constructing joint accounts within a plurivocal context