BRAND SWITCHING BEHAVIOUR PADA PRODUK SKINCARE HALAL DITINJAU BERDASARKAN PRIOR EXPERIENCE DAN VARIETY SEEKING BUYING BEHAVIOUR

Companies must be able to answer market challenges and take advantage of these challenges to become opportunities to survive in the future. If the company is unable to create advantages from the products it pro­du­ces, the likelihood that consumers will make brand transfers to the products they consume will be higher. The objectives of this study are To understand the great influence of Prior Experience and Variety seeking Buying Be­ha­vior on Brand Switching Behavior in Wardah's skincare product consumers. The research method used in this study is an explanatory method with a quantitative approach. The data used are primary data obtained from questionnaires of respondents who are consumers of Wardah skincare products in Bandung. The results of si­mul­taneously it was concluded that Prior Experience (X1) and Variety Seeking Buying behavior (X2) simul­taneously had a positive and significant effect on Brand Switching Behavior (Y) in wardah skincare consumers in Bandung City, because the value of F count ≥ F table (11.302 ≥ 3.090). So, the prior experience factors using Wardah skincare products, as well as the factor to what extent the level of consumers' desire to seek variations on other products are two factors out of the many factors that can influence consumers to do so. brand shift.   

RETURN SAHAM PADA PERUSAHAAN YANG LISTING DI JAKARTA ISLAMIC INDEX (JII): DITINJAU DARI TINGKAT INFLASI DAN BESARNYA DEBT TO EQUITY RATIO (DER)

Penelitian ini bertujuan untuk mengetahui berapa besar pengaruh tingkat Inflasi dan Debt to Equity Ratio (DER) terhadap Return Saham PT. Unilever indonesia, Tbk. Metode yang digunakan adalah metode deskriptif dan analisis kuantitatif yaitu menggunakan analisis regresi, uji korelasi, analisis determinasi dan analisis uji t dan uji f, dengan menggunakan aplikasi sebagai alat bantu perhitungan. Laporan ke­uangan PT. Unilever Indonesia, Tbk. periode 2005-2015 dijadikan sebagai data yang digunakan. Penelitian ini menunjukkan hasil uji signifikansi yang cukup kuat antara Debt to Equity Ratio (DER) terhadap Return Saham (Y) yang berarti bahwa Rasio Solvabilitas yaitu Debt to Equity Ratio (DER) terkhusus dalam penelitian ini memiliki hubungan yang cukup erat terhadap pembagian Return Saham pada perusahaan yang listing di Jakarta Islamic index (JII) terutama di PT Unilever Indonesia

IMPLEMENTATION OF MUDHARABAH AND MUSYARAKAH IN FINANCIAL ECONOMIC INSTITUTIONS

Al-Mudharabah is differentiated into mudharabah muthlaqah, mudharabah mu­qayyadah and mudharabah musytarakah. Mudharabah in Islamic banking and BMT is imple­mented in the form of time savings, regular and special deposits, working capital financing, special investments. Mudaraba implementation in sharia insurance through premiums from participants to insurance companies and investment funds by insurance companies to entrepreneurs. mudharabah is also implemented in SBSN / Sukuk. Syirkah in Islamic economic law means the mixing of one's assets with others which begins with a contract / transaction so that it is difficult to distinguish between one part and another. The object of mixing consists of ay'n (real assets) in the form of goods and services and dayn (financial assets) in the form of money and securities. The Mixing Time consists of naqdan i.e. instant submission and ghairu naqdan later or tough submission. In practice, Syirkah / mixing can be a mixture of 'ayn with' ayn, 'ayn with dayn and dayn with dayn. syirkah has two main programs namely almusyarakah and al-mudharabah. Al-Musharaka is divided into shirkah amlak and syirkah 'uqud. musyarokah can be implemented in Islamic banking through project financing and venture capital financing. Musyarokah can also be implemented in sharia insurance products, the capital market and SBSN / Sukuk. syirkah has two main programs namely almusyarakah and al-mudharabah. Al-Musharaka is divided into shirkah amlak and syirkah 'uqud. musyarokah can be implemented in Islamic banking through project financing and venture capital financing. Musyarokah can also be implemented in sharia insurance products, the capital market and SBSN / Sukuk. syirkah has two main programs namely almusyarakah and al-mudharabah. Al-Musharaka is divided into shirkah amlak and syirkah 'uqud. musyarokah can be implemented in Islamic banking through project financing and venture capital financing. Musyarokah can also be implemented in sharia insurance products, the capital market and SBSN / Sukuk

Proceedings of the 3rd International Conference on Community Engagement and Education for Sustainable Development

This proceeding contains articles on the various ideas of the academic community presented at The 3rd International Conference on Community Engagement and Education for Sustainable Development (ICCEESD 2022) organized by the Universitas Gadjah Mada, Indonesia on 7th-8th December 2022.  ICCEESD is a biannual forum for sharing, benchmarking, and discussing HEI’s activities in developing Education for Sustainable Development towards community engagement. Education for Sustainability as a teaching strategy for resolving community challenges through formal, informal, or non-formal education is expected to benefit from various community service best practices by academics, researchers, and students. The 3rd ICCEESD has “Strengthening Education for Sustainability Towards Better Community Engagement” as its theme this year. It is expected that the 3rd ICCEESD will provide a forum for the presenters and participants to exchange best practices, policies, and conceptual implementation of Education for Sustainability towards better community engagement and explore ideas to address community needs.  Conference Title: 3rd International Conference on Community Engagement and Education for Sustainable DevelopmentConference Theme: Strengthening Education for Sustainability Towards Better Community EngagementConference Acronyms: ICCEESD 2022Conference Date: 7th-8th December 2022Conference Location: Grand Rohan Jogja Yogyakarta, IndonesiaConference Organizer: Universitas Gadjah Mada, Indonesi