Predictive Model for Box-office Success of Movies Using Social media

Social media comprises interactive applications and platforms for creating, sharing and exchange of user-generated contents. The past ten years have brought huge growth in social media, especially online social networking services, and it is changing our ways to organize and communicate. It aggregates opinions and feelings of diverse groups of people at low cost. Mining the attributes and contents of social media gives us an opportunity to discover social structure characteristics, analyze action patterns qualitatively and quantitatively, and sometimes the ability to predict future human related events.We have assessed how buzz and attention is created for different movies and how that changes over time. Movie producers spend a lot of effort and money in publicizing their movies, and have also embraced the Twitter medium for this purpose. Our hypothesis was the movies that are well talked about are well-watched.[2

Using Social Media To Gain Business Value

As  the  competition  for  Business  is  growing  day  by day   the   owners   are   concerned   about   the   growth   of   their business.Social   networking  has  become  one  of  the   most important   parts   of   our   daily   life   as   it   enables   us   to communicate  with  a  lot  of  people.  Social  networking  sites  are created  to  assist  in  online  networking.It  is  also  is  a  platform where our creations and thoughts are presented to a huge lot of masses.Online  social  media  represent  a  fundamental  shift  of how information is being produced, transferred and consumed. User  generated  content  in  the  form  of  blog,  posts,  comments, and tweets  establishes a connection between the producers and the consumers of information. Tracking the pulse of the  social media outlets, enables companies to gain feedback and insight in how to improve and market products better. For consumers, the   abundance   of   information   and   opinions   from   diverse sources  helps  them  tap  into  the  wisdom  of  crowds,  to  aid  in making more informed  decisions [1] Social  media  platform (SM) in particular comprises a flourishing  new  set  of  viral  marketing  mechanism  that  are growing  exponentially.  More  and  more  companies  are  using SM because they know it works[1]. How much they spend and how  long  they  continue  to  spend  it  will  depend  on  how efficient SM proves to be in the long run. The measurement of social  media  effectiveness  or  ROI  (Return  on  Investment)  is the key  factor  in  the  long  term  success  of  SM  marketing  and management program.[1] The   proposed   system   will   calculate   the   gain   of business by using social media as a platform.General Terms Business, Social Media, Information, ROI, Marketin