EMERGING COMMERCIALIZATION OF ELEARNING

Technology innovation drives the current elearning market but recent events suggest this model is failing economically. Alternately a market driven by learners, rather than technology is more likely to be competitive and profitable. We examine elearning within the context of a developing academic and skills educational market to pose the question: do existing suppliers (old and new) meet the new market needs? Using Porter’s competitive environment model to analyse the current market position of universities, publishers and other education providers within the Reeves-Ellington Producer/Consumer Framework. The authors examine what an elearning customer research model might look like by using a customer -Reeves- Ellington’s supplier within the Kaplan and Norton Balanced Scorecard approach and the Palmer Learning Design Framewor

When Everyone Wins? Exploring Employee and Customer Preferences for No-Haggle Pricing

The organizational importance for interactions between frontline employees and customers has been examined in relation to dimensions such as climate or culture. In this article, we highlight the importance of pricing strategies – typically studied in relation to consumer preferences – for frontline employees. To do this, we apply an evolutionary perspective and present two complementary studies that focus on the relevance of price discipline in relation to employee attitudes and preferences. Focusing on the industry of new automobile sales since there is important firm-level pricing variation, Study 1 finds a faintly positive relationship among employee prosociality, customer satisfaction, and fixed or “no-haggle” pricing strategies. In Study 2, participants indicated a preference for working in environments that offered the same, non-disparate prices to all customers. While previous research has examined the relationships between employee and customer attitudes in relation to firm performance, our studies emphasize the role that pricing strategies can play as a mechanism in those relationships. Our studies illustrate the value of evolutionary frameworks for contemporary business problems

Finishing the euchromatic sequence of the human genome

The sequence of the human genome encodes the genetic instructions for human physiology, as well as rich information about human evolution. In 2001, the International Human Genome Sequencing Consortium reported a draft sequence of the euchromatic portion of the human genome. Since then, the international collaboration has worked to convert this draft into a genome sequence with high accuracy and nearly complete coverage. Here, we report the result of this finishing process. The current genome sequence (Build 35) contains 2.85 billion nucleotides interrupted by only 341 gaps. It covers ∼99% of the euchromatic genome and is accurate to an error rate of ∼1 event per 100,000 bases. Many of the remaining euchromatic gaps are associated with segmental duplications and will require focused work with new methods. The near-complete sequence, the first for a vertebrate, greatly improves the precision of biological analyses of the human genome including studies of gene number, birth and death. Notably, the human enome seems to encode only 20,000-25,000 protein-coding genes. The genome sequence reported here should serve as a firm foundation for biomedical research in the decades ahead

EMERGING COMMERCIALIZATION OF ELEARNING

Technology innovation drives the current elearning market but recent events suggest this model is failing economically. Alternately a market driven by learners, rather than technology is more likely to be competitive and profitable. We examine elearning within the context of a developing academic and skills educational market to pose the question: do existing suppliers (old and new) meet the new market needs? Using Porters competitive environment model to analyse the current market position of universities, publishers and other education providers within the Reeves-Ellington Producer/Consumer Framework. The authors examine what an elearning customer research model might look like by using a customer -Reeves- Ellingtons supplier within the Kaplan and Norton Balanced Scorecard approach and the Palmer Learning Design Framework

EMERGING COMMERCIALIZATION OF ELEARNING

Technology innovation drives the current elearning market but recent events suggest this model is failing economically. Alternately a market driven by learners, rather than technology is more likely to be competitive and profitable. We examine elearning within the context of a developing academic and skills educational market to pose the question: do existing suppliers (old and new) meet the new market needs? Using Porters competitive environment model to analyse the current market position of universities, publishers and other education providers within the Reeves-Ellington Producer/Consumer Framework. The authors examine what an elearning customer research model might look like by using a customer -Reeves- Ellingtons supplier within the Kaplan and Norton Balanced Scorecard approach and the Palmer Learning Design Framework