12 research outputs found

    STORE POSITIONING AS A COMPETITIVE STRATEGY IN FOOD RETAILING

    No full text
    Supermarket executives are facing aggressive price competition from limited selection food outlets. The authors conducted a study to determine competitive responses to these reduced price outlets

    STORE POSITIONING AS A COMPETITIVE STRATEGY IN FOOD RETAILING

    No full text
    Supermarket executives are facing aggressive price competition from limited selection food outlets. The authors conducted a study to determine competitive responses to these reduced price outlets.Agribusiness,

    CONSUMER AWARENESS OF AND REACTION TO ELECTRONIC CASH REGISTER AND SCANNER TECHNOLOGY IN SUPERMARKETS

    No full text
    Findings emphasize the need for continuing research on consumer reaction to new supermarket technology including management behavior in dealing with consumer issues

    CONSUMER AWARENESS OF AND REACTION TO ELECTRONIC CASH REGISTER AND SCANNER TECHNOLOGY IN SUPERMARKETS

    No full text
    Findings emphasize the need for continuing research on consumer reaction to new supermarket technology including management behavior in dealing with consumer issues.Consumer/Household Economics,
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