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    āļāļēāļĢāļĢāļąāļšāļĢāļđāđ‰āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāļ‚āļ­āļ‡āļšāļļāļ„āļĨāļēāļāļĢāđ‚āļĢāļ‡āļžāļĒāļēāļšāļēāļĨāļŦāļēāļ‡āļ”āļ‡ āļˆāļąāļ‡āļŦāļ§āļąāļ”āđ€āļŠāļĩāļĒāļ‡āđƒāļŦāļĄāđˆ: āļāļēāļĢāļ§āļīāļˆāļąāļĒāđ€āļŠāļīāļ‡āļ„āļļāļ“āļ āļēāļž Perceptions on Safety Culture among Hang Dong Hospital Personnel, Chiang Mai Province: A Qualitative Study

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     āļšāļ—āļ„āļąāļ”āļĒāđˆāļ­ āļ§āļąāļ•āļ–āļļāļ›āļĢāļ°āļŠāļ‡āļ„āđŒ : āđ€āļžāļ·āđˆāļ­āļĻāļķāļāļĐāļēāļāļēāļĢāđƒāļŦāđ‰āļ„āļ§āļēāļĄāļŦāļĄāļēāļĒāđāļĨāļ°āļĨāļąāļāļĐāļ“āļ°āļ‚āļ­āļ‡āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāđƒāļ™āļĄāļļāļĄāļĄāļ­āļ‡āļ‚āļ­āļ‡āļšāļļāļ„āļĨāļēāļāļĢ āđāļĨāļ°āļ›āļąāļˆāļˆāļąāļĒāļ—āļĩāđˆāļĄāļĩāļœāļĨāļ•āđˆāļ­āļāļēāļĢāļžāļąāļ’āļ™āļēāđƒāļŦāđ‰āđ€āļāļīāļ”āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāđƒāļ™āđ‚āļĢāļ‡āļžāļĒāļēāļšāļēāļĨ āļ§āļīāļ˜āļĩāļāļēāļĢāļĻāļķāļāļĐāļē : āļ‡āļēāļ™āļ§āļīāļˆāļąāļĒāđ€āļŠāļīāļ‡āļ„āļļāļ“āļ āļēāļžāđ‚āļ”āļĒāļāļēāļĢāļŠāļąāļĄāļ āļēāļĐāļ“āđŒāđ€āļŠāļīāļ‡āļĨāļķāļ āđ€āļĨāļ·āļ­āļāļāļĨāļļāđˆāļĄāļ•āļąāļ§āļ­āļĒāđˆāļēāļ‡āđāļšāļšāđ€āļˆāļēāļ°āļˆāļ‡āļˆāļēāļāļšāļļāļ„āļĨāļēāļāļĢāļ‚āļ­āļ‡āđ‚āļĢāļ‡āļžāļĒāļēāļšāļēāļĨāļŦāļēāļ‡āļ”āļ‡ āļˆ.āđ€āļŠāļĩāļĒāļ‡āđƒāļŦāļĄāđˆ āļ•āļēāļĄāļĢāļ°āļ”āļąāļšāļāļēāļĢāļ›āļāļīāļšāļąāļ•āļīāļ‡āļēāļ™ āļˆāļģāļ™āļ§āļ™ 36 āļĢāļēāļĒ āļĢāļ§āļšāļĢāļ§āļĄāļ‚āđ‰āļ­āļĄāļđāļĨāđ‚āļ”āļĒāđāļ™āļ§āļ„āļģāļ–āļēāļĄāļāļķāđˆāļ‡āđ‚āļ„āļĢāļ‡āļŠāļĢāđ‰āļēāļ‡āđāļĨāļ°āļ„āļģāļ–āļēāļĄāļ›āļĨāļēāļĒāđ€āļ›āļīāļ”āđ€āļžāļ·āđˆāļ­āđ€āļāđ‡āļšāļ‚āđ‰āļ­āļĄāļđāļĨāļĢāļ°āļŦāļ§āđˆāļēāļ‡āļĄāļĩāļ™āļēāļ„āļĄāļ–āļķāļ‡āļĄāļīāļ–āļļāļ™āļēāļĒāļ™ 2562 āđāļĨāļ°āļ§āļīāđ€āļ„āļĢāļēāļ°āļŦāđŒāļ‚āđ‰āļ­āļĄāļđāļĨāđ€āļŠāļīāļ‡āđ€āļ™āļ·āđ‰āļ­āļŦāļē āļœāļĨāļāļēāļĢāļĻāļķāļāļĐāļē : āļšāļļāļ„āļĨāļēāļāļĢāļ‚āļ­āļ‡āđ‚āļĢāļ‡āļžāļĒāļēāļšāļēāļĨāļŦāļēāļ‡āļ”āļ‡āļĢāļąāļšāļĢāļđāđ‰āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāļœāđˆāļēāļ™ 7 āļ„āļļāļ“āļĨāļąāļāļĐāļ“āļ°Â  āļ„āļ·āļ­ 1) āļĄāļĩāđ€āļ›āđ‰āļēāļŦāļĄāļēāļĒāļĢāđˆāļ§āļĄāļāļąāļ™āđƒāļ™āđ€āļĢāļ·āđˆāļ­āļ‡āļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒ 2) āļĄāļĩāļāļēāļĢāļ›āļāļīāļšāļąāļ•āļīāļ‡āļēāļ™āļ•āļēāļĄāđāļšāļšāđāļœāļ™āļāļēāļĢāļ›āļāļīāļšāļąāļ•āļīāđ€āļžāļ·āđˆāļ­āđƒāļŦāđ‰āđ€āļāļīāļ”āļ„āļļāļ“āļ āļēāļžāđāļĨāļ°āļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒ 3) āļĄāļĩāļāļēāļ™āļ„āļīāļ”āđāļĨāļ°āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļāļēāļĢāļ—āļģāļ‡āļēāļ™āļ”āđ‰āļ§āļĒāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāļˆāļ™āđ€āļ›āđ‡āļ™āļ™āļīāļŠāļąāļĒ 4) āļĄāļĩāļāļēāļĢāđ€āļāđ‰āļēāļĢāļ°āļ§āļąāļ‡ āļ›āđ‰āļ­āļ‡āļāļąāļ™āđ€āļŦāļ•āļļāļāļēāļĢāļ“āđŒāļ„āļ§āļēāļĄāđ„āļĄāđˆāļ›āļĨāļ­āļ”āļ āļąāļĒāđ„āļĄāđˆāđƒāļŦāđ‰āđ€āļāļīāļ”āļ‚āļķāđ‰āļ™ 5) āļ—āļģāļ‡āļēāļ™āđ€āļ›āđ‡āļ™āļ—āļĩāļĄāđ€āļžāļ·āđˆāļ­āđƒāļŦāđ‰āđ€āļāļīāļ”āļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒ 6) āļĒāļ­āļĄāļĢāļąāļšāļ‚āđ‰āļ­āļœāļīāļ”āļžāļĨāļēāļ”āđāļĨāļ°āļ›āđ‰āļ­āļ‡āļāļąāļ™āđ„āļĄāđˆāđƒāļŦāđ‰āđ€āļāļīāļ”āļ„āļ§āļēāļĄāļœāļīāļ”āļžāļĨāļēāļ”āļ‹āđ‰āļģ 7) āļĄāļĩāļāļēāļĢāļ–āđˆāļēāļĒāļ—āļ­āļ”āļ›āļĢāļ°āļŠāļšāļāļēāļĢāļ“āđŒāđƒāļ™āļāļēāļĢāļˆāļąāļ”āļāļēāļĢāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒ āļ›āļąāļˆāļˆāļąāļĒāļŠāļ™āļąāļšāļŠāļ™āļļāļ™āļāļēāļĢāļžāļąāļ’āļ™āļēāđƒāļŦāđ‰āđ€āļāļīāļ”āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāļ›āļĢāļ°āļāļ­āļšāļ”āđ‰āļ§āļĒāļ›āļąāļˆāļˆāļąāļĒāļ”āđ‰āļēāļ™āļœāļđāđ‰āļ™āļģ āļ”āđ‰āļēāļ™āļāļēāļĢāļˆāļąāļ”āļāļēāļĢāļ­āļ‡āļ„āđŒāļāļĢ āđāļĨāļ°āļ›āļąāļˆāļˆāļąāļĒāļŠāđˆāļ§āļ™āļšāļļāļ„āļ„āļĨ āđ‚āļ”āļĒāļ—āļąāđ‰āļ‡ 3 āļ›āļąāļˆāļˆāļąāļĒāļŠāļ™āļąāļšāļŠāļ™āļļāļ™āđƒāļŦāđ‰āđ€āļāļīāļ”āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļāļēāļĢāļ—āļģāļ‡āļēāļ™āļ—āļĩāđˆāļ›āļĨāļ­āļ”āļ āļąāļĒāļ‚āļ­āļ‡āļšāļļāļ„āļĨāļēāļāļĢāļ‚āļ­āļ‡āđ‚āļĢāļ‡āļžāļĒāļēāļšāļēāļĨāļŦāļēāļ‡āļ”āļ‡ āļŠāļĢāļļāļ› : āļ­āļ‡āļ„āđŒāļāļĢāļĄāļĩāļ—āļąāđ‰āļ‡ 7 āļ„āļļāļ“āļĨāļąāļāļĐāļ“āļ°āļ‚āļ­āļ‡āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāđ„āļ”āđ‰āđ‚āļ”āļĒāļāļēāļĢāļšāļđāļĢāļ“āļēāļāļēāļĢāļŠāđˆāļ§āļ™āļœāļŠāļĄāļ‚āļ­āļ‡āļ›āļąāļˆāļˆāļąāļĒāļ—āļąāđ‰āļ‡ 3 āļ„āļ·āļ­āļœāļđāđ‰āļ™āļģ āļāļēāļĢāļˆāļąāļ”āļāļēāļĢāļ­āļ‡āļ„āđŒāļāļĢ āđāļĨāļ°āļ›āļąāļˆāļˆāļąāļĒāļŠāđˆāļ§āļ™āļšāļļāļ„āļ„āļĨ āđ€āļ‚āđ‰āļēāļ”āđ‰āļ§āļĒāļāļąāļ™ āļ‹āļķāđˆāļ‡āļˆāļ°āļŠāđˆāļ‡āļœāļĨāļ•āđˆāļ­āļ„āđˆāļēāļ™āļīāļĒāļĄāđƒāļ™āđāļ•āđˆāļĨāļ°āļ­āļ‡āļ„āđŒāļāļĢ āļˆāļ™āđ€āļāļīāļ”āđ€āļ›āđ‡āļ™āļžāļĪāļ•āļīāļāļĢāļĢāļĄāļāļēāļĢāļ—āļģāļ‡āļēāļ™āļ—āļĩāđˆāļ›āļĨāļ­āļ”āļ āļąāļĒāļ‚āļ­āļ‡āļšāļļāļ„āļĨāļēāļāļĢ āļ™āļģāđ„āļ›āļŠāļđāđˆāļ­āļ‡āļ„āđŒāļāļĢāđāļŦāđˆāļ‡ “āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒ”āļ„āļģāļŠāļģāļ„āļąāļ : āļ§āļąāļ’āļ™āļ˜āļĢāļĢāļĄāļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒ, āļ„āļ§āļēāļĄāļ›āļĨāļ­āļ”āļ āļąāļĒāļ‚āļ­āļ‡āļœāļđāđ‰āļ›āđˆāļ§āļĒ, āļ›āļĢāļ°āļāļąāļ™āļ„āļļāļ“āļ āļēāļžāđ‚āļĢāļ‡āļžāļĒāļēāļšāļēāļĨAbstract Objectives: To explore the meaning and nature of safety culture perceived by hospital personnel, and to search for factors affecting the development of safety culture at Hang Dong Hospital, Chiang Mai Province. Method: This study was a qualitative research by in-depth interview.  Sample was 36 workers of Hang Dong Hospital selected by purposive sampling, according to their management level. We used semi-structured and open-ended questions to collect data from March to June 2019, and analyzed the data by content analysis. Results: Hospital personnel recognized safety culture through 7 characteristics; 1) sharing a common goal for safety, 2) working in accordance with the action plans for quality and safety, 3) having basic mindsets and behaviors for working with safety, 4) employing surveillance systems for preventing unsafe incidents, 5) working as a team for safety environment, 6) accepting an error and preventing repeated errors, and 7) having process for knowledge transferring in safety management. Factors contributing to the development of a safety culture included leadership, organizational management, and personal factors. These three set of factors supported the development of safe behavior among personnel at Hang Dong Hospital. Conclusion: An organization develops the seven characteristics of a safety culture by integrating leadership, organizational management, and personal factors together. This combination affects personal value, which will form a safe working behavior, resulting in the organization of "safety culture." Keywords: safety culture, patient safety, hospital quality assuranc
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