1 research outputs found
The challenges of introducing a new biofungicide to the market: A case study
Background: Scientific literature contains many reports documenting the
isolation and antagonist-testing of microorganisms with the potential
for biological control in agriculture, however, very few have addressed
all aspects involved in the long process that occurs before a potential
strain, found and tested in laboratory, can reach commercialization.
Results: After a multi-institutional and multi-disciplinary effort to
develop a biological control agent with remarkable technical
characteristics and performance, the fungicide Fungifree AB\uae was
recently introduced in Mexican market. This product that has no
chemical residues and is environmentally friendly which can be used by
mango, avocado, papaya and citrus fruits (and other crops in the short
term) producers to increase crops quality, and therefore, to access
world markets. Conclusions: The successful introduction of Fungifree
AB\uae in the Mexican market has been the result of a wide variety of
factors: remarkable product technical characteristics, researchers\'
high scientific level, mango producers and exporters\' interest in
testing the product and commercial companies interested in its
distribution