1 research outputs found
Youwin
Youwin es un proyecto que busca ayudar a los microempresarios en aspectos de marketing digital. Para ello, se le ofrece un servicio integrado que abarca la creaci贸n de un logo o portada, en caso no lo tuviera, as铆 como la planificaci贸n y ejecuci贸n de un sorteo en redes sociales. Adicional a ello, durante el proceso se dan recomendaciones que puedan ayudar a sostener esta estrategia de promoci贸n, as铆 como algunos detalles tributarios a tomar en cuenta que permitan crecer el negocio del microempresario.
Difundirse en redes sociales en esta 茅poca de confinamiento social es clave para los peque帽os negocios, pues ya no podr谩n ofrecer sus servicios presencialmente como lo sol铆an hacer ni con la frecuencia de antes cuando la cuarentena termine. Con recientes estudios estad铆sticos y entrevistas propias realizadas se determin贸 que alrededor del 50% de microempresas no tienen redes o son incipientes en estas. En este contexto nace Youwin, que busca a largo plazo posicionarse como un aliado del microempresario y ser reconocidos como una ventana para ofrecer sus servicios o productos.Youwin is a project that seeks to help microentrepreneurs in aspects of digital marketing. For this, an integrated service is offered that covers the creation of a logo or cover, in case it does not have it, as well as the planning and execution of a draw on social networks. In addition to this, during the process recommendations are given that may help sustain this promotion strategy, as well as some tax details to take into account that allow the microentrepreneur麓s business to grow.
Spreading on social networks in this time of social confinement is key for small businesses, since they will no longer be able to offer their services in person as they used to do or as often as before when the quarantine ends. With recent statistical studies and own interviews, it was determined that around 50% of microenterprises do not have networks or are incipient in these. In this context, Youwin was born, which seeks in the long term to position itself as an ally of the microentrepreneur and to be recognized as a window to offer its services or BLABproducts.Trabajo de investigaci贸