Senior Recital: Jonathan Urizar, violin

This recital is presented in partial fulfillment of requirements for the degree Bachelor of Music in Performance. Mr. Urizar studies violin with Helen Kim.https://digitalcommons.kennesaw.edu/musicprograms/1302/thumbnail.jp

Junior Recital: Rachel Halverson, cello

This recital is presented in partial fulfillment of requirements for the degree Bachelor of Music in Performance. Ms. Halverson studies cello with Charae Krueger.https://digitalcommons.kennesaw.edu/musicprograms/1489/thumbnail.jp

Senior Recital: Rachel Halverson, cello

This recital is presented in partial fulfillment of requirements for the degree Bachelor of Music in Performance. Ms. Halverson studies cello with Charae Krueger.https://digitalcommons.kennesaw.edu/musicprograms/1506/thumbnail.jp

Consumer Perceptions of Greenwashing: Understanding Awareness, Trust, and Effectiveness

"Green” and more sustainable alternatives are advertised to consumers at nearly every purchasing decision. What consumers aren’t always aware of is that these products may not be as environmentally friendly as they state. Greenwashing is a phenomenon in which companies exaggerate or even lie about their claims to mislead and encourage consumers to purchase their products. Through an online survey, I collected and analyzed the perceptions of 368 participants from all over the U.S. This allowed me to determine if consumers believe a product with a greenwashed label is more sustainable than a product without a label at all. I was also able to determine if consumers were skeptical of the greenwashed labels and if they could recognize them as greenwashed claims, and furthermore, if those claims influenced their purchasing intention. Through a primarily quantitative study this honors thesis concluded that participants were more likely to believe a product was sustainable and they had a higher overall perception of the product, if it had a greenwashed label than if it didn’t. Participants weren’t skeptical of the labels at first, but once they were made aware of this phenomenon, they were able to identify labels as greenwashed. This honors thesis cannot conclude one type of greenwashing had more of an effect on consumers purchase intent than another. In addition, participants who ranked as High environmentalists fell into the trap of greenwashing as far as sustainability of the product, but they were more skeptical, had a greater ability to identify it, think it was problematic, and think it was common than Low and Moderate environmentalists. I also discovered older individuals were more trusting and less likely to believe greenwashing is problematic than younger individuals. Through these conclusions it becomes evident that greenwashing still works in convincing consumers they are getting a more environmentally friendly product that they actually are, and every consumer is vulnerable. Consumers were much more sensitive once their attention was brought to greenwashing. We need increased education and improved policies to help consumers get exposed to which labels are real, which ones aren’t, and when they are witnessing greenwashing in their everyday lives. As far as the future, further studies should look at the ability of consumers to recognize a greenwashed label or product from one that is not greenwashed

Mixed Chamber Ensembles

Kennesaw State University School of Music presents Mixed Chamber Ensembles, 2:00 p.m. performance.https://digitalcommons.kennesaw.edu/musicprograms/1427/thumbnail.jp

Senior Recital: Caleb Faille, tenor

This recital is presented in partial fulfillment of requirements for the degree Bachelor of Music in Music Education. Mr. Faille studies voice with Oral Moses.https://digitalcommons.kennesaw.edu/musicprograms/1437/thumbnail.jp

The Contributions of Managed Care Plans to Public Health Practice: Evidence from the Nation's Largest Local Health Departments

OBJECTIVE: The authors examine the extent and nature of managed care plans participating in local public health activities. METHODS: In 1998, the authors surveyed the directors of all US local health departments serving jurisdictions of at least 100,000 residents to collect information about public health activities performed in their jurisdictions and about organizations participating in the activities. Multivariate logistic and linear regression models were used to examine organizational and market characteristics associated with managed care plan participation in public health activities. RESULTS: Managed care plans were reported to participate in public health activities in 164 (46%) of the jurisdictions surveyed, and to contribute to 13% of the public health activities performed in the average jurisdiction. Plans appeared most likely to participate in public health activities involving the delivery or management of personal health services and the exchange of health-related information. Managed care participation was more likely to occur in jurisdictions with higher HMO penetration, fewer competing plans, and larger proportions of plans enrolling Medicaid recipients. Participation was positively associated with the overall scope and perceived effectiveness of local public health activities. CONCLUSIONS: Although plans participate in a narrow range of activities, these contributions may complement the work of public health agencies

Mixed Chamber Ensembles

KSU School of Music presents Mixed Chamber Ensembles.https://digitalcommons.kennesaw.edu/musicprograms/1311/thumbnail.jp