Open Innovation Success Factors by ICT Use in Japanese Firms

The innovation by an independence principle is a limit in Japanese firm today. The expectation for the open innovation that positively uses outside resources on business has risen in Japanese firm. In open innovation, the strategy that expands sharing information and using the resource from supplier to customer for the innovation is needed. Therefore, the use of ICT is indispensable for the promotion of the open innovation. In this paper, we discussed how to utilize ICTs for open innovation activities in order to achieve more effective innovation outcomes in Japanese Medium-sized Enterprises. We conducted a mail survey for Japanese Medium-sized Enterprises in industries such as manufacturing, construction, and information and telecommunication in January 2010. Based on their replies, we applied the some logistic regression analyses. As results, the following points are clarified. Firms which achieve open innovation are enhancing the innovation by cooperating and exchanging information with the following entities: (i) affiliate companies which have the excellent technological knowhow; (ii) customers which locate inside or outside of the region; and (iii) firms in the same industry inside of the same region. The firms cultivate mutual trust for a long time and jointly develop frequently the new products and services. And they have frequently exchanged the customer needs, new release information of the rival companies and a high-tech trend with each other. They use CTI and SCM to use information and knowledge for designing and developing a new product and service. Moreover, it can be confirmed that the firm which top management is familiar with ICT and exercises the leadership for ICT use. In addition, the firm not only introduced ICT but also reformed organizational structures, systems, and company's rules at the same time. These analysis results will provide useful suggestions for SMEs to practice open innovation in the future. --Open Innovation,ICT,Japanese firms

Empirical study on Consumer Innovation by using Social Media in Japan

Consumer innovation occurs when consumers improve existing products and develop new products by themselves. Consumers innovate products in Japan, although the incidence is lower than that of Western countries. On the other hand, social media spreads all over the world. Some previous studies indicate that network communities of social media are useful for consumer innovation. However, these empirical studies have not been researched yet in Japan. This paper reports the results of a survey of into consumer engagement with product innovation by analyzing the questionnaire survey data, how to promote consumer innovation in Japan is clarified. Especially, the role of social media and its community and motivations of a lead user who is a consumer innovator are elucidated. We clarify the lead user plays a central role in the network community and wants monetary incentive. From these findings, we demonstrate how to combine consumer innovation with Japanese firms

Empirical analysis of internal social media and product innovation: Focusing on SNS and social capital

Recently social media such as Blog and SNS has been introducing by many firms for means of sharing information inside the firm, in particular to promote product and process innovation. This paper attempts to examine the relationship between social media and product innovation, and research questions are summarized as follows: (i) whether social capital influences the use of social media; (ii) whether social media promotes product innovation; and (iii) whether the effect of social media on product innovation is different in the manufacturing and service industry. The analysis clarifies that social capital in the firm is indispensable for the effective use of social media. Managerial attitudes toward innovation and social media are requirements for firms to promote product innovation. Managers thus should make an effort to raise social capital and nurture reciprocal culture for SNS use inside the firm. The paper finds that social media for product innovation is more important in the service industry than manufacturing. Social media makes it easy to obtain customers' information and share it among related sections, because social media enables to expand channels to make contact directly with the customer in the service industry.Social Media , Product Innovation,Social Capital,Ordered Probit Regression

Yield and Mineral Concentration Changes in Maize and Italian Ryegrass Cropping Systems

Mineral balance between plants and soil to which fertilizer has been applied is important in sustainable agriculture. Cropping systems are chosen based on considerations of crop yield, soil physical and chemical properties and climatic conditions. Thus, the sustainability of a forage cropping system should only be assessed after continuous cultivation has been practiced for several years. Forage crop production is employed in the rice paddies of Japan during summer. Thus, the objective of this study was to evaluate the yield and mineral concentration of forage crops cultivated in hard-textured soils for 4 years

Empirical study on ICT use and business strategy for innovation among Japanese SMEs

ICT is expected to play an important role for innovations in Japanese SMEs. In this paper, how ICT use promotes innovation is clarified. In addition, what kind of business strategy SMEs should follow is attempted to achieve innovation by focusing on the behavior of the top management as well as employees. A mail survey was conducted in February 2012 to innovative SMEs. An ICT advancement index is constructed based on the sales management system, groupware, internal SNS and SCM. Logistic regression analysis is applied for verifying the four hypotheses by using the ICT index. The results obtained reveals that SNEs that used ICT for new product development such as collecting customers' needs achieve more product as well as process innovation. And it is confirmed that SMEs which positively share information using ICT achieve more process innovation. And top management should demonstrate the leadership, and manage the product innovation process through top-down including the promotion of ICT use. On the other hand, not only the manager but also the employees have to act flexibly and autonomously to share information by ICT are important in the process innovation that is required to restructure existing business processes

Open Innovation Success Factors by ICT Use in Japanese Firms

The innovation by an independence principle is a limit in Japanese firm today. The expectation for the open innovation that positively uses outside resources on business has risen in Japanese firm. In open innovation, the strategy that expands sharing information and using the resource from supplier to customer for the innovation is needed. Therefore, the use of ICT is indispensable for the promotion of the open innovation. In this paper, we discussed how to utilize ICTs for open innovation activities in order to achieve more effective innovation outcomes in Japanese Medium-sized Enterprises. We conducted a mail survey for Japanese Medium-sized Enterprises in industries such as manufacturing, construction, and information and telecommunication in January 2010. Based on their replies, we applied the some logistic regression analyses. As results, the following points are clarified. Firms which achieve open innovation are enhancing the innovation by cooperating and exchanging information with the following entities: (i) affiliate companies which have the excellent technological knowhow; (ii) customers which locate inside or outside of the region; and (iii) firms in the same industry inside of the same region. The firms cultivate mutual trust for a long time and jointly develop frequently the new products and services. And they have frequently exchanged the customer needs, new release information of the rival companies and a high-tech trend with each other. They use CTI and SCM to use information and knowledge for designing and developing a new product and service. Moreover, it can be confirmed that the firm which top management is familiar with ICT and exercises the leadership for ICT use. In addition, the firm not only introduced ICT but also reformed organizational structures, systems, and company's rules at the same time. These analysis results will provide useful suggestions for SMEs to practice open innovation in the future

Covariance structure analysis of innovation and ICT use among Japanese innovative SMEs

One of the common features of innovative SMEs identified from our previous surveys and in-depth interviews is innovation capability accumulated inside the firm, which enables them to create new products which meet customer needs and to cooperate with the other firms. The factors that SMEs achieve innovation are complex, and the causal relationships between factors have not been sufficiently clarified yet. This paper attempts to clarify the innovation process using covariance structure analysis, in particular focusing on the role ICT. Seven hypotheses are demonstrated by two models. The results obtained are as follows: (i) top management's participation and employee's motivation in the innovation process promote the effect of introducing ICT; (ii) this effect of ICT use raises innovation capability; in particular ability to connect external linkages; (iii) ICT use, innovation capability and external linkages enhance innovation activity; and (iv) effect of ICT use and innovation capability promote innovation directly. Thus this paper identifies that the effect of introducing ICT promotes innovation, and it is indispensable for innovation in Japanese SMEs

Empirical study on how social media promotes product innovation

Social media such as SNS, Twitter, and the blogs has been spreading all over the world, and a large number of firms recognize social media as new communication tools for obtaining information on consumer needs and market for developing new goods and services and promoting marketing. In spite of increasing its use in the reality, academic research on whether or how social media contributes to promoting product innovation is not enough yet. This study thus attempts to analyze empirically how social media use enhances product innovation based on the survey data to Japanese firms using statistical method such as ordered probit analysis. This study finds that consumers' cooperation via social media is indispensable for effective social media use of firms. All of three managerial orientations such as prototyping, corporate initiatives, and cooperation with consumers are effective to using social media for innovation. Firms use social media effectively for communicating tools not only outside but also inside the firm. Social media is found to support firms to obtain the market trend, and consumer needs and reputation of existing products, and to promote product innovation