What do community health workers have to say about their work, and how can this inform improved programme design? A case study with CHWs within Kenya.

Community health workers (CHWs) are used increasingly in the world to address shortages of health workers and the lack of a pervasive national health system. However, while their role is often described at a policy level, it is not clear how these ideals are instantiated in practice, how best to support this work, or how the work is interpreted by local actors. CHWs are often spoken about or spoken for, but there is little evidence of CHWs' own characterisation of their practice, which raises questions for global health advocates regarding power and participation in CHW programmes. This paper addresses this issue

Lost in translation: Why civic online efforts in Britain have failed to engage young women from low socioeconomic backgrounds

Politicians, academia and media are concerned about young people's apparent disengagement from institutional politics. To address this malaise, politicians have invited young citizens to join the public sphere through civic websites - with mixed results. Among young people in Britain, young women from low socioeconomic status backgrounds are among the least politically engaged. They use new media differently than other groups of young people. This article addresses the responses of these young women to public sector, Internet-based content, and analyses their media use and political participation. It reveals a communicative disjunction between politicians and the young women. The findings suggest that current public sector civic website approaches aimed at young people in general are ineffective in reaching these young women. It is concluded that four factors need to be considered if aiming at creating a public environment that is conducive to voluntary participation and the contribution of these young women. These factors are: (1) technology; (2) public representation; (3) education; (4) media genres and language. © The Author(s) 2010

Trust in international news media in partially free media environments

This report is the third stage of a three-phase project on ‘International News: Provision, Consumption and Trust in a Rapidly Changing Broadcasting Environment’. The report investigates changing attitudes to trust in international broadcast news suppliers in five countries: Kenya, Egypt, Senegal, India and Pakistan. The report collates audience-research findings from fieldwork carried out in the five markets and examines attitudes to trust in different sources of news, including domestic, regional and international news media across the whole population

The global news challenge: Market strategies of international broadcasting organizations in developing countries

The Global News Challenge tackles one of the timeliest topics in mass communication today-the challenges facing international broadcasters with universal branding strategies in developing countries. In these heavily government-controlled media environments with a scarcity of reliable information, international news providers traditionally had an influential position. With the ongoing media liberalization, however, commercial domestic providers have gained in strength to become strong competitors. Additionally, in a number of countries, pan-Arab broadcasting enterprises have widened their reach, contributing to the growing competition for traditional international providers such as the BBC or France 24. This book employs a global perspective to explore the subject across the whole population and different media platforms in select developing markets of Africa and South Asia. It is unique in providing a theoretical framework by which to analyze demand and usage of and trust in news from international broadcasters across the whole population, not just opinion leaders. It outlines the strategic options for international broadcasters in these evolving market contexts. © 2013 Taylor and Francis. All rights reserved

The global news challenge: Market strategies of international broadcasting organizations in developing countries

The Global News Challenge tackles one of the timeliest topics in mass communication today-the challenges facing international broadcasters with universal branding strategies in developing countries. In these heavily government-controlled media environments with a scarcity of reliable information, international news providers traditionally had an influential position. With the ongoing media liberalization, however, commercial domestic providers have gained in strength to become strong competitors. Additionally, in a number of countries, pan-Arab broadcasting enterprises have widened their reach, contributing to the growing competition for traditional international providers such as the BBC or France 24. This book employs a global perspective to explore the subject across the whole population and different media platforms in select developing markets of Africa and South Asia. It is unique in providing a theoretical framework by which to analyze demand and usage of and trust in news from international broadcasters across the whole population, not just opinion leaders. It outlines the strategic options for international broadcasters in these evolving market contexts. © 2013 Taylor and Francis. All rights reserved

Engaging youth in low- and middle-income countries through chat apps: Challenges and opportunities for international news organizations

This article focuses on strategies of international news organizations (INOs) in low- and middle-income countries (LMICs). In particular, I examine the potential of smartphone platforms in LMICs to reach and connect with new, younger audiences. Insights suggest that chat apps (a) tend to attract new users, often a younger audience, and (b) are accessible for low-income semiliterate or illiterate people, as they allow for dissemination of video clips and images. However, despite identifying an increasing number of pilot studies and initiatives by INOs to harness chat apps to engage with these audiences, the article uncovers, through a systematic approach, a substantial gap in research regarding the effectiveness of these strategies

Lost in translation: Why civic online efforts in Britain have failed to engage young women from low socioeconomic backgrounds

Politicians, academia and media are concerned about young people's apparent disengagement from institutional politics. To address this malaise, politicians have invited young citizens to join the public sphere through civic websites - with mixed results. Among young people in Britain, young women from low socioeconomic status backgrounds are among the least politically engaged. They use new media differently than other groups of young people. This article addresses the responses of these young women to public sector, Internet-based content, and analyses their media use and political participation. It reveals a communicative disjunction between politicians and the young women. The findings suggest that current public sector civic website approaches aimed at young people in general are ineffective in reaching these young women. It is concluded that four factors need to be considered if aiming at creating a public environment that is conducive to voluntary participation and the contribution of these young women. These factors are: (1) technology; (2) public representation; (3) education; (4) media genres and language. © The Author(s) 2010