The Background and Prospects of Small Business in the Tourism Market

The basic preconditions and prospects of small business in the sphere of tourism are considered. The main goal was to generalize the material for the entire industry branch and to identify specifics exactly for small entrepreneurs. The directions of business conducting in the sphere of tourism are presented: tourist operator, agent and firm; necessity of responsible approach to drawing up of the first packages of tours for formation of good reputation in the market is defined; the State support and participation in the European program of business support are considered; statistical data on the number of tourists and the motivation of tourist trips of citizens of the world to Ukraine are analyzed. Problems of tourism industry of Ukraine and tendencies to decrease of its attractiveness both for foreigners, and for Ukrainian citizens are identified. It is recommended to develop tourism in Ukraine in several directions, such as: curative, rural, ecological, cultural, and business

Рrerequisites and Experience of Relocation of Activities of Domestic Manufacturing Enterprises in Conditions of Uncertainty

Ukrainian manufacturers should look for opportunities to maintain their productivity and competitiveness even in difficult conditions. Relocating production to another region or abroad may be one of the options for solving problems, but this requires a deep analysis of the risks and opportunities associated with the war and the unstable situation in the country. Managing the relocation of production enterprises has always been a difficult process, and in the conditions of uncertainty of war, this task becomes even more important and urgent. The article examines various aspects of the topic, including the reasons for choosing to relocate, the main countries for relocation, the factors that influence the choice of a relocation location, as well as the benefits and risks of the process. Relocation is considered as a strategic step that can positively affect the development of the enterprise