Enhanced adoption model for collaborative knowledge sharing in Malaysia halal food industry

Collaborative Knowledge Sharing (CKS) is one of the strategies that enable organisations to work together with their internal and external stakeholders. It enables the achievement of common objectives which in turn improves organisational performance. Accordingly, via qualitative phenomenology, this research has explored the ways by which a Halal food organisation adopted CKS. The approach entailed explorations of the CKS practices of respondents’ from one of the main players in the Malaysian Halal food industry which findings contribute to the enhancement of CKS adoption model for the industry. Purposive sampling was employed to recruit the respondents, who consisted of staff from different management levels. Semi-structured face-to-face and over-the-phone interviews have been conducted to collect data. All interview sessions have been recorded using a voice recorder, following which transcription was done so that the text could be analysed using the Atlas.ti software. As per findings, the organisation’s CKS practices were still at pre-adoption stage, meaning that they were still informal and not centralised. However, there were activities that have already been embedded in current policies, examples of which included induction sessions for new staff, trainings, and the audits. Meanwhile, the new requirements set by the external stakeholders (like vendors and customers) provided useful information for product-development. This research has found five factors that helped enhance the CKS adoption model in the Halal food industry: individual, organisational, environmental, technological and non-technological channels, as well as Islamic perspectives. From a practical viewpoint, this study provides the players with valuable information that can assist in strategising for CKS adoption in their organisations

Exploring Baba and Nyonya culture via multiple image lenses : food travellers’ perspective / Jason M. S. Lam...[et al.]

This study applies a multidimensional approach in the context of Baba and Nyonya cuisine. A total of 209 international food tourists were surveyed in Malacca, Malaysia. The results derived from structural equation modelling empirically confirmed that the cognitive image dimensions of safety, uniqueness and family-oriented significantly and positively influenced both affective and conative images. However, the cognitive image dimension of variety only partially influenced affective image, but not a conative image, while the cognitive image of cooking methods did not show any significant effects on the affective nor conative image. Finally, affective image dimensions significantly and positively influenced the conative image. Relevant implications, limitations, and suggestions for future studies for Baba and Nyonya cuisine also discussed

Corporate Social Responsibility for takaful industry’s branding image

This study attempts to confirm the likelihood of Corporate Social Responsibility (CSR) activities giving different effects on brand image components and whether corporate reputation mediates these effects. Four action-based types of CSR, namely the economic, legal, ethical and philanthropic, were analyzed and tested in this study. This study employs quantitative method of analysis whereby the participants were exposed to different treatments and the brand image was divided into an affective, specific and generic cognitive elements. A total of 327 (N = 2110) stakeholders of Takaful; the agents/ operators in Kuala Terengganu, Malaysia were involved. Using the Structural Equation Model analysis, the affective component of the brand image showed a greater impact on the commitment towards the four types of CSR as compared to the others. The results revealed that the economic and philanthropic CSR activities significantly led to a more positive level of both brand image components and corporate reputation management than legal and ethical CSR activities. In addition, brand image has positively influenced the betterment of corporate reputation management. These findings have significant implications for future research directions in the corporate communication perspective

Enhanced Knowledge Sharing Adoption Model in the Halal Food Industry

Knowledge sharing (KS) is one method for businesses to build knowledge within their walls and create a learning environment. It enables the achievement of common goals, which improves organisational performance and competitiveness. The willingness to contribute and participate in knowledge-sharing activities are the most important issues that must be addressed and for which a management solution is required. This chapter will investigate the factors that influence Halal food organisation staff to participate in and contribute to the organization's knowledge sharing activities. A phenomenology approach was used to investigate employees' attitudes or levels of adoption toward knowledge sharing in a case study of one Halal food organisation in Malaysia. The enhanced adoption model for Halal organisations is established using the TOE framework as the theoretical lens and the concept of knowledge sharing from an Islamic perspective

Review on knowledge management as a tool for effective traceability system in halal food industry supply chain

The flourishing worldwide Halal food industry needs an excellent and reliable traceability system to ensure that consumers are persistently well protected from unconsciously consuming non-halal food which is against the Islamic law or the Shari’ah. There are various types of traceability systems being implemented by different food industries, not only in Malaysia but around the world. However, in perspective to the Malaysian Halal industry, there are countless cases discovered by the authorities and the consumers signifying for a better traceability system to be implemented by industry players, in particular the supply chain stakeholders. This paper aims to explore how knowledge management can be a commanding tool for an effective traceability system in our Halal food industry supply chain. The paper kicks off with an overview of the Halal concept followed by a discussion on traceability systems in the Halal food industry as well as the different traceability systems that have been implemented in other food industries globally. The Knowledge Management concept is then discussed and trailed with how it can be used as a tool in the traceability system. The final part of this paper proposes how the knowledge-based system can contribute as an effective traceability system in the Halal food supply chain

Smart Home Technology Adoption: Reality or Fantasy?

Smart home refers to a convenient home setup where appliances and devices can be automatically controlled remotely from anywhere with an internet connection using a mobile or networked device. Malaysia is a promising area for the development of Internet-of-Things (IoT) and digitalization strategies especially smart home products. Nevertheless, the penetration level of this product is quite low. Hence, this study analyzed the determinants of user's intention to adopt smart home technology. Data from 334 respondents, which was collected through an online survey, were examined quantitatively. Results indicate that automation and attitude were positively linked to the user's intention to adopt the smart home, while there is no linked between security and smart home adoption intention. This study provides an insight associated with the diffusion of smart home technology in Malaysia. Furthermore, the findings can be used by the developer of smart home in crafting an impactful strategy to increase the user adoption of this product

BRAND EQUITY OF LAHORE FORT AS A TOURISM DESTINATION BRAND

Studies that measure the brand equity of destination brands by using the Customer-Based Brand Equity (CBBE) model in a developing country context are scarce. The present study investigates the destination brand equity of the Lahore Fort by employing the CBBE model in a developing country context of Pakistan. Following the positivist tradition, we adopted a survey-based approach to collect data from 237 tourists visiting the Lahore Fort. Data were collected through a questionnaire developed to explain the relationship of brand awareness, brand image, brand association, and brand loyalty with Lahore Fort’s overall brand equity. We used various robust statistical techniques such as correlation, regression and confirmatory factor analysis (using PLS method) to reach meaningful conclusions and found that brand image and brand associations positively contribute to brand loyalty. Furthermore, brand loyalty significantly contributes towards overall brand equity. Pragmatically, this study measures the customer based brand equity of the Lahore Fort, a destination brand. The results are useful as they suggest a few strategies that can help policy makers to enhance Lahore Fort’s brand performance

Work-from-home (WFH): the constraints–coping–effectiveness framework

Work-from-home (WFH) arrangement is implemented to enable employees to achieve work–life balance. However, WFH arrangement can be less than ideal. This study developed a WFH framework using qualitative data. Design/methodology/approach An open-ended survey was conducted and participated by 621 employees. The data were examined using the qualitative content analysis method. Findings Work performance and personal well-being have been identified as WFH outcomes, and 12 relevant research propositions have been developed. Constraints to WFH effectiveness include household and organisational factors whilst instrumental and emotional support were identified as the facilitating conditions. Two moderators were also identified: temporal flexibility and commitment orientation. Research limitations/implications This study provides a framework that support effective implementation of WFH and similar flexible work arrangements. Managing time, situation, emotions and attitudes are coping strategies used by WFH employees, and the efficacy of these strategies needs further empirical investigation. Practical implications Three main factors have been identified as significant in determining WFH effectiveness. Understanding these elements can help managers design solutions to help employees manage work-home boundaries, improving their work performance and well-being. Originality/value The Constraints–Coping–Effectiveness WFH framework and research propositions help organisations build WFH guidelines and policies. This study also recognises commitment orientation, which links resources, strategies and outcomes. The inclusion of this variable in future empirical studies could explain the gaps in the current literature

Intention to Use RFID Toll Collection Systems in Malaysia: Benefits Versus Sacrifices

Radio Frequency Identification (RFID) is a method of wireless communication in which digital data is stored in a tag that a reader acquires through radio waves. Starting from January 1 2020, most of major toll highways in Peninsular Malaysia are fully equipped and accept the RFID toll-paying method. However, despites the many benefits given by RFID such as to reduce the traffic congestion, many Malaysians still believe that RFID may not suit to Malaysian traffic as compared to Smart Tag reader. Hence, this study analyzed the antecedents of user’s intention to use RFID toll collection systems in Malaysia. Data from 208 non-RFID user respondents, which was collected through an online survey using snowballing method, were examined quantitatively. Results indicate that perceived ease of use, perceived usefulness, perceived privacy and perceived risk were significantly linked to the user's intention to use RFID toll collection systems. This study provides an insight associated with the adoption of RFID toll collection systems in Malaysia. Moreover, this study will benefit RFID developers as it provides meaningful findings to help the developer classify and understand their customers’ preferences and concern