CONSIDERATII ASUPRA UNOR SINTAGME REFERITOARE LA FACTORUL UMAN

Economic and social development is accompanied by a series of conceptions that sustains all the fields of activity. Like the human society the economic activities are subject to changes, based on theories that argue the role, the importance and the place occupied by various factors of development. We appreciate that overcoming the actual economic situation in Romania depends on the perspectives of human factor, essential subject of changing mentalities that tie us to the past.human resources management, knowledge economy

THE NECESSITY TO PROMOVION THE MANAGEMENT BASED ON KNOWLEDGE

Taking into consideration the current conditions, in which "information is often assimilated with power" the major interest for most organizations stands in collecting the necessary knowledge at a high qualitative level and using it with maximum efficiency, through its materialization into adequate managerial conducts, actions and decisions. Together with the assurance of the material, human resources, both international and financial, the performing organizations are more and more preoccupied by the production, transmitting, usage, depositing and protection of knowledge, especially of the strategic ones, essential for the companies' development. The information became more and more a resource, a major asset, a main product and at the same time a strategic advantage for organizations, fact that has a significant influence over the content and the way of manifestation of the management, imposing with acuteness the promotion of the management based on knowledge.management based on knowledge, information, culture of knowledge, a learning organization

The Detector and Interaction Region for a Photon Collider at TESLA

TESLA is designed as an electron-positron linear collider (LC) based on super-conducting technology. A second interaction region is forseen to be incorporated in the design allowing its possible operation as a photon collider. In this paper I describe the basic design of the $\gamma \gamma$ interaction region taking into account the beam-beam and laser related issuses and review some aspects of other accelerator components such as the feedback system and the beam dump which are critical to the operation of TESLA as a photon collider.Comment: Talk presented at HEP03 conference, Aachen, July 2003, 3 pages, 4 figure

Search for non-SM Higgses at LEP

The four LEP experiments, ALEPH, DELPHI, L3 and OPAL, have searched for Higgs bosons predicted by a large number of extensions of the Standard Model. Flavor independent searches are presented for the h$^{0}$Z$^{0}$ process in which the h$^{0}$ decays hadronically. Search results are also presented for fermiophobic Higgs bosons, invisibly decaying Higgs bosons, charged Higgs bosons and the neutral Higgs bosons in the MSSM.Comment: 4 pages, 4 figures, to be published in the Proceedings of XXXVI Rencontres de Moriond: QCD, March 200

EVOLUTION TENDENCIES SPECIFIC TO THE FIELD OF QUALITY IN THE CONTEXT OF KNOWLEDGE BASED ECONOMY

In the actual rivalry environment characterised by the exacerbation of the competition, quality is getting the most important factor. Sequel every organization has to consider a priority the improvement of their products quality. Set going from these realities, we consider convenient and interesting to present the most important tendencies in the field of quality, which understanding depends on the turning to account of numerous improvement opportunities.quality, tendences, competitiveness, knowledge economy

CELEBRITY ENDORSEMENT IN ADVERTISING

Being an individual sport, tennis often deals with a specific category of sponsoring: the endorsement. Tennis players and business organizations seek each other in order to sign partnerships from which both parties hope to win. Endorsements are among the most profitable income sources for professional athletes. By acting as ambassadors for their sponsors and by cedeing them the image usage rights, tennis players earn a lot. But, through the image association with the athlete, the sponsor also wins, by adding value to his image capital. This papers researches the particularities of tennis endorsements using the case of Roger Federer, one of the best tennis players in history and one of the best business partners in the world of sports for sponsoring companies. Thanks to his succes, Federer reached a level where not less than ten partners sponsor him yearly. The most interesting of these partnerships are presented in this paper.celebrity endorsement, sponsoring, sports marketing, tennis

Transforming Match Final Results into Valuable Information for Managing a Football Championship

The paper focuses on the four components of the informational system (Data and Information, Informational flows and circuits, Informational procedures, Ways for treating information) and their adaptability to a football championship. More precisely, the paper presents how the final results of football matches are transformed into information which is needed for running a championship, by using the case study of „Liga Economistului”, a football league with ten participating teams. The article shows how the executive managers of „Liga Economistului” collect, process and manage data and information in order to properly run the championship, and why such steps are important for any sporting championship.managerial informational system, football management, league management, informational circuits, Liga Economistului.

Managing a Football League by Using a Transactional Network Structure

This paper presents how, during a period of four years, the management a football league changed its organization structure from vertical to more horizontal, by redesigning it towards a Transactional Network Structure. The transactional network structure allowed more knowledge to be exchanged in the organization and, thus, innovative marketing and management ideas emerged, helping the football league create extra value for its stakeholders, mainly players and fans. The use of a network structure also permitted volunteers to come with interdepartamental ideas as the management units interacted with eachother, being bound by the purpose of fulfilling the mission of the league. The mission, which is placed in the center of the transactional network design, guides each volunteer in doing his job.football management, sport management, transactional network structure, knowledge management.

SUSTAINABLE DEVELOPMENT OF A CITY BY USING A FOOTBALL CLUB

The aim of the article is to present ideas upon which a model of sustaianble development through a football team (or club) can be set in practice. Football clubs represent more than just a simple sporting organization. They are a driver of the economy and of the society, and can also contribute to the local environment. The article focuses upon how the authorities of a city can use the local football club in order to reach economical, social and environmental development. After a brief presentation of how the investment in the club may look like, the article presents the development opportunities that a football club brings to its city of origin.: sustainable development, football club, economy, society, environment.