Mind the (information) gap : strategic nondisclosure by marketers and interventions to increase consumer deliberation

Marketers have a choice of what to tell consumers and consumers must consider what they are told or not told. Across six experiments, we show that consumers fail to differentiate between deliberate and non-deliberate missing information (strategic naiveté) and make generous inferences when they do notice missing information is deliberately withheld (charitability). We also show how marketers can take advantage of this by withholding information. We investigate both sides to (1) show the effects of interventions to encourage consumers to consider deliberate nondisclosure in a less naïve and charitable fashion, (2) demonstrate when marketers should disclose (or not) if consumers are naïve and charitable (i.e., breakeven points), and (3) explore the reasons marketers give for (non-) disclosure and consumers’ thoughts on why information is missing. Consumers respond differently to distinct but theoretically equivalent framings that increase the salience of non-disclosure. Only when non-disclosure was highly salient, and consumers could compare multiple profiles side-by-side did consumers believe the nondisclosed information to be the worst possible

The COVID-19 Vaccine Communication Handbook. A practical guide for improving vaccine communication and fighting misinformation

This handbook is for journalists, doctors, nurses, policy makers, researchers, teachers, students, parents – in short, it’s for everyone who wants to know more about the COVID-19 vaccines, how to talk to others about them, how to challenge misinformation about the vaccines. This handbook is self-contained but additionally provides access to a “wiki” of more detailed information

Disclosure and the dog that didn’t bark : consumers are too forgiving of missing information

A central premise for information disclosure is known as unraveling: service providers that can provide information credibly should disclose it, otherwise receivers should interpret the missing information to be the worst possible information. Contrary to the unraveling prediction, across four experiments, we show that (1) providers typically withhold information, and (2) receivers are unresponsive to the missing information, demonstrated by their tendencies to (a) judge providers as average, rather than the worst possible, on the missing information, and (b) select these providers as much as they select providers who disclose all information. Receivers’ reactions are due to both not deliberating on the absent information (salience hypothesis) and interpreting the absence of information in an unduly positive light (charitable hypothesis). Receivers also respond differently to various types of nondisclosures that are theoretically equivalent. These findings suggest a different equilibrium for voluntary disclosure than unraveling would predict which is costly for consumers

Teknillisen korkeakoulun Innovaatiokeskus, 1998–2009 - Yliopistojen tutkimus- ja innovaatiopalveluiden uranuurtaja Suomessa

Teknillisen korkeakoulun Innovaatiokeskus (Otaniemi International Innovation Centre, OIIC) avattiin 1.8.1998 huolehtimaan TKK:n tutkimukseen, teknologiansiirtoon, innovaatioketjuun ja immateriaalioikeuksiin liittyvistä sopimuksista ja toimintojen järjestämisestä. Keskuksen tuli varmistaa uusimman teknologisen tiedon tehokas löytyminen ja siirtyminen hyödyntämään jatkotutkimusta, koulutusta ja edelleen elinkeinoelämää. Taustalla oli myös yliopiston roolin näkeminen suoraan elinkeinotoimintaan soveltuvien innovaatioiden synnyttäjänä ja kyseisiä innovaatioita ja investointeja yhteen tuovana taloudellisen toiminnan moottorina. Innovaatiokeskus oli uranuurtaja yliopistomaailmassa, toimi monella tavoin esikuvana ja tiennäyttäjänä muille yliopistoille ja koulutti käytännön työssä monia muihin yliopistoihin ja yrityselämään siirtyneitä henkilöitä, esimerkiksi IPR-juristeja. Toiminnan yhtenä lähtökohtana oli huoli koko Suomen kilpailukyvystä

Cheap talk and credibility: The consequences of confidence and accuracy on advisor credibility and persuasiveness

Photo of basalt cliffs below Lava Falls along the Colorado River in the Grand Canyon, during the Aaron Belnap Ross river trip in June of 1965