ANALISIS STRATEGI PEMASARAN SPARE PART MOTOR PADA BENGKEL SENTRAL JAYA ENDE

The purpose of this research is to find out the marketing strategy of motor spare parts workshop at The Jaya Ende Central Workshop. By analyzing strength, weaknesses, opportunities and threats possessed by the Workshop. The type of research used is qualitative descriptive, analytical techniques data used are SWOT Matrix, SWOT Analysis Diagram, Internal Factor Analysis Strategy, as well as External Factor Analysis Strategy. The population researched is Bengkel Sentral Jaya Ende with a total of 10 employees, and the number of respondents taken as many as 10 people. From the calculation of the IFAS table strength is higher than weakness, as well as from efas table calculations the odds are smaller than the threat so the point is in quadrant IV. The results showed that the marketing strategy of motor spare parts at Bengkel Sentral Jaya Ende is a strategic location that can help marketing at the workshop, as well as the quality of goods and the quality of service make customers comfortable to buy spare part products at Bengkel Sentral Jaya Ende

ANALISIS PENGARUH HUBUNGAN ANTAR MANUSIA,KONDISI FISIK LINGKUNGAN KERJA DAN BEBAN KERJA TERHADAP KINERJA KARYAWAN PADA PT. CHEETHAM GARAM INDONESIA DI KABUPATEN NAGEKEO

This study aims to determine the effect of human relationships, physical conditions of the work environment and workload on employee performance at PT. Indonesian salt cheetham in Nagekeo Regency. Types of causality research. The data analysis technique is multiple linear regression analysis. The research sample was 73 people. The sampling technique is random sampling. The results of the t-statistical test show that the relationship between humans, the physical condition of the work environment has an effect on employee performance, while the workload variable has no effect on employee performance. The results of the F test show that the variables X1, X2, X3 simultaneously affect Y

ANALISIS TINGKAT KESEHATAN BANK DENGAN MENGGUNAKAN METODE CAMEL PADA PT. BANK RAKYAT INDONESIA CABANG BAJAWA

The purpose of this study was to analyze to determine the soundness level of the bank using the CAMEL method at PT. Bajawa People's Bank. This research is quantitative descriptive. This research was conducted at PT. Bank Rakyat Indonesia, Bajawa Branch. The data collection techniques used were interviews and literature study. The data analysis technique is the CAMEL method (capital, assets, management, earnings and liquidity). The results of this study indicate that the level of health at Bank Rakyat Indonesia, Bajawa Branch, is 1) The soundness level of the bank in terms of capital cannot be calculated because the capital structure is presented on a consolidated basis. 2) The soundness level of the bank in the aspect of productive asset quality (KAP) PT. Bank Rakyat Indonesia, Bajawa Branch is included in the very healthy category with an average of 0.9828%. 3) The soundness level of the bank from the management aspect uses the net profit margin ratio at PT. Bank Rakyat Indonesia Bajawa Branch is included in the very healthy category with an average of 112.56%. 4) The soundness level of the bank in terms of profitability, both in the ROA and BOPO ratios, the results of the calculation of the ROA ratio for the last three years have fluctuated, so the ROA ratio is categorized in the healthy group with an average of 5.506%. The results of the calculation of the BOPO ratio are fluctuating from year to year. Then this ratio is categorized in the unhealthy group with an average of 373.64%. 5) The soundness level of the bank from the liquidity aspect of the ratio of the calculation of the loan to deposit ratio for three years, namely from year to year has increased. Then the results of the LDR calculation achieved by PT. Bank Rakyat Indonesia Bajawa Branch is categorized as unhealthy with an average of 132.65%

PENGARUH ORIENTASI KEWIRAUSAHAAN, INOVASI PRODUK, DAN KEUNGGULAN BERSAING TERHADAP KINERJA PEMASARAN PADA USAHA RUMAH MAKAN YANG TERDAFTAR DI DINAS PARIWISATA KOTA ENDE

This study aims to determine the effect of entrepreneurial orientation, product innovation and competitive advantage on marketing performance. Types of quantitative research. Sampling used simple random sampling, namely all restaurants in the city of Ende as many as 32 respondents. The data analysis technique is multiple linear regression analysis. The results of the t-test show that entrepreneurial orientation and product innovation have a positive and significant effect on marketing performance, while competitive advantage has no positive and significant effect on marketing performance. The results of the F test show that it simultaneously has a positive and significant effect on marketing performance. The results of the coordination test of determination showed that 65.4% was influenced by other factors

STRATEGI PENGEMBANGAN SUMBER DAYA MANUSIA DI FEDERAL INTERNASIONAL FINANCE GROUP ENDE

This stiudy aims to determine to human resources development strategy at PT. Federal International Finance Group Ende. By analyzing the strengths, weakness, opportunities and threats that the company has. The type of research used is descriptivw qualitative, data analysis technique used are SWOT matrix, SWOT analysis, Internal Factor Analysis Strategy, and  External Factor Analysis Strategy. The population studied was PT. Federal International Finance Group Ende with a total of 20 employees, and the number of respondents taken as many as 10 people. From the calculation of the EFAS table the opportunity is greater than the threat so that the point is in the I quardant. The results show that the human resource development strategy at Federal International Finance Group sharing can help employee. Also, a good management system can support human resources who are still fresh to be educated so that they can have the ability to be more competent