The Diffusion of Internet Interactivity on Retail Web Sites: A Customer Relationship Model

The use of internet as an interactive marketing media has captured much attention from managers in their quest for a better relationship with online customers. The belief that serving existing customers are more profitable than acquiring new ones, entailing relationship building effort no longer a choice, but a necessity. This study attempted to uncover the measures of E-CRMprogram and determining the extent to which these features influence consumer satisfaction and loyalty. The findings revealed that firms should focus on ten relationship marketing measures in order to build enduring consumer relationships. Further, this study provides evidence that the implementation of E-CRM on firm\u27s web site does influence consumer satisfaction leading to loyalty. Finally, managerial implications and limitations of this study are discussed

Achieving Logistics Performance in Military Environmental Dynamism: The Role of Organizational Capabilities

This study aims to understand the factors that influence the Malaysian Army logistics performance and the role of process capability. In addition, this study also attempts to examine the role of learning capability between the military environmental dynamism and process capability. It also attempt to include strategic logistics alliances on the relationship between the process capability and the Malaysian Army logistics performance. Since this study is also focusing on how organizational learning capability and process capability play a role in achieving logistics performance, a more comprehensive conceptual framework is required. This research therefore is expected to fill the research gap by developing a new theoretical conceptual model by tying up three theories including dynamic capability, organizational learning, and social exchange theories

Do you have what your customers want?: An empirical study of telecommunication companies websites

The emergence of Electronic Commerce (ecommerce) has brought tremendous yet significant changes to businesses particularly due to globalization pressure. More brick and mortar companies believe in the significant value of Internet-based transactions and realize the importance of doing businesses over the Internet. Companies realize the advantages of using the Internet for making online transactions especially for cost reduction and also improved customers’ satisfaction. Electronic customer relationship management (eCRM) features are among the main factors that contribute to the success of any ecommerce Web sites.E-CRM programmes and implementations should focus on effectiveness of managing customer relations on the Internet through effective use of Internet features either to deliver updated and accurate information, allowing customer services support and providing personalized and value-added services. Thus, the aims of this research are to identify E-CRM features available on telecommunication Websites and customers’ perceived importance of these features. The primary data for this research was collected through a questionnaire survey. The findings from this research showed that from the nine determinants identified, ease of use was ranked the most important feature in E-CRM. We discuss the limitations of this study and future directions of research

ENABLING EHEALTH IN TRADITIONAL MEDICINE: A SYSTEMATIC REVIEW OF INFORMATION SYSTEMS INTEGRATION REQUIREMENTS

This paper shall investigate the information systems integration needs towards eHealth implementation in Traditional Medicine. This review seeks to answer questions related to the locations of the integration points for integrated systems for the accessibility of electronic health records in both Traditional Medicine and modern medicine to identify of the most suitable health information systems model and the selection of the concrete integration technologies and standards to be implemented. A systematic literature review was conducted to select the relevant studies. A total of 11 articles were finally included for assessment. The findings of this review revealed that data integration is considered the most important precondition for the basis of further integration and is the backbone or starting point of a successful integration project. Other information systems integration needs are information model, interoperability standards, workflow or process integration and access to multiple repositories from different platforms. Establishment of Traditional Medicine databases of medications, procedures, information and diseases is crucial to ensure a generic and extensible information model can be designed so that new data sources can be integrated without major changes to the data schema

A Conceptual Integrated Health Information Systems Framework In Postnatal Care For Modern And Traditional Malay Medicine

This paper proposes an integrated health information systems framework for Traditional Malay Medicine (TMM) and modern medicine in the field of postnatal care. A qualitative study was conducted via healthcare experts in the field of modern medicine and Traditional Malay Medicine to assess the current situation and identify the research gap and point of isolation between both traditional and modern medicine field. A total of 26 healthcare practitioners whom represented five different set of healthcare organisations participated in this study. The healthcare practitioners consist of modern and traditional Malay medicine background with and without proper training. Results show that there is a gap in the current people, process and technology areas of the current framework. A novel conceptual framework, MyPostnatal, proposes the existence of a sufficiently generic, extensible in-formation model where new data sources can be integrated without major changes to the data scheme. Human and organization factors are also highlighted to stimulate the adoption towards electronic health records

Acceptance of Electronic Health Records in Traditional Malay Medicine: An Exploratory Prototyping Approach

The usage of electronic health records is widely used today in the modern medicine field due to its immense benefits. These benefits include and are not limited to allowing physician to access a patient’s chart remotely, provide alerts to a potential medication error and critical lab values. However, the usage of this technology in Traditional Malay Medicine is limited. This paper explores the acceptance usage of electronic health records in Traditional Malay Medicine in five healthcare organisations including private Traditional Malay Medicine practitioners in Malaysia. This research utilizes the exploratory prototyping approach where a prototype, MyPostnatalSys is developed and used to gain constructive feedback of the acceptance of electronic health records. MyPostnatalSys, an electronic health record prototype, was developed for integrating Traditional Malay Medicine and Modern Medicine services using an interoperability standard, HL7. The purpose of interoperability standards is to ensure patient data can be transmitted across multi-platform systems seamlessly. The results show that more than 90% respondents have shown a positive acceptance on the usage of electronic health records in Traditional Malay Medicine. However, there may exist some resistance in accepting electronic health records technology in private Traditional Malay Medicine practitioners. However Traditional Malay practitioners trained by a government led initiative for women’s health, Mamacare programme, are more open to accept the implementation. This shows that upskilling programmes such as Mamacare can reduce the barriers of acceptance in electronic health records in Traditional Malay practitioners

E-Banking: A Malaysian Legal Paradigm

The e-banking in Malaysia is growing rapidly with the fast development of Information and Communication Technology (ICT) infrastructure under Multimedia Super Corridor (MSC). Malaysian banks have stepped in e-banking to cater the needs of innovative customers. Having started with ATM facilities in 1981, they have introduced Internet banking as another new product recently regardless of the fact that only 7% of the Malaysian population has access to Internet. Aside from highlighting world e-banking trends and the future of e-banking in Malaysia, the paper will investigate and analyze e-banking in Malaysia, the security products, the security threats, and the legal response to the abuse of e-banking

Barriers to E-procurement Integration in Automobile Industry: A Suppliers' perspective

Most automakers find that integrating with their suppliers in an e-procurement environment able to help them streamlining information across diverse suppliers base. However, many barriers to the integration of e-procurement could hold back suppliers' from realising the integration with automakers (buyers). This study deals with e-procurement integration (EI) barriers within the Malaysian automobile industry, focusing on parts and components suppliers as the target respondents. A number of barriers, grouped as buyers, financial, IT and security barriers have been identified to influence suppliers' decision to participate in EI network. However, only buyers' barriers were identified as the major impediments to EI within the industry. Overall, the suppliers who take on passive approach to EI view buyers' barrier as significant