Nutritional Label and Consumer Buying Decision: A Preliminary Review

AbstractA review of literatures reveals that many empirical researches on nutritional label in relation with consumer buying decision process have been carried out over the last twenty years. Nonetheless, the extent on how the concept of nutritional label was defined and used in the studies on food product buying decision tends to be varied from one study to another. Furthermore, the role of nutritional label in food product buying decision has not been made clear. This paper is presented with the aim to summarise and draw the common definition of nutritional label found in the previous studies. Beside that, this paper also discusses the types of label formats that could influence the use of nutritional label amongst consumers. In addition, the paper also rationalises the roles of nutritional label in consumer decision in buying healthy foods and highlights the relevant issues for future research undertakings

Examining the Role of Financial Intelligence Quotient (FiQ) in Explaining Credit Card Usage Behavior: A Conceptual Framework

AbstractOver the years of assessing individual's general intelligence via intelligence quotient (IQ) test, behavioural scientists and academicians have also explored other areas in measuring intelligence, which include emotion, social and spiritual, among others. Even though financial intelligence has also been quoted mostly in organizational context, it has not been conceptualise and operationalize by academics and explore this concept on individual level card consumption. The purpose of this study is to develop a model of financial intelligence and its measurement, deliberated in terms of its effect on behavioural intention towards credit card spending and repayment behaviour of young urban Malaysian adults. The data for this study will be gathered through questionnaires, conveniently distributed to respondents within the age of 25 to 40 years old who work and reside in urban area in Klang Valley. This paper presents a platform for future research to explore crucial issues pertaining to financial intelligence and financial behaviour particularly in the Malaysian context

The effect of retail mix on passengers’ motivation to shop at airport terminal outlets / Siti Zaleha Sahak … [et al.]

Retailing represents one of the commercial activities contributing to the non-aeronautical source of revenue to most airport operators. In this research, Kuala Lumpur International Airport 2 or better known as KLIA2 represents the focus of the study. KLIA2 is built to cater to low-cost carriers and the airport is built on the concept of ‘a mall in the airport'. There are two commercial areas designated for passengers to shop: gateway@KLIA2 and terminal outlets. These create more choices for passengers to shop and at the same time increase competition among the retailers. Focusing on the terminal outlets, this study aims to examine the influence of airport retail mix elements on passengers’ motivation to shop. The factors examined were the location of the outlets, promotion, personnel, atmosphere of the outlets, product mix and price. The study utilized survey method and questionnaire was designed to gather data from departing passengers for both domestic and international sectors. The self-administered questionnaires generated a total of 307 usable responses. Data were analyzed using SPSS. The result of multiple regression analysis showed that the key airport retail mix element which motivates passengers to shop is the location of the outlet, followed by promotion and product mix. Recommended strategies for airport retailing were highlighted

The Effect of Retail Mix on Passengers’ Motivation to Shop at AirportTerminal Outlets

Retailing represents one of the commercial activities contributing to the non-aeronautical source of revenue to most airport operators. In this research, Kuala Lumpur International Airport 2 or better known as KLIA2 represents the focus of the study. KLIA2 is built to cater to low-cost carriers and the airport is built on the concept of ‘a mall in the airport'. There are two commercial areas designated for passengers to shop: gateway@KLIA2 and terminal outlets. These create more choices for passengers to shop and at the same time increase competition among the retailers. Focusing on the terminal outlets, this study aims to examine the influence of airport retail mix elements on passengers’ motivation to shop. The factors examined were the location of the outlets, promotion, personnel, atmosphere of the outlets, product mix and price. The study utilized survey method and questionnaire was designed to gather data from departing passengers for both domestic and international sectors. The self-administered questionnaires generated a total of 307 usable responses. Data were analyzed using SPSS. The result of multiple regression analysis showed that the key airport retail mix element which motivates passengers to shop is the location of the outlet, followed by promotion and product mix. Recommended strategies for airport retailing were highlighte

Trust and posted topic characteristics on governments social media communication success: An empirical study

One of the most critical developments in the landscape of information and communication technology in the public sector is social media applications as a tool for disseminating information and increasing the performance in delivering services. We are confident that trust and posted topics can provide predictions to understand compliance with communication success. Thus, this study objective is to examine the influence of trust and posted topic towards communication success of the Department of Information of Sabah official Facebook page. A total of 350 questionnaires have been distributed, and 254 completed questionnaires have been subsequently collected. Partial Least Squared-Structural Equation Modeling (PLS-SEM) using SmartPLS 3.3.2 is used to analyse the data. The results showed that trust and posted topics are essential determinants for the Department of Information’s communication success. This study’s insights prove that the government social media via its Department of Information of Sabah plays a crucial role in disseminating relevant information to the public through the social media platform. Future studies should explore other variables such as transparency and participation to examine their influence on communication success. Researchers may also want to adopt a longitudinal approach or compare communication success based on regions (e.g., West and East Malaysia) using multigroup analysis