Member Retention in Social Networking Sites

With the growth in social networking and the highly competitive nature of the social networking market, it is important for companies, entrepreneurs and investors to understand the factors that influence member retention. This paper utilizes a variation of expectation confirmation theory that incorporates both perceived usefulness and perceived enjoyment to better understand continuation intention among members of social networking sites. In addition, the impact of the member’s self-identification with their particular social networking site (SNS) and the emotional attachment between individuals in the virtual community are considered. The proposed model provides insight into how community factors influence customer retention thus providing value to researchers, companies, entrepreneurs and investors

The impact of privacy concern regarding online behavioral advertising in the context of social networking sites

Advertising on social networking sites is a much more complicated phenomenon than on traditional broadcasting media. Recent advances in Web technologies have made it possible for advertisers to track users’ online behaviours and browsing histories thus enabling advertisements to be customized and personalized for the individual. The growing privacy concerns have created a demand for providing users with choices and control related to online behavioural advertising (OBA). Research on privacy concerns related to OBA is still limited in IS literature. This research uses privacy calculus theory (PCT) to investigate the impact of users’ privacy concerns on OBA. This study will help to establish a new viewpoint and a deeper understanding of factors influencing privacy concerns regarding OBA in the context of social networking sites. Results are expected to support previous IS research with perceived entertainment, perceived informativeness and perceive intrusiveness will have positive influences on SNSs users\u27 acceptance-avoidance of OBA. Keywords Privacy Concerns, Social Networking Sites (SNSs), Online Behavioral Advertising (OBA), Privacy Calculus Theory (PCT)

An empirical investigation of users’ willingness to disclose personal health information in the context of wearable fitness devices

Wearable fitness device (WFD) has the capability to promote individuals’ healthy lifestyles because of real-time data monitoring capabilities. However, fitness device usability is a critical factor that determines whether users will be willing to disclose personal or health-related information on a large scale. The usability studies on WFDs are still limited in information systems (IS) literature. Therefore, this study investigates individuals’ willingness to disclose personal health information to use WFDs, in the light of the theory of planned behaviour and the health beliefs model. This study will help to “develop” a new perspective and a deeper understanding of factors influencing disclosing personal health information to use WFDs. Research data will be collected from M-Turk and the target population will be aged 18+ (years of age) and have experience in using WFDs. The results of this study will have significant implications for both IS researchers and IT managers. Keywords: Wearable fitness devices (WFDs), Personal health information (PHI), Theory of Planned Behavior (TPB), Health Belief Model (HBM)

The 2022 SIM IT Issues and Trends Study

The Society for Information Management’s 42nd Annual IT Issues and Trends Study received responses from 796 IT executives, including 334 CIOs and 540 unique organizations. The average revenue of participating organizations was $6.1 billion (median$400 million). IT spending as a percentage of revenue was 5.9%, up slightly from 2021 but close to the 10-year average of 5.7%. However, 74.6% of organizations reported increasing IT headcount, a 10-year high and up from 63.6% in 2021. Similarly, 94.8% reported increases in average IT salaries. The top five IT management issues for organizations in 2022 were Cybersecurity, Alignment, Analytics, Compliance and Digital Transformation; the top five largest IT investments were Analytics, Cybersecurity, Cloud, Application Development and ERP; while the five most difficult to find soft skills were Critical Thinking, Teamwork, Business Acumen, Leadership and Problem Solving. The most common criteria for assessing CIO performance were Value of IT to the Business, Internal Customer Satisfaction, Cybersecurity, Strategic Contribution of IT and IT Availability. The average tenure of CIOs was 5.9 years (median 4 years) with 48% reporting to the CEO. CIOs continue to come from outside organizations at record levels (82%), and 24.6 came from prior non-IT positions