LIBERALIZAREA TRANSPORTULUI PE CALEA FERATA IN UNIUNEA EUROPEANA

The International Economic Community, represented by the International Chamber of Commerce, has emphasized the increasing role of the transport sector in trade in economic development. Globalization and growth of international trade has determined the modification of consumer exigencies, that is, the clients wants their merchandise shipped in time, without delays. The International Chamber of Commerce takes the credit for the re-launch of the liberalization process in the EU, by starting its project “Railway Package” back in 2000. This project is the first phase on directing the railways toward a more market driven attitude. The International Chamber of Commerce makes an appeal to all Member States to enforce the European policy concerning the liberalization of transports. The increasing competition in the railway transport of goods will represent a guarantee for a better quality of services, for an expanding of demand leading to new investments. In a competitive market, the railway can play an essential role, acting as a connector in the chain of inter-network transport system, contributing to the economic development.railway transportation, network of transport

Consumer behavior

The study of consumers helps firms and organizations improve their marketing strategies by understanding issues such as: the psychology of how consumers think, feel, reason, and select between different alternatives; the psychology of how the consumer is influenced by his or her environment; the behavior of consumers while shopping or making other marketing decisions; limitations in consumer knowledge or information processing abilities influence decisions and marketing outcome; how consumer motivation and decision strategies differ between products that differ in their level of importance or interest that they entail for the consumer; and how marketers can adapt and improve their marketing campaigns and marketing strategies to more effectively reach the consumer.behavior, consumer, marketing, products, services

Corporate Governance in Emerging Economies. Evidences from Romania

Abstrac

ONLINE COMMERCE IN ROMANIA

The article presents the evolution of online commerce in Romania, during the last years and tries to identify the factors leading to the present situation. Main data are gathered from the national and international institutes and research methods are based on observation, documentation, comparison, analysis and synthesis. Results are useful in order to create marketing strategies better adapted to Romanians\u27 mentality and purchasing power

CONSUMER BEHAVIOR

The study of consumers helps firms and organizations improve their marketing strategies by understanding issues such as: the psychology of how consumers think, feel, reason, and select between different alternatives; the psychology of how the consumer is influenced by his or her environment; the behavior of consumers while shopping or making other marketing decisions; limitations in consumer knowledge or information processing abilities influence decisions and marketing outcome; how consumer motivation and decision strategies differ between products that differ in their level of importance or interest that they entail for the consumer; and how marketers can adapt and improve their marketing campaigns and marketing strategies to more effectively reach the consumer