Controversial Advert Perceptions in SNS Advertising: The Role of Ethical Judgement and Religious Commitment

This study attempts to advance knowledge in the area of controversial advertising by examining the antecedents and consequences of controversial advert perceptions in the context of social media, and particularly social networking sites (SNS). Specifically, we explore how ethical judgement and religious commitment shape controversial advert perceptions leading to attitudes towards the advert, brand attitudes and purchase intentions. Our results indicate that when a SNS advert is judged to be ethically acceptable, the level of perceived advert controversy is lower. However, the impact of ethical judgement on controversial advert perceptions becomes significant and positive when intra-personal commitment and inter-personal religious commitment are introduced as moderators. This result implies that the level of religious commitment changes the ethical judgement - controversial advert perceptions relationship. The results also highlight that controversial advert perceptions negatively influence attitude toward the advert. The study contributes to the limited knowledge on controversial advertising on SNS, yielding significant and relevant implications for academics and advertisers alike, in their effort to improve advertising effectiveness without offending or alienating target audiences

Development of minimum standards of care for juvenile localized scleroderma

Juvenile localized scleroderma (jLS), also known as morphea, is an orphan disease. Pediatric guidelines regarding diagnosis, assessment, and management are lacking. Our objective was to develop minimum standards of care for diagnosis, assessment, and management of jLS. A systematic review was undertaken to establish the pediatric evidence for assessment and monitoring of jLS. An expert panel, including members of the Pediatric Rheumatology European Society (PRES) Scleroderma Working Group, were invited to a consensus meeting where recommendations were developed based on evidence graded by the systematic review and, where evidence was lacking, consensus opinion. A nominal technique was used where 75% consensus was taken as agreement. Recommendations for diagnosis, assessment, and management were developed. Due to a lack of pediatric evidence, these were primarily consensus driven. Careful assessment for extra-cutaneous manifestations including synovitis, brain involvement, and uveitis were key features together with joint assessments between Dermatology and Rheumatology to improve and standardize care. Conclusion: Management of jLS is varied. These recommendations should help provide standardization of assessment and care for those with this rare and potentially debilitating condition. What is Known: _ Children with juvenile localized scleroderma (jLS) are managed by a number of specialties including pediatric rheumatologists and dermatologists, sometimes in shared clinics. Studies have shown that management varies considerably and that there are notable differences between specialties [1]. _ There is very little published guidance on management of jLS. What is new: _ These recommendations aim to standardize diagnosis, assessment, and management through review of pediatric evidence and consensus agreement. Joint review of patients by both pediatric rheumatologists and dermatologists is recommended

Early internationalizing firms: 2004\u20132018

The literature on early internationalization has evolved rapidly in the last few decades. Firms that achieve early and rapid internationalization have emerged as newcomers in the international arena. Disclosed in the late 1980s, international new ventures and born globals today are well known by academics, practitioners, and policymakers. However, the rapid evolution of literature on this topic has produced a considerable corpus of articles in just a few years, discouraging the realization of iterative and thematic analyses. Existing reviews have analyzed the first decade of research or some peculiar aspects of early internationalizing firms or have been focused on the wider international entrepreneurship domain. This article complements previous studies by reviewing the literature on early internationalizing firms over the years 2004\u20132018. The authors develop a systematic review of 280 studies investigating born globals, international new ventures, and early internationalizing firms that were published in leading journals in the field of international entrepreneurship. The goals of the review are as follows: to describe the state of the art of the literature on early internationalizing firms, to identify the themes that recurred during this period, and to highlight trends and future research perspectives in the field. As one of the implications, this study aims at serving as a summary and starting point for scholars and practitioners interested in early interna- tionalization phenomenon

Strategic goal accomplishment in export ventures: the role of capabilities, knowledge, and environment

The management literature suggests that setting strategic goals facilitates the identification of appropriate business strategies and focuses management attention and available resources on their accomplishment, enabling subsequent goal realization. Yet the literature also indicates that firms often find it difficult to realize their strategic goals and may find it even more challenging to do so when operating in foreign markets. However, little is known empirically about the extent to which strategic goals enable desired strategic positions to be achieved and factors that may affect this relationship. We examine this important issue using primary data from a sample of exporting manufacturers. Results support the existence of previously theorized strategic goal–realized strategic position gaps and show that these negatively impact performance. Thus, simply setting strategic goals does not necessarily aid in accomplishing the desired outcomes, and any failure to do so is costly. Drawing on organization theory, we find that internal capabilities and knowledge, and external market factors play important roles in minimizing such strategic goal–realized strategic position gaps. Specifically, we show that businesses with stronger architectural capabilities, those with higher levels of internationalization, and those operating in less dynamic market environments are better able to realize their intended strategic objectives and thereby enjoy superior performance