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    ORGANIZATIONAL STRUCTURES TO SUPPORT INNOVATION: HOW DO COMPANIES DECIDE?

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    The purpose of this work is to discuss the issue of how companies aiming to increase their innovative capacity should decide about their organizational structure. To accomplish this goal, a bibliographic review about the theme was carried out, as well as an exploratory research, conducted by case study in a Brazilian petrochemical company that had recently re-organised its structure regarding innovative activities. The results suggest that the studied company decided upon its organisational structure without considering the whole process of innovation, focusing efforts only on the Research and Development area. Its organizational structure is still based on traditional forms, with centralized decisions and well demarcated functions. A more “adhocratic” structure, considering innovation as an integrated process would foster the company innovative capacity in the future.The purpose of this work is to discuss the issue of how companies aiming to increase their innovative capacity should decide about their organizational structure. To accomplish this goal, a bibliographic review about the theme was carried out, as well as an exploratory research, conducted by case study in a Brazilian petrochemical company that had recently re-organised its structure regarding innovative activities. The results suggest that the studied company decided upon its organisational structure without considering the whole process of innovation, focusing efforts only on the Research and Development area. Its organizational structure is still based on traditional forms, with centralized decisions and well demarcated functions. A more “adhocratic” structure, considering innovation as an integrated process would foster the company innovative capacity in the future

    A PRELIMINARY ANALYSIS OF INOVAR AUTO IMPACT ON THE BRAZILIAN AUTOMOTIVE INDUSTRY R & D ACTIVITY

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    Aiming to increase the competitiveness, technology and security of vehicles produced and sold by the Brazilian Automotive Industry, in 2012 the Brazilian Federal Government established the “Inovar Auto” by executive law. Given the relevance and scope of the Inovar Auto Law, this paper aims to conduct a review of the preliminary results already obtained by different companies that joined the program. Therefore, through interviews with governmental agents, R & D managers, as well as R & D public and private centers representatives, we intend to analyze the quantity and quality of R&D projects developed by the Brazilian automotive industry, with or without an external partnership, analyzing how Inovar Auto Law has influenced this result. The interviews and data presented herein suggest that the program is very promising as regards the increase in number and in quality of the R&D activities developed by assemblers, systemists and ISTs connected to the automotive chain and particularly to the energy efficiency aspects highlighted in the program
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