277 research outputs found

    How much time do you spend online? Understanding and improving the accuracy of self-reported measures of internet use

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    Given the importance of survey measures of online media use for communication research, it is crucial to assess and improve their quality, in particular because the increasingly fragmented and ubiquitous usage of internet complicates the accuracy of self-reported measures. This study contributes to the discussion regarding the accuracy of self-reported internet use by presenting relevant factors potentially affecting biases of self-reports and testing survey design strategies to improve accuracy. Combining automatic tracking data and survey data from the same participants (N = 690) confirmed low levels of accuracy and tendencies of over-reporting. The analysis revealed biases due to a range of factors associated with the intensity of (actual) internet usage, propensity to multitask, day of reference, and the usage of mobile devices. An anchoring technique could not be proved to reduce inaccuracies of reporting behavior. Several recommendations for research practice follow from these findings

    News from the ad archive: how journalists use the Facebook Ad Library to hold online advertising accountable

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    The Facebook Ad Library promises to improve transparency and accountability in online advertising by rendering personalised campaigns visible to the public. This article investigates whether and how journalists have made use of this tool in their reporting. Our content analysis of print journalism reveals several different use cases, from high-level reporting on political campaigns to uncovering specific wrongdoings such as disinformation, hate speech, and astroturfing. However, our interviews with journalists who use the Ad Library show that they remain highly critical of this tool and its manifold limitations. We argue that these findings offer empirical grounding for the public regulation of ad archives, since they underscore both the public interest in advertising disclosures as well as the growing reliance of journalists on voluntary and incomplete access frameworks controlled by the very platforms they aim to scrutinise

    How International, National, and Local Research Strategies Shaped ASCoR’s History in Its First 25 Years

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    This chapter gives an overview of the institutional development of the Amsterdam School of Communication Research (ASCoR) in the 25 years since its foundation in 1997, paying attention to both objectives of ASCoR: organising and supporting research, and training of PhD students. The chapter also discusses various factors that shaped this trajectory, including ASCoR’s orientation on media technological and societal changes, its international, funding, output, and research methods’ orientation, and individual factors. The chapter concludes with ASCoR’s new policy being deployed to address some concerns about the current research climate at universities in the Netherlands

    Transparency and (no) more in the Political Advertising Regulation

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    The EU has taken its first steps into a sensitive space by proposing a new Regulation on Political Advertising (RPA). Simply put, the RPA does two things, which this commentary will address in turn. First, it replaces national laws on the transparency of political advertising with a single set of rules. These provide progressively more information to citizens who see an ad, to the public through ad libraries, and to regulators and private actors who are authorised to request information. Second, the RPA tightens the GDPR’s ban on using sensitive data for targeted political advertising. It leaves member states free, however, to further regulate the use of political advertising.The RPA takes a number of important steps in political advertising law. It strengthens the transparency of the (so far largely unregulated) online political advertising environment. It expands ad libraries with information on targeting and funding. And it allows a broad range of private actors (including civil society and journalists) to request data from a broad range of companies (including ad agencies and small platforms). At the same time, the RPA not only represents the EU’s most significant effort to address concerns about political advertising’s democratic impact, but (because it fully harmonises transparency) also shapes how individuals, researchers, and national regulators can scrutinise political advertising. It is therefore important to determine whether the regulation lives up to the Commission’s hype
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