73 research outputs found
False Labelling Hides the Truth About Superfoods
Our recent research shows that Australia’s current food regulation system is not adequately protecting consumers from ‘food fraud’ – misleading or false statements made about a product for economic gain. We illustrate our argument by reference to overreaching health claims on superfood products
Consumer Power to Change the Food System? A Critical Reading of Food Labels as Governance Spaces: The Case of Agai Berry Superfoods
This article argues that the marketing claims on food labels are a governance space worthy of critical examination. We use a case study of superfood agai berry products to illustrate how marketing claims on food labels encapsulate dominant neoliberal constructions of global food systems. These marketing claims implicitly promise that by making careful choices consumers can resist and redress the ravages of unbridled global capitalism
- …