19 research outputs found
Turnover Variances Analysis-Determinants for a Managerial and Competitive Analysis
The decision-making processes and the consequent managerial actions feed on timely knowledge. The analysis of variances is at the same time a logical process and a fundamental technique to know in real time the economic impact of the determinants of management performance and it drives actions in terms of skills, resources/processes, priorities.
This article, focused on the analysis of turnover variances highlights the differences between current and past performance as concerns volumes sold, mix of products sold, bonuses granted to customers and selling prices recognized by the customer, consists of two methodological sections:
1. Turnover Variances Analysis. From an algebraic difference to a managerial analysis: how much did impact the single determinants on the turnover change?
2. Benchmark Turnover Variances Analysis. From an internal to a competitive analysis: what was the company performance compared to the market one
Impact assessment of an educational course on vaccinations in a population of medical students
The inadequate formation and knowledge about vaccinations of healthcare workers, including doctors, has certainly contributed to the spread of the vaccine hesitancy in recent years. Therefore, it is essential to improve the level of knowledge of future doctors so that they can deal with any hesitation within the population in order to increase the vaccination coverage. The aim of the study is to evaluate the impact of a course about vaccination on the knowledge of medical students.
In order to evaluate the efficacy of a certain lecture about vaccinations on medical students, they were asked to complete an anonymous questionnaire before and after the seminar. The two questionnaires contained the same 10 questions regarding knowledge and attitudes about vaccines. Only the students who had attended the lecture were allowed to complete the post-lecture questionnaire. The students could fulfil the questionnaires through the learning management system (LMS) called ‘Moodle’. A descriptive statistical analysis of the data collected through the comparative evaluation of the answers before and after the seminar was performed.
The seminar aroused much interest among the students: 100 of them completed the pre-lecture questionnaire and 81 of them completed the post-lecture questionnaire. The results show a positive impact of the seminar, especially about some specific themes: knowledge of the students on the indication of the MPR vaccine strongly improved after the seminar, the number of students who would recommend vaccination for pertussis and influenza during pregnancy increased by 37% and 19% respectively after the seminar, and those aware of the need for Herpes Zoster vaccination over the age of 65 increased by 22%.
For future doctors, a thorough knowledge about vaccinations is increasingly required in order to deal with vaccine hesitancy. It is, therefore, important for them to get the opportunity to develop a mastery over these topics. An extracurricular seminar about vaccines, provided in the second half of the course of study, can have a highly positive impact and could stimulate the future healthcare personnel to improve their knowledge on vaccination
Customer Portfolio Mapping. How to identify strategic and tactical customers and evaluate the customer reciprocity relationship
“Each company has the customers it deserves” said one day a Ceo to his management. This is a very strict statement that forces companies to question the reasons why they have a specific customer portfolio and to distinguish strategic customers from tactical ones. The mapping of the customers, focus of this article, has the dual objective to measure objectively the level of “strategicity” of the customer portfolio and the level of business reciprocity between the company and its customers, in order to appropriately orient the decision processes of the company. In order to achieve the aforementioned dual objective, three sets of information are required: the economic and financial quality of the client, the level of utility of the client for the company and the level of utility of the company for the client. The combination of the two first set of information allows to evaluate the level of “strategicity” of each single customer, that is if the customer is strategic or tactical ad why. The questions to be answered are: how much competitive are the strategic customers for the company? How many customers are at the same time competitive but tactical for the company? The company’s goal is to select strategic customers that are at the same time competitive and useful for the company over time. A second combination between the above strategic level of the customer and the level of utility of the company for the client allows to measures the degree of business reciprocity of the customer relationship. The questions to answer are: how much is strategic the company for the strategic customers? How many are the strategic customers for whom the company is considered tactical? The company’s goal is to be strategic for strategic customers. Each set of information is based on key performance indicators that allow not only to map the customer portfolio in terms of customer strategicity and business reciprocity of the customers, but above all to identify the priority business figures in terms of management decisions and actions and therefore to plan and control the customer portfolio quality and through the latter the economic value creation
An integration of theoretical knowledge, day by day experience and multicriteria methods to support the entrepreneurial learning process
Purpose – The purpose of this paper is to provide to the entrepreneurs, and propose to the scientific
community, a newly structured knowledge system that includes the quality of customers and suppliers,
to facilitate learning processes about the current state of the enterprise and new strategic approaches.
Design/methodology/approach – The knowledge system is elaborated combining a long day-by-day
experience in a specific Italian field [the independent after market (IAM)] with the theoretical knowledge
of both economic and financial issues and multiple criteria (MC) methods of decision aid. The economic
and financial key performance indicators are generated ad hoc for a specific sector and created with
the concept that a company is in the center of a network composed of its suppliers, customers,
competitors and the State. An MC model easily and consistently includes aspects that are different in
terms of source and formal language. An MC method transparently synthesizes all these elements in
relation to a specific decision problem. Integrating the potential of MC models and methods with
economic and financial issues and context experience facilitates an effective knowledge transfer to the
operators of the sector.
Findings – This methodology is oriented to the companies involved in the IAM and in particular to the
manufacture, distributor and spare parts dealer categories (in Italy, almost 500 manufacturers, 150
distributors and 5,000 dealers). Manufacturers can use the methodology and its results to know the
economic and financial performances of their customers, distributors can identify their strengths and
weaknesses and the situation of their competitors and dealers can identify the most reliable future
partners. Also, foreign manufacturers may be interested in this analysis, before selling in Italy, and
banks and financiers could consult our knowledge frameworks to analyze the risk default.
Originality/value – The added value of this approach is to allow even small and medium enterprises,
without an internal know-how for economic analyses, to use tools that clarify their relations with the
interested parties of the macroeconomic system and facilitate the quality assessment of their portfolio of
customers/suppliers
A stakeholder engagement case for rusting away the university-territory link: engineering local sustainable Car Body Shops
Nothing could seem more at odds than to think of a connection between a prestigious university
institution, what was once critically labelled as an ivory tower and a car body shop. What could
have in common an institution of high culture, and, those places, which, according to the collective
imagination are associated with rust, burnt oil, and perhaps, a little spreading level of ignorance?
This is undoubtedly the case of rethinking stakeholder engagement of a public university
(Politecnico di Torino) at its margin through a project intensively tighten with the local territory.
Conducted by the Research Group “Competitiveness and Business Value”, the case herein explored
involves a multi-stakeholder network of local actors operating in the business sector of car body
shops. The exogenous variables affecting the local area are crucial, especially for the historical
background of the local economy grounded in the automotive sector. In this research, the multistakeholder
network is composed by ten local Car Body Shops, a few dozen of their suppliers as
well as, two Regional Chapter of Italian associations of handcrafts and Small and Medium
Enterprises. The research project aims to drive the sector of car body shops towards the adoption of
a sustainable business model among a real competitive leap with new keys to accessing the
competitive-strategic, social and environmental, and economic-financial balance. Recurring to a
case study (Yazan, 2015; Yin, 2003), the dialogue between the Politecnico and the car body shops
is investigated using the lens of their sustainable business model.
Key performance indicators are identified. Therefore it allows to apply the most
appropriate statistical analysis models and to identify the market trends, the areas of managerial
tension, the structure of investments and loans, the level of professional skills, the employment dynamics, the
best practices, etc. and to disseminate, also through managerial and technical-professional
training courses, information and knowledge to the entire national system of car body shops