O que é Estratégia: uma Abordagem Multiparadigmática para a Disciplina

A short review of the literature discusses different approaches on strategy, their agreeded and disagreeded points, and also discusses the foundations that are used to separate multiple perspectives on the subject according to several scholars. The paradigm distinction proposed by Burrell & Morgan (1979) is used to refine the discussion on the disagreements that involve the discipline and to reveal gaps in its theoretical development. Finally, a multiparadigmatic approach is suggested, seeking to reconcile different theoretical positions and to enrich the understanding on the theme.