60 research outputs found

    An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces

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    So called “pro-poor” innovations may improve consumer wellbeing in subsistence marketplaces. However, there is little research that integrates the area with the vast literature on innovation adoption. Using a questionnaire where respondents were asked to provide their evaluations about a mobile banking innovation, this research fills this gap by providing empirical evidence of the applicability of existing innovation adoption models in subsistence marketplaces. The study was conducted in Bangladesh among a geographically dispersed sample. The data collected allowed an empirical comparison of models in a subsistence context. The research reveals the most useful models in this context to be the Value Based Adoption Model and the Consumer Acceptance of Technology model. In light of these findings and further examination of the model comparison results the research also shows that consumers in subsistence marketplaces are not just motivated by functionality and economic needs. If organizations cannot enhance the hedonic attributes of a pro-poor innovation, and reduce the internal/external constraints related to adoption of that pro-poor innovation, then adoption intention by consumers will be lower

    HIV/AIDS knowledge and attitudes among West African immigrant women in Western Australia

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    Most women who live in sub-Saharan countries have heard of HIV/AIDS, but there is still widespread misunderstanding about how HIV is spread, the consequences of infection, and how to protect against infection. The aim of the present study was to investigate knowledge about HIV and attitudes towards condom use in West African refugees who had settled in Perth, Western Australia, within the past 5 years. Methods: Knowledge about transmission of HIV, myths about how HIV is spread, incorrect beliefs about protective factors, the effectiveness of condoms in protecting against sexually transmissible infections, and attitudes towards condom use were investigated by survey in 51 West African women, and in 100 Australian women for comparison. Where possible, each West African woman was matched for age and level of education with an Australian woman. Results: Knowledge of HIV was poorest in the least educated West African women, but many of the more highly educated women also had misconceptions about how HIV is spread, how to protect against HIV, and the effectiveness of condoms in protecting against HIV. Moreover, most West African women held negative attitudes towards condom use. Within the Australian sample, HIV knowledge was greatest in women with tertiary qualifications, and was greater in younger than older women; in addition, attitudes towards condom use differed across the age span. Conclusions: The findings in the present study suggest that educational programs that focus on knowledge about HIV should be tailored to meet the needs and cultural sensitivities of newly emerging immigrant communities, and should target particular demographic groups within the Australian population

    Knowledge of cardiovascular risk factors in West African refugee women living in Western Australia

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    As obesity and cardiovascular disease are elevated in refugees who have migrated recently to Western countries, barriers to healthy eating and exercise were investigated in West African women who had entered Australia recently as refugees. Questionnaires on diet and exercise were administered to convenience samples of 51 West African women and 100 Australian women. Eighty percent of the West African women were overweight or obese compared with 49% of Australian women. The West African women were less clear about nutritional guidelines and had more misconceptions about exercise than the Australian women. BMI increased with age in both groups, and increased with fewer years at school and the number of internal barriers to exercise in Australian women. Dietary changes, limited nutritional knowledge of Western foods, a sedentary lifestyle, and barriers to participating in physical activity programmes may increase vulnerability to obesity and cardiovascular disease in West African women who have entered Australia recently as refugees

    Using Peer Education to Increase Sexual Health Knowledge Among West African Refugees in Western Australia

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    Ten bilingual West African peer educators conducted a 3-hour workshop on sexual health for small groups of West African refugees (N = 58) who recently had settled in Perth, Western Australia. There were significant increases in the participants' knowledge of sexually transmitted infections and HIV, how these infections are spread, and how to protect against infection. In addition, attitudes toward condom use became more positive. We conclude that the peer-education approach was successful in assisting a new and emerging community to work effectively on sexual health topics generally considered "taboo" or too sensitive to discuss

    Barriers to Accessing Health Care Services for West African Refugee Women Living in Western Australia

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    Help-seeking pathways and barriers to accessing health care services were surveyed in 51 West African refugee women who had settled recently in Perth, Western Australia, and in 100 Australian women. Shame or fear of what family and friends might think, fear of being judged by the treatment provider, fear of hospitalization, and logistical difficulties were significant impediments to accessing health care services for the refugee women. Surprisingly, barriers often were greater for the more-educated refugee women and strengthened with years of residence in Australia. Strategies to help at-risk women overcome these barriers need to be implemented to ensure appropriate access to health care services
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