An Assessment on Destination Characteristics: The Case Study of Pulau Perhentian

The growth of tourism in the small island has brought both positive and negative impacts towards the environment particularly. However, the growth seems disregard with the limited natural resources, facilities, accessibilities and others. Pulau Perhentian, one of the well known islands in Malaysia that is struggling with many physical carrying capacity related issues such as waste management, supply of accommodation, utilities, facilities and environmental protection. Consequently, this study aims to evaluate the destination characteristics that contribute to the management of physical carrying capacity using the criteria matrix. Finding shows that the physical development has marked the island into a yellow colour that indicates the condition of current development. This evaluation is hoped to contribute and assist in future tourism activities and physical developments in Perhentian

Measurung The Competitiveness Of Malaysian Tourism Cities Through The Application,Of Multi Dimensional Scaling Analysis.

Tourist destinations contain many desired or expected attributes by travelers

The development of the key performance indicators for school classroom facilities

The performance of facilities in the school environment has an impact on student learning performance. Towards improving the facilities performance, the identification of the relevant indicators for school facilities is necessary. This paper presents the initial study of identifying the Key Performance Indicators (KPIs) for the school classroom facilities. It begins with the identification of the key performance indicators (KPIs) for classroom facilities based on general indicators gathered from the literature review. Apart of discussion on questionnaire development, it discusses the results of the survey. Respondents’ backgrounds, the descriptive analysis results regarding the students’ opinions of classroom facilities, and the KPI ranking for classroom facilities are among the main focus of the analysis. These KPIs could be used as a guide to improve the FM performance in schools. An improvement in FM performance will, in turn, enhance the performance of the facilities provided

Measuring The Competitiveness Of Malaysian Tourism Cities Through The Application Of Multi Dimensional Scaling Analysis.

Tourist destinations contain many desired or expected attributes by travelers. At the same time, the image of a destination has been identified as an influence factor of tourist's travel decision-making, cognition and behaviour at a destination

An importance-performance analysis of international visitors to Penang, Malaysia

As one of the leading tourism destinations in Malaysia particularly after Kuala Lumpur and Pahang, Penang faces competition with its neighbouring competitors. To remain competitive, Penang needs to identify its strengths and weaknesses and consequently develop its future marketing strategies to secure high tourists’ satisfaction. Indeed, tourist satisfaction needs to be measured and monitored. In light of this consideration, it is believed that the importanceperformance analysis (IPA) was found to be a practical and useful technique for evaluating attributes that satisfy tourist and at the same time measure the importance of the same attributes to the tourists. This paper presents an application of the IPA technique to a sample of 372 international visitors who visiting Penang Island between September to October 2012. The data, analyzed quantitatively using matrices, showed the mean score of importance, which were plotted against performance onto two-dimensional axis. Results show that Penang performs well in five items namely (1) safety and security; (2) image of destination; (3) variety of attractions; (4) value for money; and (5) accessibility to the destination. On the other hands, findings show that there is room for improvement for accommodation services, and other areas like friendliness of the people and cultural/historical uniqueness appear to get too much attention. Moreover, this study is significant in identifying the prime market segments and evaluating the products and services provided. As a result, it provides an insight for tourism stakeholder such as hotels operators, public transport operators, food operators, policy makers and others towards enhancing future development of tourism in Penang