Examining the Product Quality Attributes that influences customer satisfaction most when the price was discounted: A case study in Kuching Sarawak

The study is about customer satisfaction towards the product quality. The effect of low pricing product with the product quality plays the same result of low price products produces low quality product and vice-versa. Data instrument that is used in obtaining data is by distributing survey questionnaire. The main purpose of this research is to classify whether the eight dimension of product quality after price discounting is satisfying towards customer. The respondent of the research was chosen through sampling method by using the non-probability sampling. The results infer that that the customer’s satisfaction towards the discounted product quality is based on the three attributes most namely perceived quality, performance and reliability. The Perceived quality- on image, brand name, and advertising is positively related to the level of satisfaction towards the quality of discounted product; were all supported as the relationships between the variables were statistically significant. This study does also provide useful guidelines for future researcher to be more rigorous and also in-depth to empirical and theoretical processes. In future study, customer satisfaction towards discounted product quality of the product to be specified to a product only determine by one gender (female) and also a perception towards a certain discounted price level of a product and its quality with extension of product design and customer requirements

An Econometric Analysis on the Co-Movement of Stock Market Volatility between China and ASEAN-5

This study aims to examine the co-movement of stock market volatility between China and ASEAN-5 countries from the year 2000 to 2009. This study applies the standard linear GARCH (1, 1) model where these models estimate using monthly price data from year 2000 to 2009 for China, Malaysia, Singapore, Thailand, Indonesia and Philippines. The standard time series econometrics analysis is used which are ADF unit root test, JJ co-integration test, and Granger causality test. The results indicate the co movement of stock market volatility between China and ASEAN-5 have fairly relation among them. The result shows there are two way relations which are bidirectional causality between china and Indonesia; China and Thailand; and China and Singapore. Meanwhile, there have no causality relation between China and Malaysia; and also China and Philippines. Though, it can be concluded that there are relationship between regions in the stock market volatility

Factors influencing entrepreneurship in small and medium enterprises (SMEs) among residents in Sarawak Malaysia

Generally, majority of the entrepreneurs who are involved in small and medium enterprises (SMEs) industry in Sarawak contribute to the economy revenue in Sarawak Malaysia. There are many types of businesses in SMEs industry where the entrepreneurs can choose from if they have interest in business. It is not only about the interest factor but there are a lot of other factors which can influence those people to participate in business. This research is based on the quantitative type of study. The analysis data showed that individual and environment factor do have relationship with the level of involvement in business. Furthermore, knowledge and business strategy factor do have relationship with the level of successful in business. This research can be a useful reference and may contribute new idea especially to those new researchers in the future

Customers' confidence and trust towards privacy policy: A conceptual research of hotel revenue management

This empirical research involves determination on customers' confidence on hotel's custodian of customers' personal information as Kao et al. (2008) suggests that increase customers' confidence may enhance customers' satisfaction experiential value and may imply revenue potential. Customers demand assurance that their personal data will be safe and secure. A confident and satisfied customer may spread favourable words of mouth about hotel privy image that will eventually bring about positive impact on revenue. Seventy randomly selected respondents were interviewed and distributed with closed structured questionnaire to investigate some chosen antecedents' variables, a determinant construct of customers' confidence and trust. The findings corroborate that customers' personal belief primarily contributes to their high level of confidence on hotel privacy policy. Therefore, in an effort to achieve a potential revenue management, the hoteliers have to be mindful of customers' belief, as a major driver for consumers enhanced confidence. Copyright © 2011 Inderscience Enterprises Ltd

Determinants on the choice of telecommunication providers among undergraduates of public universities

The mobile phone is rapidly growing in essentiality in the era of the information technology industry, especially among undergraduates albeit the rising number of competing service providers for mobile phones. A new niche market for this mobile gadget would very soon become overcrowded, thus compelling service providers to continuously be seeking the right mix of determining variables that would make customers buy and stick to their product. The empirical research on six public universities emphasises the decision-making model by Assael (1992), Schiffman and Kanuk (2004), and Engel et al. (1990) as it seeks to evaluate the 4ps (product, promotion, price ad place) and less common antecedents (family, friends and social class) as component of inputs. The findings show that all the factors are contributory variables, with the exception of 'product factor', which shows spurious reliability results. However it was found out that price was the most notable determinant. Copyright © 2014 Inderscience Enterprises Ltd

An evaluation on the attitudes of residents in georgetown towards the impacts of tourism development

The study confirms the usefulness of social exchange theory in explaining residents’ perception toward tourism development in Georgetown. There are positive and significant relationship between personal benefit gained from tourism development, perceived positive impacts and support for tourism development. Nevertheless, only one finding which is not in aligned with social exchange theory. There is no significant relationship for perceived negative impact towards support for additional tourism development. In short, residents who benefit from tourism development in Georgetown perceived greater positive impact than those who receive less benefit or do not receive any benefit. The positive impact that resident perceived has a positive relationship with their support level toward tourism development