1,205 research outputs found

    Strategic Orientations and Technology Policy: An Empirical Test of Relationship in Developing Countries

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    There is a growing awareness of the pivotal role of technology in securing and maximizing competitive positions. This study based on primary data from two banks in Nigeria examines the relationship between technology policy and strategy dimensions. Differentiation and futurity strategy dimensions were found to be marginally dominant in the managerial practices of these firms. In addition, the study found new evidence of relationship between the strategy dimensions; and the pattern of relationship between technology policy and strategic orientations indicate the use technology to foster defensive behaviours rather than securing competitive edge. Futurity orientation was also found not to be significantly related with most of the technology policy dimensions investigated. These results are expected to provide management and management theorists with valuable practical insight into the relationship between pattern of strategic orientation and technology policy

    Sales Promotion and Consumer Loyalty: A Study of Nigerian Tecommunication Industry

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    In today’s competitive business world customers are considered to be kings. Customers have several choices to make among alternative products, and they exercise a high level of influence in the market with respect to product size, quality and price. Hence, it is important for producers to meet the needs of customers in order to stay competitive. One of the marketing communication tools that is used in attracting the attention of the customer and build their loyalty is sales promotion. The aim of this paper therefore is to determine the effect of sales promotion on customer loyalty in the telecommunication industry. In this study, the survey method was used in gathering information from the respondents. Simple random sampling was used to select a sample size of 310, while descriptive and inferential statistical analyses were conducted with the aid of SPSS software. Producers spend a large part of their total marketing communication expenses on sales promotion. Hence, this paper attempts to find the effect of sales promotion on customer loyalty using a sample of customers of mobile telecommunication services. The paper found that, there is positive relationship between sales promotion and customer loyalty. More importantly, it was discovered that non-loyal customers are more prone to switch to competing products as a result of sales promotion than loyal customer

    Assessing the Value of International Workers:a Case of Shell Petroleum Development Company in Nigeria

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    As a result of globalization, many companies, be it corporate, public or international operates on a global scale. With the rise of companies operating in a global village, many companies are also expanding internationally. Mostly, international organizations operating abroad are faced with employees of foreign cultures with an entirely different perspective. Oftentimes, cross-cultural issues arise in the management of the company's human resources (HR). According to Laroche (1998), the rapid globalization of the world's economy has brought forth several changes. In view of this, it is the intention of this non-empirical article to investigate how to assess the international workers, by adopting the latest management trend

    Entrepreneur Psychological Traits and Performance:Implications for Nigerian Non-oil SMES Exporting Companies

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    The purpose of this paper is to investigate the impact of psychological traits on performance of small and medium sized (SMEs)exporting firms in a developing country. The study made of survey method to reach one hundred and twenty three firms. Descriptive and inference statistics were used to test the hypotheses. The results showed that the psychological traits tested (need achievement, locus of control and selfefficacy)are related among themselves and positively related to performance of the studied firms. Subjective measures were used to test performance. The findings are in line with some other studies using similar variables. The major contribution of this paper is it’s the relationship between entrepreneurial psychological traits and performance in a developing African country like Nigeri

    Ethical Dilemmas In Management: An African Perspective

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    The modern workplace is composed of people with diverse backgrounds in terms of nationality, culture, religion, age, education and socioeconomic status. Each of these people enters the work with different values, goals, and perceptions of acceptable behaviours. The diverse background creates ethical challenges for individuals as well as managers. There are issues and decisions that are to be made by workers in the organization that have implications for their job security and salary, and success of the organization. Pressure may be on the workers to protect their own interests, sometimes at the risk of losing personal and corporate integrity. This paper attempts to evaluate ethical dilemmas and conflicts from an Africa perspective, bearing in mind different value systems between western and African nations

    Switching Cost and Customers Loyalty in the Mobile Phone Market:the Nigerian Experience

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    Switching cost is one of the most discussed contemporary issues in marketing in attempt to explain consumer behaviour. The present research studied switching cost and its relationships with customer retention, loyalty and satisfaction in the Nigerian telecommunication market. Based on questionnaire administered to customers in the mobile telecommunication industry; the study finds that customer satisfaction positively affects customer retention and that switching cost affects significantly the level of customer retention. However, the effect of switching barriers on retention is only significant when customers consider to exit

    Skeletal malformations among the Clarias species from fish mongers in Ekiti State

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    Clarias species purchased from fish mongers from Ado – Ekiti, Ikun Ekiti, Itapaji – Ekiti Nigeria were examined for possible deformities in any part of their body. A total number of 360, 140, and 40 fish samples were from Ado – Ekiti, Ikun – Ekiti, and Itapaji – Ekiti respectively. Deformities of various types were observed only from Ado – Ekiti collection. The deformities observed are malformed mouth, big head, stumpy body, and multiple vertebral deformities. The possible cause (s) of the deformities may be as a result of stress, pollution from human activities or other factors such as poor nutrition, hereditary, diseases, etc. but these causes has not been properly determine

    Measuring Retail Service Quality in Nigerian Departmental Stores

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    The Nigerian economy is experiencing a boom in the retail sector of Departmental Stores.The sector is becoming increasingly competitive with the entry of foreign and multinational retail stores. Extant literature indicates that loyalty of the customers can be maintained with service quality. Consequently, the current study attempts to measure service quality among Nigerian departmental stores using Dabholkar, Thorpe & Renz (1996) Retail Service Quality Scale (RSQS) instrument to gauge customers’ satisfaction with the retail service quality in the Nigerian Retail sector. Four hundred and seventy eight customers of three major departmental stores in central Lagos, Nigeria were used for the study. Data generated was analyzed using factor analysis, correlation and hierarchical regression analysis to test the relationships of the ¿YH GLPHQVLRQV RI 5646 DQG FXVWRPHU VDWLVIDFWLRQn 7KH VWXG\ IRXQG 5646 WR EH D XVHIXO WRRO for evaluating retail service quality in retail sector of departmental stores. Physical dimension, UHOLDELOLW\, SHUVRQDO LQWHUDFWLRQ DQG SUREOHP VROYLQJ ZHUH DOVR IRXQG WR VLJQL¿FDQWO\ DIIHFW customers’ satisfaction, while policy was found not to have similar effect within the Nigerian environment

    Factors Affecting Application of ICT by Managers in the Nigerian Public Sector

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    The global revolution in Information and Communications Technology (ICT) experienced in the last two decades paved way for massive improvements in the manner management functions are executed worldwide. This study evaluates the impact and impediments to maximum utilization of ICT in enhancing management functions in the Nigerian Public Sector. With the aid of a questionnaire survey covering senior civil servants in the public sector and analysis of their responses, the paper empirically investigated causes of the officers’ inabilities to adopt ICT adequately in performing their functions.Among the findings one should mention that poor state of infrastructure, lack of technical know-how and non-availability of latest technology hinder the use of ICT in performing managerial functions in the Nigerian Public Secto
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