Projecting Organizational Identities

The chapter proposes a framework linking organizational identity and organizational imag

Organizational Identity in Practice

A collection of cases exploring different practical implications of identity-related issues in organizations

Identity construction

The chapter identifies the main sources of cues in identity reflections and investigates drivers of organizational identity constructio

Analyzing organizational identities: Some guidelines for practice

A review of heuristic models for addressing identity-related issues in organization

Identity, strategy and the environment

The chapter draws on past studies to develop a framework for understanding how organizational identity affects strategy makin