The Relationship between Business Intelligence and Organizational Agility with Emphasis on the Mediating Role of IT Infrastructure Flexibility (Case Study: Active Companies in Rasht Industrial City)

The purpose of this research was to investigate the relationship between business intelligence and organizational agility, emphasizing the mediating role of IT infrastructure flexibility in companies operating in Rasht Industrial City. The current research is a cross-sectional and correlational research, and its statistical population consists of all managers of active companies in Rasht Industrial City, and 255 samples that were selected based on Morgan’s table and by random sampling were used for analysis. Descriptive analyses were performed using SPSS 22 statistical software and final analysis was performed using Smart PLS 2 statistical software. The results of the research showed that business intelligence has a significant relationship with organization agility and IT infrastructure flexibility, and IT infrastructure flexibility has a significant relationship with organization agility. Also, the analysis results confirmed the mediating role of IT infrastructure flexibility in the relationship between business intelligence and organization agility, but the moderating role of IT infrastructure flexibility in the relationship between business intelligence and organization agility was not confirmed. Based on the results of the research, in addition to analysing key information and optimizing strategic decisions, company managers can use business intelligence as a tool to master new technologies for the development and prosperity of IT infrastructures

ASSESSING THE IMPACT OF SERVICE QUALITY ON CUSTOMER LOYALTY USING MODEL ENHANCED OF KITAPCI

Abstract Customer loyalty is increasingly prime factor determining the long-term financial performance in competitive markets and especially when facing a difficult economic situation, such as the global recession has become a major target for companies. The aim of this study is assess the impact of service quality on customer loyalty using model enhanced of Kitapci. This study in terms of purpose is applied and in term of the method is descriptive from type correlational; and in terms of data collection is considered field research. The results of the analysis of data using structural equation modeling indicate that all hypotheses have been confirmed but the impact of reliability on customer satisfaction has been rejected. Based on these findings it can be concluded that with increasing levels of service quality can be increased customer loyalty

PRIVATIZATION IN THE INSURANCE INDUSTRY

Abstract Privatization has been proposed as one of the important issues in the man

THE RELATIONSHIP BETWEEN QUALITY ASSESSMENT AND PERFORMANCE IN FOOD FIRMS IN GUILAN PROVINCE

Abstract If design and implementation of quality assessment system in organizations be based on individual circumstances; can be improved performance of organizations. In recent decades with increasing development of science and technology, development of modern technologies and community development, competition between productive and service firms has been more, and institutions and administrative organizations with each mission and objective and perspective are required to respond to customers, clients and stakeholders. This will not happen unless trough implementation of duties and activities in order to achieve the objectives and development and organizational excellence. So, evaluate the results of performance is considered as an important process of strategic. Quality and performance is the critical and determinant factor of implement organizational development programs. In present research the impact of different levels of quality assessment on performance of food production companies has been studied according to David Garvin model in food industry. Based on this model; information, speed of customer service -commercial experience -firm size, product innovation in food firms in Guilan province has been investigated. Research method is correlation and for analysis of data was used from SPSS for test hypotheses. Results of research indicate that a quality dimension is effective on performance of food firms

MARKET ORIENTATION AND BUSINESS PERFORMANCE

Abstract Market orientation is as final stage developing of business organization and it is along development of different business orientations. Market orientation strategy is made customer orientation, competitor orientation, and Interfunctional coordination. Market-based companies (market orientation) should apply the broad definition of customer so that they include hidden needs. These companies are committed to understand the needs of their customers declared and undeclared and planning and abilities of their competitors through the collection and analysis of market information

Identifying Effective Factors on Consumer Intention to Use Mobile Banking Services (Case Study: Banks of Guilan province)

ABSTRACT This study objective is identifying the factors influencing on consumer intention to use mobile banking services in the Guilan province banks. Proposed model of research is based on six concepts of perceived usefulness, perceived system quality, perceived ease, perceived security, perceived compatibility, subjective norm. Statistical population is bank customers of the Guilan province. In terms of the aim the present study is applied and in terms of nature and method is descriptive -analytical with emphasis on correlation branch. Also method of data collection is Field and by questionnaire. In this study, the descriptive statistics and inferential statistics were used to analyze the data. So that the first through the software SPSS for each variable in tables and graphs and statistical indices are described and then analyze the data, test hypotheses and to generalize results from the sample to population is used structural equation modeling and is used by Liserl software, and all hypotheses were confirmed

INVESTIGATE THE RELATIONSHIP BETWEEN READINESS LEVEL MANAGERS TO IMPLEMENT TOTAL QUALITY MANAGEMENT WITH ORGANIZATIONAL CULTURE AND EFFECTIVENESS OF MANAGERS

Abstract This research has been done with goal of investigate the relationship between readiness level managers for the implementation total quality management with organizational culture and effectiveness of managers in the Azad University of Guilan Province. In study statistical society constitute the faculty and staff, and administrators in Azad universities of Province includes the cities of Rasht, Anzali, Lahijan and Astaneh that has been by random class sampling method .for determining sample size was used from formula Cochrane that sample size obtained 229 people and since the 36 percent of teachers are women and 64 percent male were randomly selected 108 women and 191 men teacher. For data collected is used from questionnaires, total quality management, organizational culture and effectiveness of managers and was tested by regression and ANOVA method. The results showed that there is a significant relationship between studied variables in some aspects of total quality management and organizational culture

Competitive support of governments for research, development and innovation and its interaction with knowledge production criteria

This study tends to examine effect of support given by government and other private institutions to research, development and innovation on knowledge production criteria. In the contemporary world, research, development and innovation are key factors for improving economic performance and social welfare. Governments which tend to take advantage of this approach need to adopt correct and tested strategies and eliminate limitations in allocating resources to driving factors of innovation process. In this regard, this study addresses various forms of support given by government and private sector to R&D; by analyzing and evaluating effects of these supports on knowledge production criteria, this study tends to rank supportive approaches to research and development in the most industrialized and newly industrialized countries. As the results showed, statistics and ranking of countries in terms of their support for knowledge production are not enough for management and operation of knowledge production and most importantly GNP; thus, it cannot provide necessary information for this matter

THE EFFECT OF CLOUD COMPUTING ON EFFECTIVENESS OF CUSTOMER RELATION MANAGEMENT IN ELECTRONIC BANKING INDUSTRY: A CASE STUDY of EGHTESAD NOVIN BANK

Abstract In the past, customers expected of producers to deliver goods and services on time, with good quality and cheap price. The business was mostly relationship-based and the middlemen in distribution chain were powerful. Alongside the wide distribution of products, the main competition was for maintaining services and developing products and facilitating customers' purchase not for maintaining customers' relationship. But nowadays, organizations work in a complex and dynamic environment, the competition between organizations has increased, life cycle of products has decreased and organizations' lifetime reaches their decline phase more rapidly. In many cases, producers produce goods with similar quality and it is the customer who make buying decision. Accordingly, in present study we evaluate the effect of cloud computing on effectiveness of customer relation management in electronic banking industry regarding Eghtesad Novin Bank. Keywords: quality, cloud computing, modern economy, Banks, buying decision. Statement of the problem Cloud computing is not a new technology, but it's a new method for providing computing resources and a model for offering services through the Internet. In fact, cloud computing provide the ability of productivity, saving information technology resources and increased computing power. Therefore, processing power will change to a tool which is always available. Cloud computing distributes computing and processing duties among a network of resources that are composed of many computers. This function is in a way that user systems can access software and hardware services, processing power and storage space based on the demand. Offering cloud computing services by suppliers of these services for users is actually a pay-per-use service that will result in access to information technology resources shared through world wide networks such as the Internet and Intranet. These networks operate independently of the geographical place of providing services

EVALUATING THE INFLUENCE FACTORS OF THE ELECTRONIC SERVICE QUALITY IN THE BANKING INDUSTRY WITH THE ANP AND FUZZY TOPSIS METHODS

The purpose of this study is to evaluate the influence factors of electronic service quality (E-SQ) in the banking industry. A combination of Analytic network process (ANP) and Fuzzy-TOSIS methods was used in this study. ANP method was used to obtain the weight of criteria and sub-criteria and the Fuzzy TOPSIS method was used to prioritize four state banks of Rasht city. The data collection tool is ANP and TOPSIS questionnaire. Data collection is from October 2022 to January 2023. In the present study, 19 E-SQ sub-criteria were evaluated in the banking industry, and the Customers' trust sub-criteria was ranked first. Also, among the four studied public banks, Bank A1 was ranked first. Investigating the influence factors of E-SQ in the banking industry will make bank managers more familiar with the influence factors, and managers and policymakers in this area can provide better quality electronic services to bank customers